Smartpricing

4.8 (203 REVIEWS)

HTR Score icon
HT Score  
90 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

Smartpricing

Ranked 5 (out of 71) in Revenue Management Systems

Optimizes your prices. Increases your bookings. 24/7.

More than 50% of Smartness’s reviews come from Italy.

Bell avatar Bell - AI powered product analyst

I analyzed all of Smartness’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.

Hoteliers say

Hoteliers like Smartness for its autonomous pricing calculations and competitive price analysis, which streamline revenue management. The addition of a consultancy service impresses users, emphasizing collaborative strategy planning. This combination aids in boosting revenue through optimized pricing models and strategic insights, enhancing the competitive edge of hotels in the market.

What Types of Hotels Smartness is Popular For

Size

75 | X-Small (1-9 room)

53 | Small (10-24 room)

52 | Mid-Sized (25-74 room)

15 | Large (75-199 room)

6 | X-Large (200+ room)

Country

164 | Italy

12 | Austria

6 | Germany

4 | United States of America

3 | Spain

2 | Turkey

2 | Mexico

2 | Switzerland

1 | Israel

1 | Uganda

1 | Slovenia

Type

73 | Bed & Breakfast & Inns

59 | Boutiques

54 | Vacation Rentals & Villas

45 | City Center Hotels

38 | Limited Service & Budget Hotels

34 | Resorts

33 | Airport/Conference Hotels

32 | Luxury Hotels

29 | Extended Stay & Serviced Apartments

24 | Branded Hotels

9 | Hostels

Region

188 | Europe

6 | North America

3 | Middle East

1 | Africa

Category

203 | Revenue Management Systems

What is Smartness?

Founded in 2020 | Headquarters in Riva del Garda (Italy) | 122 employees
Smartpricing is a revenue management system designed to optimize room rates for hoteliers and short-term rental owners. By analyzing booking history, market demand, and competitor prices, Smartpricing automatically creates dynamic pricing strategies to maximize room occupancy and average daily rates. The platform integrates seamlessly with Property Management Systems or channel managers, ensuring real-time price updates across all sales channels. Its user-friendly interface and AI-driven insights free up time from manual rate adjustments, enabling users to focus on enhancing guest experiences while maintaining competitive pricing and stimulating revenue growth.

Powered by AI

This description was generated by AI which analyzed the following sources to summarize a description of Smartness products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

Verified expert recommendations

Description provided by Smartness

FAQs

Smartpricing Alternatives

Not sure if Smartness is right for your hotel? Here are similar Revenue Management Systems vendors that could be a good fit for your hotel:

Capabilities

Market Intelligence

From Data to Dynamic Pricing

Publish Rates Automatically

Achieve Your Goals Faster

Features

Pricing Optimization

4/5 features

Market Intelligence & Forecasting

4/5 features

Dashboards & Reporting

4/5 features

Automation

4/5 features

Multi-Property Functionality

4/5 features

Available Add-ons & Modules

Smartconnect

Hotel CRM & Email Marketing
Automate communication, say goodbye to OTAs. Smartconnect is the software that helps you manage your relationship with guests from booking until after check-out, to increase loyalty and revenue.

PREMIUM ADD-ON

Smartfree

Business Intelligence
All the Market Intelligence you need to stay booked. Smartfree is the only free software that automates market analysis and provides concrete price suggestions to improve the positioning of your property.

INCLUDED

Smartchat

Hotel Chatbots
Smartchat is the AI assistant that manages guest messages from Booking.com, WhatsApp, Airbnb, and email. Deliver top-notch guest service without always being online.

PREMIUM ADD-ON

Smartness Reviews Summary

4.8
Excellent
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
4.4/5
Implementation
4.7/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Smartpricing is the #9 most trending product in the Revenue Management Systems category (out of 71) and the #214 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

Smartness has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
90 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

Smartness Pricing

Below Average

This product is priced lower than the average product in the category which is usually an indicator that is is a budget product with fewer features that is designed for smaller properties and simpler use cases.

Smartness Average Smartness

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Smartness Reviews

Hotelier Rating

Excellent
184
Very Good
14
Average
3
Poor
0
Terrible
2

Property Size

  • X-Small (75)
  • Small (53)
  • Mid-Sized (52)
  • Large (15)
  • X-Large (6)

Country

  • Italy
    Italy
    (164)
  • Austria
    Austria
    (12)
  • Germany
    Germany
    (6)
  • United States of America
    United States of America
    (4)
  • Spain
    Spain
    (3)
  • Turkey
    Turkey
    (2)
  • Mexico
    Mexico
    (2)
  • Switzerland
    Switzerland
    (2)
  • Israel
    Israel
    (1)
  • Uganda
    Uganda
    (1)
  • Slovenia
    Slovenia
    (1)

Region

  • North America
    North America
    (6)
  • Europe
    Europe
    (188)
  • Middle East
    Middle East
    (3)
  • Africa
    Africa
    (1)
10

Accurate and Time-Saving Revenue Tool

Property Owner from 5 to 9 room Bed & Breakfast & Inn in Spotorno (Italy)

Verified
4 days ago
The system provides very accurate pricing recommendations based on demand and competitor analysis. I also appreciate how it automatically updates rates across channels, which saves me a lot of time and reduces the risk of overbooking or pricing errors. The interface is simple to navigate and makes complex data easy to understand.
Country Italy
Property Owner
X-Small Hotel
10

An essential tool for managing accommodation facilities.

Property manager from 25-49 room Vacation Rentals & Villa in Obertauern (Austria)

Verified
6 days ago
Since I started working with Smartness in my accommodations, pricing management has gone from being extremely complex and time-consuming to an automated and efficient process. This AI-powered software has proven to deliver tangible results. I recommend Smartness to all accommodation owners and managers who want to maximize revenue and strea...
Country Austria
Property manager
Mid-Sized Hotel
10

Very good service

Manager from 5 to 9 room Vacation Rentals & Villa in

Verified
6 days ago
very good customer support. resolve all the problems and respond to all questions. I increased % of occupancy and revenues, Recommended
Manager
X-Small Hotel
10

A definitely positive experience

Owner from 5 to 9 room Boutique in Locorotondo (Italy)

Verified
9 days ago
We’ve been using Smartpricing for two years now, and our experience has been extremely positive. It’s a powerful tool for defining a highly detailed pricing strategy. You don’t get the feeling that you’re passively relying on an AI system—instead, you can guide the system by specifying every single aspect of the strategy you want to impleme...
Country Italy
Owner
X-Small Hotel
10

Save time and increase revenue

Manager from 5 to 9 room Bed & Breakfast & Inn in Urbino (Italy)

Verified
11 days ago
With smartness I no longer have to spend time manually updating prices. After a year, I can say that revenue has increased.
Country Italy
Manager
X-Small Hotel
10

Essential tool

IMPRENDITORE from 5 to 9 room Bed & Breakfast & Inn in Ostia Antica (Italy)

Verified
15 days ago
Since we discovered Smartness, our life has changed. No more hassle calculating prices and seeing competitors' prices. It does everything autonomously.
Country Italy
IMPRENDITORE
X-Small Hotel
10

Excellent support, practical, and intuitive.

property manager from 25-49 room Vacation Rentals & Villa in

Verified
18 days ago
I have been working with Smartness for a few months now, more than a year I would say, and I must say that I am completely satisfied. The support is excellent, both during the onboarding phase and afterwards, in resolving or clarifying any doubts or concerns. The platform is intuitive and relatively simple, even for someone like me who is n...
property manager
Mid-Sized Hotel
10

Functional and effective

Manager from 25-49 room City Center Hotel in Naples (Italy)

Verified
18 days ago
The advantage is having a system set up according to a pricing strategy defined by the entrepreneur, but with the addition of an automation based on performance and a consultant available to analyze the results and the forecast. All of this translates into an increase in revenue during the high season and a reduction in losses during the lo...
Country Italy
Manager
Mid-Sized Hotel
10

A game-changing revenue management tool with excellent support

Manager from 25-49 room Boutique in Positano (Italy)

Verified
20 days ago
SmartPricing combines a clean, intuitive dashboard with some great features such as the Price Calendar, Strategy Management, Market Analysis, and detailed Graph Analysis. It’s very easy to use, and there are clear tutorials and webinars for every function, which makes onboarding effortless. Since using it, I’ve seen a 10% increase in occupa...
Country Italy
Manager
Mid-Sized Hotel
8

Recommended

Owner from 10 to 24 room Boutique in Sirmione (Italy)

Verified
25 days ago
Perfect ally for rates management! Competent and helpful manager always available. Recommended so as not to leave un sole room! Visible results and ,above all, perfect sales analysis.
Country Italy
Owner
Small Hotel
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • ...
  • 21

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

Dynamic pricing enabling hoteliers to react to demand and market conditions in real-time. Manual pricing can be very time consuming but Smartpricing unlocks 100% automatic workflows and direct rate push to PMS or CM.

Question:

What differentiates this product or service from the competition?

Answer:

Optimising minimum length of stay (LOS) restrictions and pushing it directly to the PMS or CM. LOS restrictions are essential tools for revenue management that only a few RMS products offer for users.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Explore both price and minimum LOS optimisation with Smartpricing. Ask for a 1on1 consultation with one of their revenue management expert to help with the initial configuration such as base price and compset.

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 3 recommend
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David Mate Head of Partnerships @ SabeeApp
Are you a consultant or vendor that recommends Smartness? Leave a recommendation

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Support

Verified Support

Smartness has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.

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Response Time

2 days

Recommended

97%

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