PriceLabs

4.9 (46 REVIEWS)

HTR Score icon
HT Score  
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Ranked 1 (out of 6) in VR Dynamic Pricing

Increase revenue and optimize occupancy with our revenue management tool

PriceLabs is popular in United States with 22 hoteliers leaving an average rating of 100%.

Bell avatar Bell - AI powered product analyst

I analyzed all of PriceLabs’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.

Hoteliers say

Hoteliers like how PriceLabs leverages its Hyper Local algorithm to optimize revenue in over-supplied markets and the ability to manage pricing efficiently across a large property portfolio. Customizations and flexibility are key strengths, aiding in fine-tuning revenue strategies. Yet, usability challenges like the steep learning curve and interface issues are noted. As a comprehensive Revenue Management System, PriceLabs enhances revenue, reduces occupancy gaps, and offers insightful market intelligence, though improvements in historical data access and automation could benefit users.

What Types of Hotels PriceLabs is Popular For

Size

10 | X-Small (1-9 room)

18 | Small (10-49 room)

8 | Mid-Sized (50-99 room)

11 | Large (100-499 room)

5 | X-Large (500+ room)

Country

23 | United States

3 | United Kingdom

3 | India

3 | France

3 | Spain

2 | Australia

2 | Austria

2 | Italy

2 | Germany

1 | United Arab Emirates

1 | Israel

1 | Canada

1 | Armenia

1 | Luxembourg

1 | Belize

1 | Costa Rica

1 | Portugal

1 | Mexico

1 | Slovenia

1 | Finland

Type

35 | Vacation Rentals & Villas

19 | Boutique Hotels

19 | Resorts

16 | Luxury Hotels

13 | Bed & Breakfast & Inns

10 | City Center Hotels

9 | Limited Service & Budget Hotels

7 | Branded Hotels

7 | Extended Stay & Serviced Apartments

6 | Airport/Conference Hotels

4 | Motels

3 | Hostels

3 | RV Parks & Campgrounds

1 | Casinos

Region

25 | North America

19 | Europe

4 | Asia Pacific

2 | Oceania

2 | Middle East

1 | South America

1 | Central America

Category

46 | VR Dynamic Pricing

45 | Revenue Management Systems

19 | Rate Shopping

What is PriceLabs?

Founded in 2014 | Headquarters in Chicago (United States) | 106 employees
PriceLabs is a comprehensive revenue management system designed for hospitality accommodations such as vacation rentals, hotels, aparthotels, RVs, and campgrounds. Leveraging its Hyper Local algorithm, PriceLabs dynamically adjusts pricing to optimize revenue, particularly in over-supplied markets. The platform excels in managing pricing across large property portfolios, allowing users to efficiently fine-tune their revenue strategies with a high degree of customization and flexibility. These features help reduce occupancy gaps and provide real-time market intelligence, making it an invaluable tool for enhancing overall profitability.

Powered by AI

This description was generated by AI which analyzed the following sources to summarize a description of PriceLabs products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

Verified expert recommendations

Description provided by PriceLabs

FAQs

Capabilities

Data-Driven Pricing

Bulk Adjustments

Minimum Stay Rules

Flexible Customizations

Track Performance

Features

Other

0/10 features

Available Add-ons & Modules

Portfolio Analytics

Business Intelligence
PriceLabs’ Portfolio Analytics is a free along with PriceLabs Dynamic Pricing tool that provides insights into the performance of the businesses through real-time reporting. Business owners and hoteliers can use it to analyze bookings and occupancy, giving them valuable insight into how their business is performing. The tool enables users to create a customisable analytics dashboard, providing downloadable reports on listing performance, bookings, revenue, average price of bookings and more.

INCLUDED

Market Dashboards

Business Intelligence
PriceLabs' Market Dashboard is a powerful market report and analysis tool for short-term rental property managers and investors. With customizable data views and daily updates, it enables users to stay informed about market trends, competitor pricing, and performance metrics.

PREMIUM ADD-ON

PriceLabs Reviews Summary

4.9
Excellent
Ease of Use
4.7/5
Customer Support
5.0/5
ROI
4.9/5
Implementation
4.9/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, PriceLabs is the #1 most trending product in the VR Dynamic Pricing category (out of 6) and the #19 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

PriceLabs’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
100 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

PriceLabs Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

PriceLabs Average PriceLabs

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PriceLabs Reviews

Hotelier Rating

Excellent
45
Very Good
0
Average
1
Poor
0
Terrible
0

Property Size

  • X-Small (9)
  • Small (12)
  • Mid-Sized (6)
  • Large (11)
  • X-Large (5)

Country

  • United States
    United States
    (22)
  • France
    France
    (3)
  • Spain
    Spain
    (3)
  • Australia
    Australia
    (2)
  • United Kingdom
    United Kingdom
    (2)
  • Germany
    Germany
    (2)
  • India
    India
    (2)
  • Finland
    Finland
    (1)
  • Luxembourg
    Luxembourg
    (1)
  • United Arab Emirates
    United Arab Emirates
    (1)
  • Israel
    Israel
    (1)
  • Canada
    Canada
    (1)
  • Armenia
    Armenia
    (1)
  • Italy
    Italy
    (1)
  • Belize
    Belize
    (1)
  • Costa Rica
    Costa Rica
    (1)

Region

  • North America
    North America
    (23)
  • Europe
    Europe
    (13)
  • Asia Pacific
    Asia Pacific
    (3)
  • Oceania
    Oceania
    (2)
  • Middle East
    Middle East
    (2)
  • South America
    South America
    (1)
  • Central America
    Central America
    (1)
10

The only team that moves as fast as we do

VP of Business Development from 200 to 499 room Vacation Rentals & Villa in Los Angeles (United States)

Verified
1 months ago
If you’re managing a luxury portfolio, you know that standard “out of the box” pricing tools usually break the moment you try to scale. We needed a partner that could handle the heat, and PriceLabs has been exactly that. I’ve been working with them for a while now, and they’ve become a core part of our revenue strategy at The Maimon Group....
Country United States
VP of Business Development
Large Hotel
9

Easy

Owner from Vacation Rentals & Villa in Monschau (Germany)

Verified
12 months ago
I was at SmartPricing before and that was very complicated. with PriceLabs I learned about so many options in just one quick introduction. That was much easier.
Country Germany
Owner
7

Aparthotel

Director from 5 to 9 room Boutique in (United Kingdom)

Verified
12 months ago
The various abilities to predict and make our prices subject to demand and seasonal requirements. It’s easy to create rules and see demand in your local area.
Country United Kingdom
Director
X-Small Hotel
10

Amazing Price management Platform

Owner CEO from 10 to 24 room Bed & Breakfast & Inn in Ballena (Costa Rica)

Verified
12 months ago
Market analysis and product comparison are a great asset, automatic rate adjustment and pricing updates and so amazing, Last minutes deal options, reading of previous year.
Country Costa Rica
Owner CEO
Small Hotel
10

A Game Changer for Revenue Management in STR & Hospitality

Founder from 500+ room Boutique in Pune (India)

Verified
13 months ago
Robust Analytics and Reporting -Market Dashboards and Portfolio Analytics give us a clear, backed view of how our listings are performing against the market and where adjustments are needed. Automation, Easy Integration & Scalability -PriceLabs integrates seamlessly with major PMS and channel managers, making onboarding smooth and efficient...
Country India
Founder
X-Large Hotel
10

Powerful tools for Market Analysis & Pricing

Business Owner from 100 to 199 room Bed & Breakfast & Inn in Charlottesville (United States)

Verified
13 months ago
I understand the short-term rental market much better. Pricing updates have resulted in great occupancy, and I am using the platform to develop a more effective earnings optimization strategy.
Country United States
Business Owner
Large Hotel
10

This absolutely helps me generate more revenue with pricing strategies that I can set and forget.

Owner from 10 to 24 room Hostel in Montpellier (France)

Verified
13 months ago
All I really have to do now is look at my base pricing once a week & adjust appropriately. A lot of the hard thinking happens on the front end, understanding the software and creating my strategy based on what is possible. Once that was done, I have been able to easily tweak as needed.
Country France
Owner
Small Hotel
10

Efficient System

architect & Manager from 25-49 room Bed & Breakfast & Inn in Chianciano Terme (Italy)

Verified
13 months ago
Simple to use, intuitive and very efficient, it allows you to immediately see an increase in your earnings and better prepare the sales strategy for the months
Country Italy
architect & Manager
Small Hotel
10

Pricelabs improve revenue and occupancy

Owner from 75-99 room Boutique in Iso-Syote (Finland)

Verified
13 months ago
The use of Pricelabs Dynamic Pricing tool took our listings to the top ten revenue in our area. By finetuning the settings we can keep average occupancy to the desired 80 % even offseason when competitors are below 40 %. I am surpriced that even hotels in our are keeping fixed prices.
Country Finland
Owner
Mid-Sized Hotel
10

Excellent tool to improve the performance and productivity of a hosting

Reservation manager from 200 to 499 room Vacation Rentals & Villa in

Verified
2 years ago
What I like most is the wide variety of configuration options, the information the program offers, and their assistance when necessary. Pricelabs have a great human team.
Reservation manager
Large Hotel
  • 1
  • 2
  • 3
  • 4
  • 5

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

It adjusts rates based on market trends, demand, events, how far ahead people are booking, occupancy levels, etc. This helps owners avoid leaving money on the table, especially during high-demand periods.

Question:

What differentiates this product or service from the competition?

Answer:

PriceLabs gives users many levers to pull: minimum/maximum price bounds, last-minute or far-out pricing, orphan days, day-of-week adjustments, occupancy thresholds, etc. If you want fine-grained control over pricing behavior, PriceLabs tends to offer more flexibility than some “black-box” tools that adjust automatically without letting you tweak many constraints.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Start with your historical data: look at ADR, occupancy, and booking pace for the past 1–2 years. Use that as your “sanity check” when setting base rates. Define your floor and ceiling: make sure minimum and maximum prices reflect your value proposition, so the algorithm never undercuts or overshoots. Use rules progressively: begin with just a few (last-minute discounts, orphan night handling), then add more advanced ones as you get comfortable. Monitor the first few weeks closely: compare PriceLabs’ recommendations to your past results and local demand patterns — adjust if needed.

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 4 recommend
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Are you a consultant or vendor that recommends PriceLabs? Leave a recommendation

More About PriceLabs

PriceLabs is a dynamic pricing and revenue management tool that helps vacation rental owners automate their pricing strategies to maximize profitability. By utilizing a data-driven approach, PriceLabs assists property managers and owners in optimizing their pricing to achieve higher revenues and occupancy rates. Here's an overview of how PriceLabs helps vacation rental owners:

  1. Dynamic Pricing: PriceLabs uses advanced algorithms to analyze market data, including factors such as seasonality, demand, local events, and competition. It dynamically adjusts rental rates to optimize pricing for maximum revenue and occupancy.

  2. Integration with Property Management Systems (PMS) and Channel Managers: PriceLabs seamlessly integrates with popular property management systems and channel managers like Airbnb, VRBO, Guesty, and others. This allows vacation rental owners to synchronize their pricing across multiple platforms, ensuring consistency and accurate pricing adjustments.

  3. Data-Driven Approach: PriceLabs relies on comprehensive market data and historical performance to make pricing recommendations. It considers factors such as local demand, competitor pricing, and historical booking patterns to provide accurate and data-driven pricing suggestions.

  4. Automation and Optimization: PriceLabs allows users to set automation rules and pricing strategies based on their preferences. This enables vacation rental owners to save time and effort by automating their pricing adjustments while maintaining control over their pricing strategy.

  5. Minimum Stay and Smart Pricing: The tool can help optimize minimum stay requirements, allowing owners to maximize revenue by aligning minimum stay rules with demand patterns. It also offers smart pricing options, considering multiple factors to set competitive rates that attract guests while maximizing profitability.

  6. Revenue Management and Optimization: PriceLabs helps vacation rental owners effectively manage their revenue by providing insights and recommendations on pricing strategies. This includes identifying high-demand periods, suggesting rate adjustments, and forecasting potential revenue gains.

  7. Customer Support and Resources: PriceLabs provides customer support through email, ensuring assistance and guidance to users. Additionally, they offer resources such as tutorials, webinars, and educational materials to help owners make the most of the platform and understand revenue management concepts.

  8. Direct Bookings and Channel Optimization: PriceLabs aims to help owners drive more direct bookings by providing competitive pricing strategies. It optimizes rates across various channels to ensure maximum visibility and revenue potential.

  9. API Integration and Apps: PriceLabs offers API integration options, allowing users to connect the tool with their existing systems and access data programmatically. They also provide mobile apps for on-the-go access and management of pricing strategies.

PriceLabs assists vacation rental owners and managers in automating their pricing strategies through a data-driven approach, optimizing rates, and maximizing revenue. With its functionality, revenue management tools, and customer support, PriceLabs contributes to efficient vacation rental management and profitability in the dynamic market of short-term rentals.

PriceLabs Integrations

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Support

Unverified

PriceLabs has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

View Support Certification

Help Center Product Updates
Suppo Info Image Green check icon

2026

Learn more about the GCSC Certification

Request a Quote

Response Time

Less than a day

Recommended

99%

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