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Thynk Lead & Proposal Management
4.1 (15 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Tara, Matti, Niki + 10 more experts recommend Thynk
Read RecommendationsThynk Lead & Proposal Management
Unranked in RFPs & Proposal Management Software
Turn incoming RFPs into revenue faster and smarter.
87% recommended by 116 hotels
Rotana, Generator, Barrière & 113 others
What is Thynk?
Founded in 2019 | Headquarters in Paris (France) | 65 employees
Thynk Lead & Proposal Management is a comprehensive property management system designed specifically for the hospitality industry. This platform focuses on streamlining the Request for Proposal (RFP) process for hotels, mitigating issues like slow responses and missed opportunities. It integrates seamlessly with Cvent to centralize lead capture, automate routing, and accelerate proposal creation, making it easier to secure more business efficiently. Built on Salesforce® and used by over 2,500 hoteliers globally, Thynk ensures timely, tailored responses to every inquiry, enhancing lead conversion rates and operational efficiency.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Thynk products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Thynk Reviews Analyzed: 0
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Thynk Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Thynk
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Thynk's Provided Description:
"Without an efficient RFP process, hotels risk slow responses, missed opportunities, and poor conversion rates. Thynk’s Inquiries & Distribution module—integrated with Cvent—centralizes lead capture, automates routing, and speeds proposal creation to win more business with less effort. Powered by Salesforce® and trusted by 2,500+ hoteliers worldwide, it ensures every lead gets the right response, fast."
FAQs
Thynk doesn’t have any screenshots available
Capabilities
Centralize All Incoming Leads
Centralize All Incoming Leads
Aggregate RFPs and inquiries from multiple channels—including Cvent—into one platform for complete visibility, faster follow-up, and improved conversion rates.
Automate Lead Scoring & Routing
Automate Lead Scoring & Routing
Score leads based on value and fit, then automatically route them to the right property or sales manager to save time and maximize win potential.
Accelerate Proposal Creation
Accelerate Proposal Creation
Generate brand-aligned, multi-property proposals in minutes with dynamic templates and pre-loaded packages, cutting turnaround times dramatically.
Track Response Speed & Quality
Track Response Speed & Quality
Monitor response times, measure proposal quality, and identify bottlenecks with built-in reporting and analytics.
Eliminate Manual Data Entry
Eliminate Manual Data Entry
Use API-driven integrations to automatically populate CRM and PMS fields from RFP data, reducing errors and admin workload.
Features
Proposals, Contracts & Signatures
4/5 features
Online Bookings
4/5 features
Payments & Invoicing
4/5 features
Content Management
4/5 features
CRM & Messaging
4/5 features
Notifications
4/5 features
Other
0/1 features
Available Add-ons & Modules
Thynk Connect
Say goodbye to tech silos. Thynk is powered by Connect, our industry-leading suite of integrations. We pull data from the PMS and POS, removing the barrier of fragmented information and ultimately empowering teams to delight customers.
Thynk Reviews Summary
Ease of Use
3.9/5
Customer Support
4.3/5
ROI
3.9/5
Implementation
4.3/5
Recommended by
Achievements
This vendor's trending score is rising, Thynk Lead & Proposal Management is the #2 most trending product in the RFPs & Proposal Management Software category (out of 23) and the #100 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreThynk has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
Thynk Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
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Thynk Case Studies
References
"Our partnership with Thynk.Cloud will be a game changer for our hotel teams, who have provided out-of-the-ordinary guest experiences with legacy technology. We will be raising the bar with Thynk!"
Dina Belon
President @
Staypineapple, An Iconic Hotel, The Loop Chicago
"Thynk was the first system that truly reflected our needs with a forward-thinking perspective on managing relationships in the hospitality space. It's not just a solution, it's a competitive advantage."
Guy Hutchinson
President & CEO @
Rotana Hotel Management Corporation PJSC
"Thynk is a platform that allows us to make better and faster decisions and be able to service our business clients and our customers in a way that we couldn't do before."
Alex Cisneros
CCO @
Mint House At 70 Pine – NYC
"The automated sales processes from outreach to invoicing have been streamlined with a 50% reduction in costs."
Robert Godwin
Founder & Managing Director @
Lamington Apartments - Hammersmith
"Thynk's flexible and intuitive CRM solution has transformed our operations, empowering our teams to deliver exceptional guest experiences. Thynk serves as our core system, generating an impressive 30-40% of our sales."
Emmanuelle Anglade
Managing Director @
Hotel Barriere Le Fouquet's Paris
"Thynk saves our team hours, and when it comes to sales work, we're getting rid of all the dull work and can focus on driving activity."
Florian Ultsch
Managing Director @
Harry's Home Bern
"I have not seen anyone else providing what Thynk will give us now. The idea is fresh, the idea is great, and the ideas help us to organize ourselves."
Roland Elter
CCO & Managing Director @
Maritim Hotel Dusseldorf
"Thynk is an excellent platform. If you are managing multiple properties or even a single property, it helps you manage your system and their efficiency. There is no other alternative."
Hassan Ahdab
President Hotel Operations @
Dur Hospitality Co
"Thynk is not merely unique—it's a transformative solution. With Thynk, we're not just keeping pace with industry trends; we're establishing new benchmarks."
Rene Balmer
General Manager @
Chatrium Hotel Riverside Bangkok
"Thynk benefits from the flexibility and solidity of Salesforce software, we could implement our most important business processes. Thanks to that and the reactivity of Thynk's teams, our Sales teams can focus on their work: propose wonderful events to our end customers."
Charlotte Charles
IT Project Manager @
Hotel Barriere Le Fouquet's Paris
Featured Customers
More Products by Thynk
Hotelier Rating
Looking for specific info?
8
Intuitive trainer and kept the session interactive
Head of Digital from 500+ room in London (United Kingdom)
Verified
5 days ago
I'm interested in the event management and reporting dashboards side of things as I will be using it for tracking marketing activity.
United Kingdom
United Kingdom
Head of Digital
X-Large Hotel
8
Practical, insightful, and constantly improving
Sales Coordinator from 500+ room Airport/Conference Hotel in Vravrona (Greece)
Verified
13 days ago
Provides practical, actionable insights through data analytics.
Intuitive and user-friendly platform.
Helps streamline daily hotel operations efficiently.
Saves time and increases efficiency.
Greece
Greece
Sales Coordinator
X-Large Hotel
8
Weekly Errors
Senior EventsCo-ordinator from 50-74 room Luxury Hotel in New Milton (United Kingdom)
Verified
20 days ago
I wish there was less errors that we experience on a weekly basis, they are often quickly fixed but it has an impact on daily tasks.
United Kingdom
United Kingdom
Senior EventsCo-ordinator
Mid-Sized Hotel
4
Very technical
Reservations employee from 100 to 199 room Boutique in Vught (Netherlands)
Verified
24 days ago
The system is very technical and not entirely user-friendly. Many things contain minor errors when making changes. Canceling rooms or adding extras to an existing reservation, for example, is completely impractical. Even large, complex requests are difficult to enter into the system. Adjusting prices isn't easy, so new packages have to be c...
Netherlands
Netherlands
Reservations employee
Large Hotel
7
You are on the right track
Senior Congres Expert from 200 to 499 room Boutique in Amsterdam (Netherlands)
Verified
25 days ago
I really like the clear overview a mice quote gives you from your event and I really like the tasks/activity part of the tool!
Netherlands
Netherlands
Senior Congres Expert
X-Large Hotel
10
THYNK - Great system, great posibilites, great people!
Director of Sales from 200 to 499 room Boutique in Amsterdam (Netherlands)
Verified
25 days ago
Endless possibilities and people who love to work with you to make sure you reach your goals.
Constant updates to ensure you work with a system that meets todays needs.
Great customer service. (Personal)
Netherlands
Netherlands
Director of Sales
X-Large Hotel
10
Thynk is a bespoke Sales and CRM Solution
CRM Systems Analyst & Administrator from 100 to 199 room Boutique in Seattle (United States of America)
Verified
27 days ago
When people ask me what Thynk is like, I like to tell them to imagine a Purple and magenta sports muscle car, with a blue engine (representing Salesforce) jutting out of the hood. It's powerful, and looks super slick!
I love that Thynk, and Salesforce lightning by extension, are open source and super flexible. I've made many custom fields...
United States of America
United States of America
CRM Systems Analyst & Administrator
Large Hotel
8
A multitasking and customizable software
from 200 to 499 room City Center Hotel in Chamonix (France)
Verified
1 months ago
It's great to have a tool with so many customization options, as well as extensions with various applications. This software is also designed for hotel groups, with multi-hotel views.
France
France
X-Large Hotel
7
Enhancing Sales Efficiency and Visibility with Thynk on Salesforce
Central Reservations Manager from 100 to 199 room Boutique in London (United Kingdom)
Verified
1 months ago
Thynk, built on Salesforce, provides clear pipeline visibility, allowing teams to track every stage of the sales process with ease. It centralizes negotiated rates and corporate agreements for quick access and consistency. This improves efficiency, collaboration, and strategic decision-making across the business.
United Kingdom
United Kingdom
Central Reservations Manager
Large Hotel
10
A powerful tool for managing hotel sales and events efficiently
Group Sales Executive from 100 to 199 room Luxury Hotel in Madrid (Spain)
Verified
1 months ago
I really like how Thynk centralizes all sales and event information in one platform. It makes it much easier to manage group requests, proposals, and follow-ups efficiently. The support team is also very responsive and helpful whenever we need assistance.
Spain
Spain
Group Sales Executive
Large Hotel
- 1
- 2
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Thynk excels at centralising and operationalising complex hospitality data to drive revenue and efficiency across sales, events, and venue management. Its core strength lies in its advanced, bidirectional integration with Property Management Systems (PMS), which is crucial for real-time visibility and inventory management across various properties. By acting as the unified platform across sales, event, and booking workflows, Thynk eliminates the data fragmentation that plagues the hospitality industry. The platform effectively manages the entire sales lifecycle, from initial RFP & Proposal Management through to booking and execution - ensuring seamless handoffs between sales and operational teams.
Showing all answers to: "What does this product or service do well?"
Thynk excels at centralising and operationalising complex hospitality data to drive revenue and efficiency across sales, events, and venue management.
Its core strength lies in its advanced, bidirectional integration with Property Management Systems (PMS), which is crucial for real-time visibility and inventory management across various properties. By acting as the unified platform across sales, event, and booking workflows, Thynk eliminates the data fragmentation that plagues the hospitality industry.
The platform effectively manages the entire sales lifecycle, from initial RFP & Proposal Management through to booking and execution - ensuring seamless handoffs between sales and operational teams.
Question:
What differentiates this product or service from the competition?
Answer:
Thynk is primarily differentiated by its deep integration architecture and commitment to embedded intelligence: Deep PMS Integration: Thynk offers a robust, real-time sync with core PMS systems. This ensures that inventory status, booking changes, and guest profiles are unified, enabling accurate Online Venue Booking and preventing costly double bookings or quoting errors. Actionable Advanced Analytics (CRMA): Thynk leverages CRM Analytics (CRMA) to turn complex operational data (from sales, events, F&B, and the PMS) into actionable revenue insights. This allows users to move beyond standard reporting to perform detailed segmentation, forecast demand more accurately, and identify high value accounts or events that competitors can overlook. Future Ready Platform Vision (Data Cloud & AI): Thynk maintains a clear future vision centered on modernising its data strategy through Data Cloud (DC) and exploring AI opportunities. This forward looking alignment positions them to quickly develop advanced capabilities (such as automated revenue insights and unified guest identity) as our partnership evolves and they begin to execute on their roadmap Note: The statement in this section regarding Thynk’s future product direction, including features related to Data Cloud and AI, are forward looking. As such, they are subject to change and should be considered a Safe Harbor statement. There is no guarantee of general availability of these features in the future
Showing all answers to: "What differentiates this product or service from the competition?"
Thynk is primarily differentiated by its deep integration architecture and commitment to embedded intelligence:
Deep PMS Integration: Thynk offers a robust, real-time sync with core PMS systems. This ensures that inventory status, booking changes, and guest profiles are unified, enabling accurate Online Venue Booking and preventing costly double bookings or quoting errors.
Actionable Advanced Analytics (CRMA): Thynk leverages CRM Analytics (CRMA) to turn complex operational data (from sales, events, F&B, and the PMS) into actionable revenue insights. This allows users to move beyond standard reporting to perform detailed segmentation, forecast demand more accurately, and identify high value accounts or events that competitors can overlook.
Future Ready Platform Vision (Data Cloud & AI): Thynk maintains a clear future vision centered on modernising its data strategy through Data Cloud (DC) and exploring AI opportunities. This forward looking alignment positions them to quickly develop advanced capabilities (such as automated revenue insights and unified guest identity) as our partnership evolves and they begin to execute on their roadmap
Note: The statement in this section regarding Thynk’s future product direction, including features related to Data Cloud and AI, are forward looking. As such, they are subject to change and should be considered a Safe Harbor statement. There is no guarantee of general availability of these features in the future
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Be prepared to use Thynk as your single source of operational truth, and prioritise data unification from Day One Thynk is much more than an RFP or event management tool, it's a powerful hotel specific CRM built for revenue intelligence. Use its advanced PMS integration capabilities to finally break down the siloes between your Rooms, Events, F&B, and Sales data. Investing the time up front to achieve a single, unified view is the key to unlocking the power of the embedded CRM Analytics and making truly predictive revenue decisions, moving you beyond basic booking management.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Be prepared to use Thynk as your single source of operational truth, and prioritise data unification from Day One
Thynk is much more than an RFP or event management tool, it's a powerful hotel specific CRM built for revenue intelligence. Use its advanced PMS integration capabilities to finally break down the siloes between your Rooms, Events, F&B, and Sales data. Investing the time up front to achieve a single, unified view is the key to unlocking the power of the embedded CRM Analytics and making truly predictive revenue decisions, moving you beyond basic booking management.
Recommended by
Tara Keogh
Partner Manager
@
Work
Tara Keogh
Partner Manager
@
Work
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News
Thynk
6 months ago
Sonesta International Hotels Corporation Partners with Thynk to Support its Global Sales Organization
Thynk
1 year ago
Thynk Announces Inclusion in Salesforce’s Agentforce Partner Network with Hospitality AI Sales Agent
Thynk
1 year ago
Thynk Announces Partnership with Cvent to Elevate Hospitality Sales through Next-Generation Integrations
Thynk
1 year ago
How Maritim is Revolutionizing Hospitality with Innovative Technology
Thynk
1 year ago
Hotel Tech to Elevate the Human Touch
Thynk
1 year ago
Launch of Thynk Direct: Introducing New Technology for Instant Booking in Hospitality
Thynk
2 years ago
How Corsendonk Hotels Simplified its Tech Stack to Improve the Customer Experience
Thynk
2 years ago
Thynk Establishes Asian Presence with Chatrium Hospitality Partnership
Thynk
2 years ago
How Harry's Home Streamline Operations and Boost Efficiencies with Thynk
Thynk
2 years ago
Thynk Strengthens Its Hospitality Cloud Platform with the Acquisition of 'Please ask m'
Thynk
2 years ago
Thynk Raises $13 Million of Series A Funding to Drive Innovation in Verticalized CRM for the Hospitality Industry
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Support
Verified Support
Thynk has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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