Inntopia Marketing Cloud

Ranked 21 (out of 58) in Hotel CRM & Email Marketing

Hotel CRM & Email Marketing

Merge data from all your systems for a 360° view of every guest.

Ratings Snapshot

Certificate of Excellence

Read 1 reviews

#21 Popularity index

HT SCORE

40 out of 100

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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In the last 18-months hoteliers who reviewed Inntopia Marketing Cloud were less than 70% likely to recommend the product which is impacting their HT Score.

Learn more about the HT Score →

Inntopia Marketing Cloud has fewer than 10 reviews in the past 6-months.

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Reviews Summary

Ranked #21 out of 58 in Hotel CRM & Email Marketing

Ease of Use

3.0/5

ROI

2.0/5

Implementation

2.0/5

Customer Support

1.0/5

Inntopia’s customer support processes haven’t yet been verified by Hotel Tech Report.

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Inntopia Marketing Cloud Overview

Top Alternative: Revinate (Marketing)

Inntopia Marketing Cloud Overview

Inntopia Marketing Cloud combines the best data-cleansing and aggregation technology in hospitality with award-winning support. Create an accurate, 360 degree view of every guest and then push those profiles to your key marketing channels to drive targeted, relevant, effective marketing at scale.

About Inntopia

Founded in 1998 | Headquarters in Stowe, Vermont | 85 employees

Trusted by hundreds of hotels and resorts all over the world, Inntopia is a powerful software platform that integrates with your existing PMS and/or POS to give...

1/3

Integrates with

Property Management Systems
Hotel CRM & Email Marketing
Hotel Management Software

Browse integrations (10 verified)

Pros & Cons

30% recommend

Software Engineer & Manager

Inntopia RMS and CRS are quite widely used, known and it is difficult to find another solution that meets our needs.

Software Engineer & Manager

Expensive. Bad and slow support. Bad security solution. Software designers provide crazy workarounds but not a real solution. Slow apps. They Provide a one-way data warehouse instead of the real API.

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Inntopia Alternatives

Launch comparison

Revinate (Marketing)

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162 verified reviews

Deliver personalized campaigns and upsell offers for rooms and amenities through targeted guest segmentation.

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The right connections at the right time

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dailypoint™ 360° – Central Data Management

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143 verified reviews

dailypoint™ - the only #realCRM. dailypoint™ is the leading Data Management and CRM platform for individual hotels and hotel groups.

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Find the perfect fit

Want to find out if Inntopia is the best fit for your hotel?

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GETTING STARTED

Download the 2023 Hotel CRM & Email Marketing buyer’s guide

Free download

Features

View all (7)

Marketing Automation

4/5 features

Personalized one-to-communication
A/B Testing
Event Based Automations

Track website, email and brand engagement to use to trigger event based personalized communications to engage individual guests or segments.
Email Newsletters

Build and manage your email newsletter to re-engage past guests as well as prospects on your email lists.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.

Template Builder

4/5 features

Template Editor
WYSIWYG - HTML Editor
Campaign Templates

Design templates that can be reused throughout email campaigns to save time.
Transactional Templates

Build reusable templates for transactional booking emails.
Template Importing

Import existing HTML templates to save time and go live quicker.

Guest Profiles

4/5 features

Guest profiles

Build rich unified guest profiles to understand guest engagement, spend and preferences to leverage in your marketing automation and communications.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
GDPR Compliant
CCPA Compliant
Automatic De-Duping

Automatically detect, merge and de-dupe profiles and contacts to keep your database clean and ensure that you don't bombard customers.

Segmentation

4/5 features

Segmentation

Making sure guests only see relevant offers / Increases conversion and relevance for the guests meaning happier guests and more revenue for the properties.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
Tagging

Apply custom tags to contacts either manually or based on rules to more easily be able to group customers to create custom segments that allow you to run more targeted and effective campaigns.
Loyalty Segmentation

Segment by lifetime spend or total nights stayed to identify your best, most loyal guests.
Attribute Based Segmentation

Segment by attributes such as gender, birthday, travels with family, couple, etc to more effectively market relevant offers, amenities and outlets to personalize your communications and drive more upsell revenue.
Geographic Based Segmentation

Segment your database by local, domestic or international travelers.
Channel/Market Based Segmentation

Segment by preferred booking channel, such as direct, OTA or corporate clients.
Lead Time Based Segmentation

Segment guests is by lead time to send promotions based on arrival date to send targeted campaigns (ie. last minute stays, holidays, etc).
Room Type Based Segmentation

Segment by room type to send campaigns to generate upgrade revenue.

Privacy & Compliance

4/5 features

GDPR Compliant
CCPA Compliant
PCI Complaint

Data Management

4/5 features

Centralized data warehouse
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
Open API

The ability for other systems to access the loyalty platform to issue, transfer, redeem, or exchange loyalty points/miles - this is not a fundamental requirement of a loyalty program, but increasingly desirable.
Centralized multi-hotel/multi-brand solution

Active Markets

MARKETS SERVED

South America
Central America
Asia Pacific
Middle East
Africa
Antarctica
Oceania
North America
Europe

VERIFIED MARKETS

Canada

Pricing

Inntopia hasn’t disclosed their pricing plans. It is advised that you ask for a reference to ensure competitive pricing

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World's most powerful channel manager, managing rooms and rates on 450+ hotel booking channels, in real-time.

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Contactless Check-in

294 verified reviews

Improve the guest experience, increase revenue and streamline operations with Contactless Check-In™ from Canary, the world's most popular self-service check-in solution.

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Discover Apps

Resources

Inntopia Marketing Cloud

Ratings Snapshot

Inntopia Marketing Cloud Overview

Inntopia Marketing Cloud Overview

About Inntopia

Integrates with

Pros & Cons

Expert Q&A and Partner Recommendations

Inntopia Alternatives

Revinate (Marketing)

Profitroom Marketing Automation

dailypoint™ 360° – Central Data Management

Want to find out if Inntopia is the best fit for your hotel?

Download the 2023 Hotel CRM & Email Marketing buyer’s guide

Features

Personalized one-to-communication

A/B Testing

Event Based Automations

Email Newsletters

Database Health Monitoring

Template Editor

WYSIWYG - HTML Editor

Campaign Templates

Transactional Templates

Template Importing

Guest profiles

Database Health Monitoring

GDPR Compliant

CCPA Compliant

Automatic De-Duping

Segmentation

Database Health Monitoring

Tagging

Loyalty Segmentation

Attribute Based Segmentation

Geographic Based Segmentation

Channel/Market Based Segmentation

Lead Time Based Segmentation

Room Type Based Segmentation

GDPR Compliant

CCPA Compliant

PCI Complaint

Centralized data warehouse

Database Health Monitoring

Open API

Centralized multi-hotel/multi-brand solution

Guest Feedback Module (comment cards/reviews)

Trip Advisor Connectivity Partner

Active Markets

1 Verified Inntopia Reviews

Inntopia Marketing Cloud Review: Cannot recommend

What do you like most?

What do you dislike or think could be improved?

Pricing

Recent News & Content

Related articles

Related industry news

Resources & reports

Popular Inntopia Marketing Cloud Integrations

SiteMinder (The Channel Manager)

Oracle OPERA PMS

Canary Contactless Check-In