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Hospitality Commercial Platform, powered by Salesforce
87% recommended by 116 hotels
Rotana, Generator, Barrière & 113 others
Bell - AI powered product analyst
I analyzed all of Thynk’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like Thynk for its user-friendly interface and robust integration capabilities that enhance operational efficiency. The intuitive CRM and marketing tools seamlessly synchronize with existing systems, boosting productivity. Thynk's analytics and customization features streamline processes, improving customer relationships and contributing to growth. Enhancements could be made in automation and reporting, but Thynk's constant updates demonstrate a commitment to meeting evolving industry needs.
Best Hotel CRM & Email Marketing for hotels in France
#5of 5
Best Hotel CRM & Email Marketing for Enterprise Hotels
#7of 8
Best Hotel CRM & Email Marketing for hotels in United States
#7of 10
Thynk Hotel CRM & Email Marketing Rankings
By size
#12 of 21
Best Hotel CRM & Email Marketing for Mid-sized Hotels
93% recommended by 14 Mid-sized hotels
Thynk is a top Hotel CRM & Email Marketing pick among mid-sized hotels on HotelTechReport, with reviewers pointing to customizable reports and analytics dashboards that help sales teams track pipeline and negotiated rates without living in Excel.
#11 of 15
Best Hotel CRM & Email Marketing for Large Hotels
83% recommended by 9 Large hotels
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport, with hoteliers pointing to its Salesforce-based account and lead tracking plus the “Thynk university” training that helps teams get rolling across a portfolio.
#7 of 8
Best Hotel CRM & Email Marketing for Enterprise Hotels
87% recommended by 6 Enterprise hotels
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport for central sales and MICE, where teams handle all RFPs and follow-ups across multiple hotels and track sales managers’ actions with transparency.
Best Hotel CRM & Email Marketing for Mid-sized Hotels
93% recommended by 14 Mid-sized hotels
#12of 21
Thynk is a top Hotel CRM & Email Marketing pick among mid-sized hotels on HotelTechReport, with reviewers pointing to customizable reports and analytics dashboards that help sales teams track pipeline and negotiated rates without living in Excel.
Best Hotel CRM & Email Marketing for Large Hotels
83% recommended by 9 Large hotels
#11of 15
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport, with hoteliers pointing to its Salesforce-based account and lead tracking plus the “Thynk university” training that helps teams get rolling across a portfolio.
Best Hotel CRM & Email Marketing for Enterprise Hotels
87% recommended by 6 Enterprise hotels
#7of 8
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport for central sales and MICE, where teams handle all RFPs and follow-ups across multiple hotels and track sales managers’ actions with transparency.
By type
#8 of 8
Best Hotel CRM & Email Marketing for Hostels
93% recommended by 7 Hostels hotels
Thynk is a top Hotel CRM & Email Marketing pick among hostels on HotelTechReport, with analytics dashboards in standard that help teams spot which markets to pursue. Hostels also point to its cross-department data view for aligning bookings and sales around real demand.
#10 of 18
Best Hotel CRM & Email Marketing for Airport/Conference Hotels
89% recommended by 13 Airport/Conference Hotels hotels
Thynk is a top Hotel CRM & Email Marketing pick among conference hotels on HotelTechReport, with reviewers pointing to one system for accommodation and venue availability plus updated CRM data in the same place.
#9 of 9
Best Hotel CRM & Email Marketing for Extended Stay & Serviced Apartments
86% recommended by 5 Extended Stay & Serviced Apartments hotels
Thynk is a top Hotel CRM & Email Marketing pick among Extended-Stay-Serviced-Apartments on HotelTechReport because hoteliers use its clear pipeline visibility and centralized negotiated rates and corporate agreements to keep sales data in one place.
#11 of 18
Best Hotel CRM & Email Marketing for City Center Hotels
85% recommended by 11 City Center Hotels hotels
Thynk is a top Hotel CRM & Email Marketing pick among City-Center-Hotel on HotelTechReport, with reviewers pointing to Central Sales that handles RFPs from first inquiry through contract and event execution across multiple hotels. That gives sales teams a clearer view of follow-ups and account activity.
#10 of 20
Best Hotel CRM & Email Marketing for Luxury Hotels
88% recommended by 17 Luxury Hotels hotels
Thynk is a top Hotel CRM & Email Marketing pick among luxury hotels on HotelTechReport, with reviewers pointing to its central sales workflow for handling RFPs and sales activity from first inquiry through contract and event execution across multiple hotels.
#12 of 18
Best Hotel CRM & Email Marketing for Resorts
89% recommended by 11 Resorts hotels
Thynk is a top Hotel CRM & Email Marketing pick among resort hotels on HotelTechReport, with reviewers pointing to its standard analytics dashboards and function diary for tracking contacts, bookings, and venue availability in one place.
#13 of 18
Best Hotel CRM & Email Marketing for Boutique Hotels
91% recommended by 13 Boutique Hotels hotels
Thynk is a top Hotel CRM & Email Marketing pick among Boutique on HotelTechReport, with reviewers pointing to standard Analytics dashboards and reports that help teams see which market to pursue and track pipeline without living in spreadsheets.
#17 of 19
Best Hotel CRM & Email Marketing for Branded Hotels
81% recommended by 8 Branded Hotels hotels
Thynk is a top Hotel CRM & Email Marketing pick among branded hotels on HotelTechReport, with hoteliers pointing to its centralized customer data and event management for handling complex events and portfolio-wide consistency.
#14 of 19
Best Hotel CRM & Email Marketing for Bed & Breakfast & Inns
99% recommended by 7 Bed & Breakfast & Inns hotels
Thynk is a top Hotel CRM & Email Marketing pick among Bed-N-Breakfast on HotelTechReport, with reviewers pointing to custom templates and analytics dashboards that help them see which markets to target.
Best Hotel CRM & Email Marketing for Hostels
93% recommended by 7 Hostels hotels
#8of 8
Thynk is a top Hotel CRM & Email Marketing pick among hostels on HotelTechReport, with analytics dashboards in standard that help teams spot which markets to pursue. Hostels also point to its cross-department data view for aligning bookings and sales around real demand.
Best Hotel CRM & Email Marketing for Airport/Conference Hotels
89% recommended by 13 Airport/Conference Hotels hotels
#10of 18
Thynk is a top Hotel CRM & Email Marketing pick among conference hotels on HotelTechReport, with reviewers pointing to one system for accommodation and venue availability plus updated CRM data in the same place.
Best Hotel CRM & Email Marketing for Extended Stay & Serviced Apartments
86% recommended by 5 Extended Stay & Serviced Apartments hotels
#9of 9
Thynk is a top Hotel CRM & Email Marketing pick among Extended-Stay-Serviced-Apartments on HotelTechReport because hoteliers use its clear pipeline visibility and centralized negotiated rates and corporate agreements to keep sales data in one place.
Best Hotel CRM & Email Marketing for City Center Hotels
85% recommended by 11 City Center Hotels hotels
#11of 18
Thynk is a top Hotel CRM & Email Marketing pick among City-Center-Hotel on HotelTechReport, with reviewers pointing to Central Sales that handles RFPs from first inquiry through contract and event execution across multiple hotels. That gives sales teams a clearer view of follow-ups and account activity.
Best Hotel CRM & Email Marketing for Luxury Hotels
88% recommended by 17 Luxury Hotels hotels
#10of 20
Thynk is a top Hotel CRM & Email Marketing pick among luxury hotels on HotelTechReport, with reviewers pointing to its central sales workflow for handling RFPs and sales activity from first inquiry through contract and event execution across multiple hotels.
Best Hotel CRM & Email Marketing for Resorts
89% recommended by 11 Resorts hotels
#12of 18
Thynk is a top Hotel CRM & Email Marketing pick among resort hotels on HotelTechReport, with reviewers pointing to its standard analytics dashboards and function diary for tracking contacts, bookings, and venue availability in one place.
Best Hotel CRM & Email Marketing for Boutique Hotels
91% recommended by 13 Boutique Hotels hotels
#13of 18
Thynk is a top Hotel CRM & Email Marketing pick among Boutique on HotelTechReport, with reviewers pointing to standard Analytics dashboards and reports that help teams see which market to pursue and track pipeline without living in spreadsheets.
Best Hotel CRM & Email Marketing for Branded Hotels
81% recommended by 8 Branded Hotels hotels
#17of 19
Thynk is a top Hotel CRM & Email Marketing pick among branded hotels on HotelTechReport, with hoteliers pointing to its centralized customer data and event management for handling complex events and portfolio-wide consistency.
Best Hotel CRM & Email Marketing for Bed & Breakfast & Inns
99% recommended by 7 Bed & Breakfast & Inns hotels
#14of 19
Thynk is a top Hotel CRM & Email Marketing pick among Bed-N-Breakfast on HotelTechReport, with reviewers pointing to custom templates and analytics dashboards that help them see which markets to target.
By region
#8 of 12
Best Hotel CRM & Email Marketing for hotels in North America
86% recommended by 7 hotels in North America
Thynk is a top Hotel CRM & Email Marketing pick among North America on HotelTechReport, with hoteliers calling out its customizable templates and deep analytics for hotel sales teams planning outreach.
#13 of 19
Best Hotel CRM & Email Marketing for hotels in Europe
88% recommended by 16 hotels in Europe
Thynk is a top Hotel CRM & Email Marketing pick among Europe on HotelTechReport, with reviewers pointing to Salesforce-based pipeline visibility and centralized negotiated rates and corporate agreements for hotel sales teams.
Best Hotel CRM & Email Marketing for hotels in North America
86% recommended by 7 hotels in North America
#8of 12
Thynk is a top Hotel CRM & Email Marketing pick among North America on HotelTechReport, with hoteliers calling out its customizable templates and deep analytics for hotel sales teams planning outreach.
Best Hotel CRM & Email Marketing for hotels in Europe
88% recommended by 16 hotels in Europe
#13of 19
Thynk is a top Hotel CRM & Email Marketing pick among Europe on HotelTechReport, with reviewers pointing to Salesforce-based pipeline visibility and centralized negotiated rates and corporate agreements for hotel sales teams.
By country
#5 of 5
Best Hotel CRM & Email Marketing for hotels in France
90% recommended by 8 hotels in France
Thynk is a top Hotel CRM & Email Marketing pick among France on HotelTechReport, with reviewers pointing to reports they can customize and dashboards that help sales teams track market demand and work from one daily tool instead of Excel.
#7 of 10
Best Hotel CRM & Email Marketing for hotels in United States
86% recommended by 7 hotels in United States
Thynk is a top Hotel CRM & Email Marketing pick among United States hotels on HotelTechReport because reviewers single out custom templates for sales emails, useful when teams send day-to-day outreach and want to adjust messages without starting from scratch.
Best Hotel CRM & Email Marketing for hotels in France
90% recommended by 8 hotels in France
#5of 5
Thynk is a top Hotel CRM & Email Marketing pick among France on HotelTechReport, with reviewers pointing to reports they can customize and dashboards that help sales teams track market demand and work from one daily tool instead of Excel.
Best Hotel CRM & Email Marketing for hotels in United States
86% recommended by 7 hotels in United States
#7of 10
Thynk is a top Hotel CRM & Email Marketing pick among United States hotels on HotelTechReport because reviewers single out custom templates for sales emails, useful when teams send day-to-day outreach and want to adjust messages without starting from scratch.
Thynk Hotel CRM Hotel CRM & Email Marketing Rankings
By size
Thynk Hotel CRM is ranked #12 of 21 for Mid-sized Hotels in Hotel CRM & Email Marketing14 reviews, 93% recommend
Thynk is a top Hotel CRM & Email Marketing pick among mid-sized hotels on HotelTechReport, with reviewers pointing to customizable reports and analytics dashboards that help sales teams track pipeline and negotiated rates without living in Excel.
Thynk Hotel CRM is ranked #11 of 15 for Large Hotels in Hotel CRM & Email Marketing9 reviews, 83% recommend
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport, with hoteliers pointing to its Salesforce-based account and lead tracking plus the “Thynk university” training that helps teams get rolling across a portfolio.
Thynk Hotel CRM is ranked #7 of 8 for Enterprise Hotels in Hotel CRM & Email Marketing6 reviews, 87% recommend
Thynk is a top Hotel CRM & Email Marketing pick among large hotels on HotelTechReport for central sales and MICE, where teams handle all RFPs and follow-ups across multiple hotels and track sales managers’ actions with transparency.
By type
Thynk Hotel CRM is ranked #8 of 8 for Hostels in Hotel CRM & Email Marketing7 reviews, 93% recommend
Thynk is a top Hotel CRM & Email Marketing pick among hostels on HotelTechReport, with analytics dashboards in standard that help teams spot which markets to pursue. Hostels also point to its cross-department data view for aligning bookings and sales around real demand.
Thynk Hotel CRM is ranked #10 of 18 for Airport/Conference Hotels in Hotel CRM & Email Marketing13 reviews, 89% recommend
Thynk is a top Hotel CRM & Email Marketing pick among conference hotels on HotelTechReport, with reviewers pointing to one system for accommodation and venue availability plus updated CRM data in the same place.
Thynk Hotel CRM is ranked #9 of 9 for Extended Stay & Serviced Apartments in Hotel CRM & Email Marketing5 reviews, 86% recommend
Thynk is a top Hotel CRM & Email Marketing pick among Extended-Stay-Serviced-Apartments on HotelTechReport because hoteliers use its clear pipeline visibility and centralized negotiated rates and corporate agreements to keep sales data in one place.
Thynk Hotel CRM is ranked #11 of 18 for City Center Hotels in Hotel CRM & Email Marketing11 reviews, 85% recommend
Thynk is a top Hotel CRM & Email Marketing pick among City-Center-Hotel on HotelTechReport, with reviewers pointing to Central Sales that handles RFPs from first inquiry through contract and event execution across multiple hotels. That gives sales teams a clearer view of follow-ups and account activity.
Thynk Hotel CRM is ranked #10 of 20 for Luxury Hotels in Hotel CRM & Email Marketing17 reviews, 88% recommend
Thynk is a top Hotel CRM & Email Marketing pick among luxury hotels on HotelTechReport, with reviewers pointing to its central sales workflow for handling RFPs and sales activity from first inquiry through contract and event execution across multiple hotels.
Thynk Hotel CRM is ranked #12 of 18 for Resorts in Hotel CRM & Email Marketing11 reviews, 89% recommend
Thynk is a top Hotel CRM & Email Marketing pick among resort hotels on HotelTechReport, with reviewers pointing to its standard analytics dashboards and function diary for tracking contacts, bookings, and venue availability in one place.
Thynk Hotel CRM is ranked #13 of 18 for Boutique Hotels in Hotel CRM & Email Marketing13 reviews, 91% recommend
Thynk is a top Hotel CRM & Email Marketing pick among Boutique on HotelTechReport, with reviewers pointing to standard Analytics dashboards and reports that help teams see which market to pursue and track pipeline without living in spreadsheets.
Thynk Hotel CRM is ranked #17 of 19 for Branded Hotels in Hotel CRM & Email Marketing8 reviews, 81% recommend
Thynk is a top Hotel CRM & Email Marketing pick among branded hotels on HotelTechReport, with hoteliers pointing to its centralized customer data and event management for handling complex events and portfolio-wide consistency.
Thynk Hotel CRM is ranked #14 of 19 for Bed & Breakfast & Inns in Hotel CRM & Email Marketing7 reviews, 99% recommend
Thynk is a top Hotel CRM & Email Marketing pick among Bed-N-Breakfast on HotelTechReport, with reviewers pointing to custom templates and analytics dashboards that help them see which markets to target.
By region
Thynk Hotel CRM is ranked #8 of 12 for hotels in North America in Hotel CRM & Email Marketing7 reviews, 86% recommend
Thynk is a top Hotel CRM & Email Marketing pick among North America on HotelTechReport, with hoteliers calling out its customizable templates and deep analytics for hotel sales teams planning outreach.
Thynk Hotel CRM is ranked #13 of 19 for hotels in Europe in Hotel CRM & Email Marketing16 reviews, 88% recommend
Thynk is a top Hotel CRM & Email Marketing pick among Europe on HotelTechReport, with reviewers pointing to Salesforce-based pipeline visibility and centralized negotiated rates and corporate agreements for hotel sales teams.
By country
Thynk Hotel CRM is ranked #5 of 5 for hotels in France in Hotel CRM & Email Marketing8 reviews, 90% recommend
Thynk is a top Hotel CRM & Email Marketing pick among France on HotelTechReport, with reviewers pointing to reports they can customize and dashboards that help sales teams track market demand and work from one daily tool instead of Excel.
Thynk Hotel CRM is ranked #7 of 10 for hotels in United States in Hotel CRM & Email Marketing7 reviews, 86% recommend
Thynk is a top Hotel CRM & Email Marketing pick among United States hotels on HotelTechReport because reviewers single out custom templates for sales emails, useful when teams send day-to-day outreach and want to adjust messages without starting from scratch.
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Trusted by 1.5m+ hoteliers from the world's most innovative hotel brands
What is Thynk?
Founded in 2019 | Headquarters in Paris (France) | 65 employees
Thynk Hotel CRM is a comprehensive hotel Customer Relationship Management (CRM) system designed to streamline and enhance the guest experience while driving business growth. The platform operates on Salesforce, offering a robust and scalable solution tailored specifically for the hospitality industry.
Thynk Hotel CRM enables hotels to centralize guest data, automate marketing campaigns, and personalize guest interactions, ensuring consistency and efficiency across all touchpoints. Its adaptability allows it to seamlessly fit into your existing operations, providing actionable insights and recommendations for improving guest satisfaction and loyalty.
With Thynk Hotel CRM, velocity and adaptability are core features, empowering hotels to quickly respond to market changes and customer preferences while maintaining their unique brand voice. The open platform supports accelerated growth and direct sales, making it an essential tool for modern hotel management.
This description was generated by AI which analyzed the following sources to summarize a description of Thynk products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Thynk's Provided Description:
"Thynk’s Hospitality Commercial Platform, powered by Salesforce, empowers hoteliers to boost direct sales and increase operational capability while enhancing the customer experience at scale. By seamlessly integrating customer data from different systems and properties, Thynk provides strategic, actionable insights and drives personalization at every step of the customer journey, ensuring consistency and efficiency across all touch points.
With its customizable features, multi-property management, multi-currency support, and multi-PMS integration ability, Thynk allows you to automate workflows and manage everything easily from a user-friendly platform."
Gain a comprehensive view of guests across all your properties with real-time data extracted from your PMS & POS, enabling personalized interactions and tailored communications throughout the customer journey.
Workflow automation
Workflow automation
Streamline processes and operations by managing everything within a single CRM platform, automate workflows and emails to save time and enhance back-of-house processes for efficient customer management.
Security & convenience
Security & convenience
Built on Salesforce, Thynk offers a user-friendly experience with robust enterprise-grade security features, ensuring data protection while allowing you to work from anywhere with the cloud-based platform and mobile app.
Scalability
Scalability
Efficiently manage transactions in multiple currencies and languages, while overseeing all properties from a single platform to standardize processes and optimize performance globally.
Customer relationship management
Customer relationship management
Account, contacts, and sales activities management are fully synchronized with your email inbox and calendar.
We believe that data is your most valuable asset. Thynk provides actionable insights, enabling informed strategic decisions while enhancing personalization and process optimization. If needed, our platform integrates data from multiple systems.
INCLUDED
Thynk Connect
Say goodbye to tech silos. Thynk is powered by Connect, our industry-leading suite of integrations. We pull data from the PMS and POS, removing the barrier of fragmented information and ultimately empowering teams to delight customers.
Limited Service & Budget Hotels
90%
recommended by
3
Limited Service & Budget Hotels
Casinos
100%
recommended by
1
Casinos
Motels
100%
recommended by
1
Motels
Achievements
Trending Product
This vendor's trending score is rising, Thynk Hotel CRM is the #11 most trending product in the Hotel CRM & Email Marketing category (out of 76) and the #408 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
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"Our partnership with Thynk.Cloud will be a game changer for our hotel teams, who have provided out-of-the-ordinary guest experiences with legacy technology. We will be raising the bar with Thynk!"
Dina Belon
President @
Staypineapple, An Iconic Hotel, The Loop Chicago
"Thynk was the first system that truly reflected our needs with a forward-thinking perspective on managing relationships in the hospitality space. It's not just a solution, it's a competitive advantage."
Guy Hutchinson
President & CEO @
Rotana Hotel Management Corporation PJSC
"Thynk is a platform that allows us to make better and faster decisions and be able to service our business clients and our customers in a way that we couldn't do before."
Alex Cisneros
CCO @
Mint House At 70 Pine – NYC
"The automated sales processes from outreach to invoicing have been streamlined with a 50% reduction in costs."
Robert Godwin
Founder & Managing Director @
Lamington Apartments - Hammersmith
"Thynk's flexible and intuitive CRM solution has transformed our operations, empowering our teams to deliver exceptional guest experiences. Thynk serves as our core system, generating an impressive 30-40% of our sales."
Emmanuelle Anglade
Managing Director @
Hotel Barriere Le Fouquet's Paris
"Thynk saves our team hours, and when it comes to sales work, we're getting rid of all the dull work and can focus on driving activity."
Florian Ultsch
Managing Director @
Harry's Home Bern
"I have not seen anyone else providing what Thynk will give us now. The idea is fresh, the idea is great, and the ideas help us to organize ourselves."
Roland Elter
CCO & Managing Director @
Maritim Hotel Dusseldorf
"Thynk is an excellent platform. If you are managing multiple properties or even a single property, it helps you manage your system and their efficiency. There is no other alternative."
Hassan Ahdab
President Hotel Operations @
Dur Hospitality Co
"Thynk is not merely unique—it's a transformative solution. With Thynk, we're not just keeping pace with industry trends; we're establishing new benchmarks."
Rene Balmer
General Manager @
Chatrium Hotel Riverside Bangkok
"Thynk benefits from the flexibility and solidity of Salesforce software, we could implement our most important business processes. Thanks to that and the reactivity of Thynk's teams, our Sales teams can focus on their work: propose wonderful events to our end customers."
Charlotte Charles
IT Project Manager @
Hotel Barriere Le Fouquet's Paris
Thynk is a 360-degree hospitality solution designed to manage the entire sales lifecycle, from inquiry to payment, across your entire portfolio. Thynk acts as a Group CRS, which uses AI to automatically process RFPs, leads and requests, and offers real-time centralized inventory and availability management, on- and above-property. Easily identify which leads are most likely to convert, and act quickly on the most valuable opportunities, maximizing your sales performance and sales contribution. Capture more revenue by accepting 24/7 direct bookings, enabling planners to request and book meetings and groups online, without ever picking up the phone. Thynk empowers your team with actionable data, agile processes and impactful, on-brand communication.
Thynk Meetings & Events offers an all-in-one platform for quoting, selling, and managing operations for complex on-property events, while saving time by packaging products and services, automating document creation and centralizing customer communication. Thynk manages the process from RFP to day-of event planning, enabling you to conflict-check in real-time, manage sales & catering, and keep your inventories, capacities, orders and task lists in sync across your sales and operations teams.
Thynk’s Hospitality Commercial Platform, powered by Salesforce, empowers hoteliers to boost direct sales and increase operational capability while enhancing the customer experience at scale. By seamlessly integrating customer data from different systems and properties, Thynk provides strategic, actionable insights and drives personalization at every step of the customer journey, ensuring consistency and efficiency across all touch points.
With its customizable features, multi-property management, multi-currency support, and multi-PMS integration ability, Thynk allows you to automate workflows and manage everything easily from a user-friendly platform.
Without an efficient RFP process, hotels risk slow responses, missed opportunities, and poor conversion rates. Thynk’s Inquiries & Distribution module—integrated with Cvent—centralizes lead capture, automates routing, and speeds proposal creation to win more business with less effort. Powered by Salesforce® and trusted by 2,500+ hoteliers worldwide, it ensures every lead gets the right response, fast.
Without robust analytics, hotel commercial teams struggle with scattered data, slow reporting, and missed revenue opportunities. Thynk’s Analytics module centralizes multi-property data, delivering real-time dashboards, automated reports, and actionable insights so you can make faster, smarter decisions and uncover hidden profit potential. Powered by Salesforce® and trusted by 2,500+ hoteliers worldwide, it transforms data into a competitive advantage.
Since the beginning of our enrollment, it's too easy to adapt and use the software. Data is accurate and the graphics allow you to analyze the reports easily.
What do you dislike or think could be improved?
Exchange rates adaptation. Especially for the hotel software. Most of the countries are having difficulties to adapt dynamic exchange rates and it must be easy to compare the data when creating a new contracts & offers at the software.
4.5
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5
Since the beginning of our enrollment, it's too easy to adapt and use the software. Data is accurate and the graphics allow you to analyze the reports easily.
We appreciate the ease of use and interface, the reports are highly customizable, which is great. It's easy to create appointments, tasks, events etc.
Sales team is using it daily as their main tool (previously they were on Excel...)
What do you dislike or think could be improved?
It will be great to have a place to insert production revenue. Also the lack of banquet informations. And some bugs.
4.0
Very Good
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
N/A
Implementation
4.0/5
We appreciate the ease of use and interface, the reports are highly customizable, which is great. It's easy to create appointments, tasks, events etc.
Sales team is using it daily as their main tool (previously they were on Excel...)
- The ease of use. Clear and easy to find the information you need.
- Mailing and task possiblities.
- Potential of report building for data analysis.
What do you dislike or think could be improved?
- Customer service. They are always quick in providing an answer, but the answer is not always giving the right solution (especially with report building).
- Creating notes per booking per day. It is possible, but this field is not visible via the 'home screen' of a reservation. Now the BEO's are extremely long and confusing for extensive events, because all notes are combined.
3.5
Average
Ease of Use
4.0/5
Customer Support
2.0/5
ROI
3.0/5
Implementation
3.0/5
- The ease of use. Clear and easy to find the information you need.
- Mailing and task possiblities.
- Potential of report building for data analysis.
Thynk, built on Salesforce, provides clear pipeline visibility, allowing teams to track every stage of the sales process with ease. It centralizes negotiated rates and corporate agreements for quick access and consistency. This improves efficiency, collaboration, and strategic decision-making across the business.
What do you dislike or think could be improved?
User to have control over the layout and format of the documents built within Thynk or have the ability to upload a pre set word document. Availability Blocker upgrade to enable Net rates.
3.5
Average
Ease of Use
3.0/5
Customer Support
3.0/5
ROI
3.0/5
Implementation
3.0/5
Thynk, built on Salesforce, provides clear pipeline visibility, allowing teams to track every stage of the sales process with ease. It centralizes negotiated rates and corporate agreements for quick access and consistency. This improves efficiency, collaboration, and strategic decision-making across the business.
The platform comes with many enhancements based on the recommendations from business. Started with Sales CRM, add on with MICE module, lite version of block. primary core solution currently running for sales and mice.
What do you dislike or think could be improved?
Nothing much. Many enhancements has been done from MICE lite to proposal template to contracts. Enhancement on mobile application is something to review and integration to external BI solution is add on value.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
4.0/5
ROI
4.0/5
Implementation
5.0/5
The platform comes with many enhancements based on the recommendations from business. Started with Sales CRM, add on with MICE module, lite version of block. primary core solution currently running for sales and mice.
Thynk Cloud has completely transformed the way we manage our MICE business and Central Sales operations. The platform allows our Central Sales team to handle all RFPs and sales activities for multiple hotels efficiently and in a streamlined manner — from the first inquiry to contract and event execution. We can easily monitor our Sales Managers’ performance, actions, and follow-ups across the group, ensuring transparency and accountability at every level. The Salesforce foundation adds reliability, customization, and scalability, while the Thynk team provides exceptional support and hospitality expertise that truly makes a difference.
What do you dislike or think could be improved?
We would welcome further integrations and more dedicated solutions for handling B2B Tour Operator contracting and monitoring for Resort Hotels. Expanding these capabilities would make Thynk an even more complete and unified CRM platform for both transient and group sales management.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
4.0/5
Implementation
5.0/5
Thynk Cloud has completely transformed the way we manage our MICE business and Central Sales operations. The platform allows our Central Sales team to handle all RFPs and sales activities for multiple hotels efficiently and in a streamlined manner — from the first inquiry to contract and event execution. We can easily monitor our Sales Mana...
The whole interface is super intuitive, we could adapt Thynk to the way we manage our bookings, and the Analytics dashboards provided in standard are super helpful to analyze which market to leverage for even more growth. Our users are happy to work with it!
What do you dislike or think could be improved?
The team is actually working on Event Management evolution to make it even more intuitive and flexible. In addition, AI integration is coming, to initiate potential business based on customer emails and pre fill bookings help sales teams save more and more time on the most basic actions, freeing time for customer care and upsell. You want to make a sale team sell rather than type? Let's give them the time to do so!
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
4.0/5
The whole interface is super intuitive, we could adapt Thynk to the way we manage our bookings, and the Analytics dashboards provided in standard are super helpful to analyze which market to leverage for even more growth. Our users are happy to work with it!
Tech driven professionals with a huge experience in hotel business. The solution is well thought through and very flexible for customization. The solution can be interfaced with many other software solutions. Very friendly staff with a lot of patience. They always have an open ear for improvement suggestions. Improvements/developments are released very often. The Thynk it through session (topic based feedback and improvement talks) with their customers are very professional. The Thynk university helps a lot to understand the solution and to train the users in specific topics. As the solution is based on Salesforce we can benefit also from all Salesforce releases. The usage of the solution is very intuitive. The reporting solutions and analytic Dashboard are outstanding!
What do you dislike or think could be improved?
More business analysis needed, more proactive advice would be good for customers without a huge salesforce background. The speed of answering tickets could be faster. During the implementation phase and for trouble shooting more staff is needed.
4.0
Very Good
Ease of Use
4.0/5
Customer Support
4.0/5
ROI
3.0/5
Implementation
3.0/5
Tech driven professionals with a huge experience in hotel business. The solution is well thought through and very flexible for customization. The solution can be interfaced with many other software solutions. Very friendly staff with a lot of patience. They always have an open ear for improvement suggestions. Improvements/developments are r...
Effective management of hotel company and travel agent accounts, along with fostering strong relationships across the entire hotel portfolio, has proven to be a key driver of business success. Providing high level visibility into account production, lead generation, and ongoing activities has delivered significant value, offering actionable insights for better decision-making. Most importantly, the seamless automation of contracting and commercial processes between hotel companies and sales account owners through a single platform has been an exceptional value proposition for hotels, streamlining operations and creating more efficient workflows. This integrated approach not only enhances collaboration but also supports the growth and profitability of the business, positioning it as a true game-changer in the industry.
What do you dislike or think could be improved?
Better digital adaption capabilities for the platform. Wanted users to start with the platform with minimal effort in learning all controls and process. Better visibility of control points and check which will allow data integration layer visuality understanding accounts and stay data flow between hotel systems and sales systems. AI full in action for enquiry handling, lead management and escalations. Better digital adaption capabilities for the platform. Wanted users to start with the platform with minimal effort in learning all controls and process. Better visibility of control points and check which will allow data integration layer visuality understanding accounts and stay data flow between hotel systems and sales systems. AI Einstein functionalities in full action for enquiry handling, lead management and escalations.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
4.0/5
ROI
5.0/5
Implementation
5.0/5
Effective management of hotel company and travel agent accounts, along with fostering strong relationships across the entire hotel portfolio, has proven to be a key driver of business success. Providing high level visibility into account production, lead generation, and ongoing activities has delivered significant value, offering actionable...
I had the chance to work with Thynk since 2 years now and it still a pleasure to work with them. Their strenghts: Communication / Efficiency / Expertise / Proactive
What do you dislike or think could be improved?
Nothing! They supported us in all aspects of the project. It is the best team I worked with. I recommend 100%.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5
I had the chance to work with Thynk since 2 years now and it still a pleasure to work with them. Their strenghts: Communication / Efficiency / Expertise / Proactive
Thynk specializes in providing hospitality-focused software solutions designed to streamline operations, enhance customer experiences, and drive revenue. I particularly appreciate:
CRM focusingon Hospitality
Thynk offers a robust CRM platform tailored specifically for hotels and other hospitality businesses. It helps organizations manage guest relationships, preferences, and communication effectively.
Group and Event Management
Thynk excels in handling group reservations and events, and also offers group bookings for more than 90 consecutive nights.
Showing all answers to:
"What does this product or service do well?"
Iva Saskova
Product
@
Stayntouch
December 16, 2024,
Iva Saskova
has seen a demo of
Thynk
Thynk specializes in providing hospitality-focused software solutions designed to streamline operations, enhance customer experiences, and drive revenue. I particularly appreciate:
CRM focusingon Hospitality
Thynk offers a robust CRM platform tailored specifically for hotels and other hospitality businesses. It helps organizations manage guest relationships, preferences, and communication effectively.
Group and Event Management
Thynk excels in handling group reservations and events, and also offers group bookings for more than 90 consecutive nights.
Jakob W
Director of Partnerships
@
Proposales
December 13, 2024,
Jakob W
occassionaly uses
Thynk
Their CRM is truly crafted for hospitality. In an era of overload of CRMs on the market, it is great to see and use something specifically tailored for our industry on top of the solid architecture of Salesforce.
Question:
What differentiates this product or service from the competition?
Answer:
The technical team at Thynk is incredibly flexible, professional, and efficient! It was an absolute pleasure collaborating with them on the integration with Stayntouch PMS. Their product provides extensive optimization, is data-driven, and focuses entirely on the customer experience.
Showing all answers to:
"What differentiates this product or service from the competition?"
Iva Saskova
Product
@
Stayntouch
December 16, 2024,
Iva Saskova
has seen a demo of
Thynk
The technical team at Thynk is incredibly flexible, professional, and efficient! It was an absolute pleasure collaborating with them on the integration with Stayntouch PMS. Their product provides extensive optimization, is data-driven, and focuses entirely on the customer experience.
Jakob W
Director of Partnerships
@
Proposales
December 13, 2024,
Jakob W
occassionaly uses
Thynk
The flexibility to integrate multiple systems both PMS, POS, event management and payments makes Thynks tools really powerful. Rather than handle only part of customer journey and their details they can manage the full sales funnel and cycle.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Utilize Thynk’s robust customization features to adapt the platform to your property’s specific operations and processes. Partnering with the Thynk team during implementation will ensure seamless integration, enabling you to optimize efficiency, elevate guest experiences, and increase profitability.
Showing all answers to:
"Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Iva Saskova
Product
@
Stayntouch
December 16, 2024,
Iva Saskova
has seen a demo of
Thynk
Utilize Thynk’s robust customization features to adapt the platform to your property’s specific operations and processes. Partnering with the Thynk team during implementation will ensure seamless integration, enabling you to optimize efficiency, elevate guest experiences, and increase profitability.
Jakob W
Director of Partnerships
@
Proposales
December 13, 2024,
Jakob W
occassionaly uses
Thynk
Think about what tools and needs your new system needs. If you are looking for a solid CRM, built on the worlds leading crm architecture, Salesforce, you should seriously consider Thynk. If you want to elevate your business and be more data driven and serious about your business decisions, consider Thynk.
Thynk has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.