Operations
![]()
![]()
Popular in Operations
POPULAR SEARCHES
Best Property Management Systems of 2026
Your hotel's core operating system to effortlessly manage bookings, guest experiences, and operations.
Best Staff Collaboration Tools of 2026
Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
Best Hotel Accounting Software of 2026
Tools to manage your hotel's accounting, budgeting and financial planning.
FEATURED APPS
Revenue Management
![]()
![]()
Popular in Revenue Management
POPULAR SEARCHES
Best Revenue Management Systems of 2026
Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
Best Channel Managers of 2026
Hotel distribution software that syncs rates, availability and inventory across 3rd party channels
Best Business Intelligence of 2026
Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
FEATURED APPS
Marketing
![]()
![]()
Popular in Marketing
POPULAR SEARCHES
Best Hotel CRM & Email Marketing of 2026
Turn guest data into action with personalized offers, targeted communication, and automated workflows.
Best Booking Engine of 2026
The eCommerce shopping cart for your hotel's website.
Best Hotel Metasearch Management Software of 2026
Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
FEATURED APPS
Guest Experience
![]()
![]()
Popular in Guest Experience
POPULAR SEARCHES
Best Hotel Guest Apps of 2026
Enhance stays with a guest app offering amenities info, messaging, mobile ordering, and upsell opportunities.
Best Contactless Check-in of 2026
Empower guests with easy online check-in, digital authorizations, and seamless upsells.
Best Guest Messaging Software of 2026
Connect with guests instantly through real-time messaging, automated responses, and seamless communication.
FEATURED APPS
Sorry, this functionality is only available for verified hoteliers
The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
Triptease: Metasearch
4.6 (61 REVIEWS)
HT Score
81 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Pelle, Fausto, James + 3 more experts recommend Triptease
Read Recommendations
Triptease: Metasearch
Ranked 4 (out of 29) in Hotel Metasearch Management Software
Automated, AI-powered Metasearch bidding powered by real time data. Beat manual methods to cut OTA commissions and increase ROAS.
93% recommended by 161 hotels
Frasers Hospitality, Warwick Hotels, Deutsche Hospitality & 158 others
Bell - AI powered product analyst
I analyzed all of Triptease’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like Triptease for its ability to substantially increase direct bookings and conversion rates through robust tools, including metasearch integration and rate parity monitoring. Users note a significant ROI, mentioning a 25% increase in direct bookings and a 30% rise in conversion rates. The platform effectively competes with OTAs by using targeted promotions and retargeting ads. However, there are concerns about metasearch transparency, and some desire more flexible dashboard reporting and advanced AI integrations.
Frasers Hospitality, Warwick Hotels, Deutsche Hospitality & 158 others
Read their reviewsWhat Types of Hotels Triptease is Popular For
Size
3 | X-Small (1-9 room)
26 | Small (10-49 room)
25 | Mid-Sized (50-99 room)
92 | Large (100-499 room)
20 | X-Large (500+ room)
Country
46 | United States
13 | United Kingdom
10 | Thailand
9 | Australia
8 | Germany
7 | Canada
6 | Italy
5 | Switzerland
5 | France
5 | Mexico
4 | Netherlands
3 | Austria
3 | Spain
3 | Singapore
2 | Portugal
2 | Malaysia
2 | Maldives
2 | Colombia
2 | Indonesia
2 | South Africa
1 | Philippines
1 | Myanmar
1 | Georgia
1 | Morocco
1 | Ireland
1 | Iceland
1 | Romania
1 | China
1 | India
1 | Vietnam
1 | Costa Rica
1 | Taiwan
1 | Latvia
1 | Turkey
1 | Serbia
1 | Norway
1 | United Arab Emirates
1 | Czech Republic
1 | Israel
Type
95 | Luxury Hotels
77 | Boutique Hotels
66 | Resorts
61 | City Center Hotels
57 | Branded Hotels
54 | Bed & Breakfast & Inns
41 | Limited Service & Budget Hotels
37 | Airport/Conference Hotels
21 | Extended Stay & Serviced Apartments
10 | Vacation Rentals & Villas
5 | Casinos
4 | Hostels
3 | RV Parks & Campgrounds
2 | Motels
Region
58 | North America
56 | Europe
25 | Asia Pacific
9 | Oceania
4 | Middle East
3 | South America
3 | Africa
Category
158 | Direct Booking Tools
76 | Hotel Rate Parity
61 | Hotel Metasearch Management Software
Didn’t find what you were looking for?
Create Free Account
Join 1.5M+ hoteliers making data-driven decisions
OR
Already have an account?
Log in
By proceeding you agree to our Terms of Service and Privacy Policy
What you'll get
Full rankings
Access complete rankings based on verified reviews from real hoteliers to make informed decisions.
AI summaries and insights
Get AI-powered summaries of reviews and key differences to save hours of research time.
Price quote comparisons
Collect personalized quotes from multiple vendors and compare them side-by-side in a single click.
Free tech stack audit
Analyze your current hotel tech stack to identify gaps, redundancies, and optimization opportunities.
What is Triptease?
Founded in 2015 | Headquarters in London | 125 employees
Triptease: Metasearch is a dynamic metasearch management platform designed to optimize direct bookings for hoteliers. By using intelligent bidding algorithms, the software targets the most engaged searchers and adjusts based on the likelihood of conversion and price parity status. Unique to Triptease, the platform prevents advertising when OTAs significantly undercut your rates, protecting both your margins and brand. Additionally, the Price Match feature ensures your rate competitiveness by automatically adjusting prices to win direct bookings. Available in both pay-per-stay and license fee structures, Triptease delivers a substantial ROI through increased direct booking conversions.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Triptease products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Triptease Reviews Analyzed: 51
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Triptease Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Triptease
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Triptease's Provided Description:
"-Automatically attract the most engaged searchers in your market with intelligent bidding that adapts based on their likelihood to book and your price parity status. -Don't pay to advertise that you don't have the best rate. Triptease Metasearch is the only service on the market that can remove your direct price from the metasearch auction when you're being significantly undercut by OTAs, saving you money and protecting your brand. -Price Match detects when you're being undercut and automatically discounts your price by just enough to win the direct booking. You control the discount %, so you can protect your margins while still improving direct volumes. -Available on both pay-per-stay and licence fee payment structures. Unlike many providers, Triptease will be completely unaffected by Google's removal of cost-per-stay (CPA) bidding. We use our own advanced algorithms which are independent of Google (and out-perform them too). Triptease clients will enjoy uninterrupted performance whatever their preferred billing model."
FAQs
Capabilities
AI-powered adaptive bid automation
AI-powered adaptive bid automation
Triptease Metasearch uses a dataset to optimize metasearch bidding in a way that’s impossible with manual control. We bid smartly, at the right moment, for the right guest so you win when it matters. Our ad auction bids are automatically adjusted millions of times per day to target the best prospects for your hotel, ensuring outstanding ROAS and ROI in metasearch platforms like Google Hotel Ads, Tripadvisor and Kayak.
Parity bidding & on-site behavioral data
Parity bidding & on-site behavioral data
Your parity status informs all of our metasearch bidding decisions. When you’re in parity we’ll bid up to ensure you get the right spot. When you’re not, we’ll remove you from the auction so you protect your brand and don’t waste money. Our full-funnel marketing platform also means booker profile data from your website can be used to further optimize our bidding strategy for your hotel.
Date Boost & RMS automation
Date Boost & RMS automation
Date Boost adds more control. It automatically increases bids on Google Hotel Ads for your chosen need dates to maximize visibility and your chance of filling rooms. Integrations with major RMS platforms means campaigns can be automated using up-to-the-minute occupancy data. Date Boost helps to reduce reliance on OTAs, brings marketing and revenue teams closer together, and makes metasearch a more strategic channel for achieving your occupancy goals.
Triptease Audiences (advanced segment targeting)
Triptease Audiences (advanced segment targeting)
Triptease Audiences takes personalization to the next level. A continually-updated network of unique Triptease behavioral data lets you target cross-channel campaigns at your most valuable guest segments, based on factors like Interests, Party Type and Propensity to Convert. Metasearch bids will be increased for any searchers from your chosen Audiences segments. (Date Boost campaigns are part of Triptease Audiences.)
Cross-channel campaigns
Cross-channel campaigns
Co-ordinating marketing efforts across on- and off-site channels has always been an inefficient, manual task. Until now. Create, manage and measure campaigns that connect advertising channels like metasearch and paid search with website personalization - all from a single platform. Ensure consistent messaging across every touchpoint, increase visibility and save huge amounts of time.
Real time reporting
Real time reporting
As part of the Triptease Data Marketing Platform, Triptease Metasearch comes with reporting designed for busy hoteliers. Gain new marketing insights and escape from the disjointed, time-consuming reporting processes hotels are used to. Campaign-level reporting enables easy performance comparisons at group and hotel level so you can see what parts of your marketing strategy really work.
Flexible payment models
Flexible payment models
Unlike many providers, Triptease is completely unaffected by Google's removal of cost-per-stay (CPA) bidding. Triptease offers both pay-per-stay and licence fee models for our Metasearch product to suit your priorities - whether that’s ROI or cashflow management.
Features
Services
4/5 features
Reporting & Analytics
4/5 features
Available Add-ons & Modules
Price Match: auto-match undercuts
Hotel Rate Parity
Price Match means you never have to be beaten on price by OTAs. It detects when they are undercutting you in metasearch ads, and automatically discounts your price by just enough to win. Ads are dynamically updated so guests only ever see the best price, and changes feed through to the booking engine for a consistent experience. You control the discount %, so you can protect your margins.
Google Travel Promotion Ads / Tripadvisor Sponsored Placements
Hotel Metasearch Management Software
Build higher-funnel awareness and grow your brand by augmenting Triptease Metasearch campaigns with Google Travel Promotion Ads (TPAs) and TripAdvisor Sponsored Placements (TASPs) - upper-funnel tools that help you expand your hotel's reach by maximizing brand visibility in the metasearch booking journey.
Data Marketing Platform (DMP)
Direct Booking Tools
Triptease Metasearch is part of and powered by the Triptease Data Marketing Platform - a full funnel marketing solution built for hotels that combines a unique industry-specific dataset with the power of AI to enable targeted, personalized campaigns across multiple marketing channels. Additional channels available through the DMP include Paid Search, Web Personalization, Display Retargeting and Cart Abandonment Email.
Campaign Manager
Direct Booking Tools
The Triptease Campaign Manager is a single central hub for all user-defined campaign activity. Whether you’re targeting a specific audience in Triptease Metasearch, or building cross-channel Date Boost campaigns that let you focus marketing on low occupancy need dates, the Campaign Manager is your easy one-stop shop for set up and reporting.
Parity insights
Hotel Rate Parity
The Triptease DMP gives hotels a way to identify parity issues and trends. Select the OTAs that matter and see real-time data on how your pricing compares, so you can take actions that address the root cause of undercuts.
Guest insights
Business Intelligence
The DMP provides a comprehensive view of direct booking performance, including web and booking engine conversion rates and total direct booking revenue, to help you refine your marketing strategy. Learn who’s visiting your website, understand what kind of stays searchers are most interested in and see which searches convert effectively into bookings. Then understand how different campaigns, hotels and channels perform.
Triptease Reviews Summary
Ease of Use
4.6/5
Customer Support
4.6/5
ROI
4.4/5
Implementation
4.5/5
Recommended by
Achievements
This vendor's trending score is rising, Triptease: Metasearch is the #3 most trending product in the Hotel Metasearch Management Software category (out of 29) and the #154 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreTriptease has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Triptease Pricing
Below Average
This product is priced lower than the average product in the category which is usually an indicator that is is a budget product with fewer features that is designed for smaller properties and simpler use cases.
Get an Instant Price Estimate
Enter your room count to get an instant price estimate for your property
No matching results
Triptease Case Studies
How The Inn at Christmas Place uses Triptease to help maintain over 90% direct bookings
How HI USA generates six-figure monthly revenues through Triptease tools
GCP Hospitality drives 15% of direct revenue through metasearch
Royal Group Hotels & Resorts Generates $5M in Direct Revenue
How Rio Las Vegas grew metasearch revenue 71% in six months
References
"With Price Match, we have seen a noticeable increase in direct bookings and revenue. The undercut rate dropped straight from the beginning of the project to less than 5%."
Christoph Klein
Director of Marketing and Sales @
"Given the substantial impact Triptease's solutions have had on our bookings and revenue, we are actively considering plans to expand our partnership."
Jowen dela Cruz
Assistant VP, Digital Marketing & Distribution @
"As soon as we put the price match feature on... we were seeing lots of bookings coming in."
Dan Smart
Director of Sales & Marketing @
Dream Inn Santa Cruz
Featured Customers
More Products by Triptease
Hotelier Rating
Looking for specific info?
9
Simple Setup, Smart Results — Triptease Just Works
VP of Revenue Strategy from 25-49 room Boutique in Astoria (United States)
Verified
5 days ago
The interface is clean and intuitive, and we were up and running quickly without a steep learning curve. Having retargeting and paid search tracked in one place saves time and removes the guesswork. For a small independent property, that simplicity is everything.
United States
United States
VP of Revenue Strategy
Small Hotel
10
Effective Tools for Growing Direct Revenue
President from 200 to 499 room Bed & Breakfast & Inn in Ashland (United States)
Verified
7 days ago
Triptease has been a valuable partner in helping us drive direct bookings, reduce OTA dependency, and deploy effective retargeting campaigns across our portfolio. Their platform, reporting, and tools provide actionable insights that improve efficiency and save meaningful time for our commercial strategy team.
United States
United States
President
Large Hotel
10
Use it to boost direct bookings and revenue
Markeitng Director from 200 to 499 room Bed & Breakfast & Inn in Funchal (Portugal)
Verified
2 months ago
As Marketing Director at The Views Hotels, I’ve had the opportunity to work closely with Triptease as part of our wider strategy to grow direct bookings across our properties in Madeira. In a market historically dominated by tour operators and later OTAs, Triptease has become a key partner in helping us shift more demand into our direct cha...
Portugal
Portugal
Markeitng Director
Large Hotel
10
A highly effective tool for driving direct bookings. Well supported!
Area Revenue Manager from 500+ room Boutique in Sydney (Australia)
Verified
2 months ago
Since implementing Triptease, we’ve seen a noticeable uplift in direct bookings and guest confidence throughout the booking journey. The price comparison and messaging tools work exceptionally well to reinforce value over OTAs. Reporting is clear and easy to understand, allowing us to confidently track performance and ROI.
Australia
Australia
Area Revenue Manager
X-Large Hotel
9
Good metasearch visibility, drives direct conversions on site
Director of Digital Marketing from 200 to 499 room Boutique in Batu Ferringhi (Malaysia)
Verified
2 months ago
Price comparison tool is easy for marketers to understand at a glance. Meta campaigns are driving conversions for the hotel.
Malaysia
Malaysia
Director of Digital Marketing
Large Hotel
9
Effective Tools, Proven Results
Revenue Management from 500+ room Bed & Breakfast & Inn in Singapur (Singapore)
Verified
2 months ago
Triptease provides a strong suite of tools from Metasearch to retargeting, on-site messaging, and Paid Search, all contributing to improved direct booking performance. The platform is user-friendly, and the team is supportive and proactive. We’ve seen clear improvements in visibility and conversion.
Singapore
Singapore
Revenue Management
X-Large Hotel
9
The Guest Conversion Engine: Elevating Our Direct Booking Strategy
Group Assistant Director of Digital Marketing & eCommerce from 500+ room Bed & Breakfast & Inn in Hong Kong (China)
Verified
2 months ago
The marketing tools and "Messages" feature allow us to create a very reactive, helpful website experience that directly guides guests toward booking. The builder is incredibly easy to use, letting our team launch custom promotions and exit-intent messages in minutes without needing any technical support. It has successfully helped us captur...
China
China
Group Assistant Director of Digital Marketing & eCommerce
X-Large Hotel
10
TripTease delivers real results — a must-have for direct booking strategy
VP of Revenue Management from 200 to 499 room Boutique in Surfside Beach (United States)
Verified
2 months ago
TripTease has been an invaluable partner in driving direct bookings and reducing our reliance on OTAs. The platform is intuitive and easy to use, and the price comparison widget gives guests real-time confidence that they're getting the best deal by booking directly. Their support team is responsive, knowledgeable, and genuinely invested in...
United States
United States
VP of Revenue Management
Large Hotel
10
TripTease Makes Digital Marketing Easy!
VP of Marketing from 200 to 499 room Boutique in Seattle (United States)
Verified
2 months ago
Staypineapple Hotels has been working with TripTease for ecomm and digital marketing efforts for years. They are an incredible partner and we continue to be impressed with how they stay ahead of trends, evolve the dashboard and reporting as the digital ecosystem changes, and are so open to collaborate and maximize opportunities.
United States
United States
VP of Marketing
Large Hotel
10
Recommending Triptease
Director of CRM from 200 to 499 room Boutique in Seattle (United States)
Verified
2 months ago
Recommending Triptease is not about one thing I like most.
We utilize a variety of their digital, e-commerce reports for tracking parity, conversions amongst channels, paid search % and more.
United States
United States
Director of CRM
Large Hotel
- 1
- 2
- 3
- 4
- 5
- 6
- 7
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Triptease is a great and innovative company. They offer great products to boost your direct channel. Triptease gives you the ability to personalize web contact for each visitor. Their rate parity monitoring tool should put them high on the list for any hotelier.
Showing all answers to: "What does this product or service do well?"
Triptease is a great and innovative company. They offer great products to boost your direct channel. Triptease gives you the ability to personalize web contact for each visitor. Their rate parity monitoring tool should put them high on the list for any hotelier.
Triptease is the best tool to attract and convert guests to book directly on your hotel website through Parity, Guest Behaviour, Conversion and Acquisition. Hotels gain more traffic through Metasearch.
Question:
What differentiates this product or service from the competition?
Answer:
Triptease and Revinate have a healthy partnership. The integration between Triptease and Revinate allows hoteliers to capture profile data of guests who show high booking intent and allows you to segment and target these guests with personalized messaging.
Showing all answers to: "What differentiates this product or service from the competition?"
Triptease and Revinate have a healthy partnership. The integration between Triptease and Revinate allows hoteliers to capture profile data of guests who show high booking intent and allows you to segment and target these guests with personalized messaging.
With Triptease personalisation is key. Triptease is able to create targeted content in minutes and convert by showing potential guests dynamic website messaging to push them to purchase on the hotel website - or bring them back with retargeting.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Have a look at everything the market has to offer. Understand what your specific needs are and compare these to what every product has to offer. Make sure your team is properly educated on the product in order to extract its full potential.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Have a look at everything the market has to offer. Understand what your specific needs are and compare these to what every product has to offer. Make sure your team is properly educated on the product in order to extract its full potential.
Triptease is the best platform for hoteliers who are looking to convert more direct bookings. It is guaranteed that Triptease can help you fix parity problems and improve your ROI with the use of Metasearch and smart algorithms to help make better decisions.
Recommended by
Pelle Schopenhouer
Partnerships Coordinator
@
Revinate
Eva Fayemi
Partner Manager
@
Mews Systems
Pelle Schopenhouer
Partnerships Coordinator
@
Revinate
Eva Fayemi
Partner Manager
@
Mews Systems
Are you a consultant or vendor that recommends Triptease?
Leave a recommendation
News
Triptease
1 month ago
How The Inn at Christmas Place uses Triptease to help maintain over 90% direct bookings
Triptease
1 month ago
How HI USA generates six-figure monthly revenues through Triptease tools
Triptease
1 month ago
GCP Hospitality drives 15% of direct revenue through metasearch
Triptease
1 month ago
Royal Group Hotels & Resorts Generates $5M in Direct Revenue
Triptease
1 month ago
Direct Booking Summit 2026: Dedicated AI Training Sessions Added to Agenda
Triptease
2 months ago
How Rio Las Vegas grew metasearch revenue 71% in six months
Triptease Integrations
Find Great Pairing Apps
No matching results
No matching results
| Company | Functionality | |
|---|---|---|
SiteMinder
93% recommended by 2755 hotels |
Channel Managers
|
|
Cloudbeds
91% recommended by 1845 hotels |
Channel Managers
+2 more |
|
Yanolja Cloud Solution
96% recommended by 1401 hotels |
Booking Engine
|
|
Mews
93% recommended by 777 hotels |
Property Management Systems
|
|
Oracle Hospitality
92% recommended by 615 hotels |
Hotel POS Systems
|
|
Duetto
94% recommended by 569 hotels |
Business Intelligence
|
|
ThinkReservations
97% recommended by 512 hotels |
Property Management Systems
|
|
This integration hasn’t been verified by Triptease yet.
MARA Solutions
97% recommended by 353 hotels |
|
|
WebRezPro
94% recommended by 247 hotels |
Property Management Systems
|
|
Clock
95% recommended by 240 hotels |
Property Management Systems
|
Support
Verified Support
Triptease has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
Still gathering info?
Schedule a free 30-minute product demo consultation
Schedule free demo
Verified
0 seconds ago
Products Reviewed
What do you like most?
What do you dislike or think could be improved?
0.0
Ease of Use
0.0/5
Customer Support
0.0/5
ROI
0.0/5
Implementation
0.0/5
Download the Free Guide
Your guide was sent!
Your guide was successfully sent to .
Get personalized product recommendations
Product recommendations advisor
