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123Compare.me
4.6 (16 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
123Compare.me
Unranked in Direct Booking Tools
Show live OTA prices on your website so guests book direct.
93% recommended by 15 hotels
What is 123compare.me?
Founded in 2017 | Headquarters in Barcelona (Spain) | 25 employees
123Compare.me is a hotel direct booking conversion platform that displays live OTA prices inside the hotel’s own booking engine so guests can easily compare rates and see the value of booking direct. It helps hotels increase direct bookings with tools for cart recovery, guest re-engagement, reputation management, and content audits. The platform works through a lightweight script and does not require PMS or booking engine integration, making it easy to add to existing hotel websites and booking workflows.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of 123compare.me products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
123compare.me Reviews Analyzed: 0
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
123compare.me Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by 123compare.me
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
123compare.me's Provided Description:
"123Compare.me shows guests live OTA prices inside the hotel’s own booking engine, so they can see the direct rate is the best deal without leaving the website to compare. Recovery brings back guests who abandon mid-booking, while Campaigns, Reputation and Content Audit help hotels attract, convince and convert more direct bookings. It runs on a lightweight script, with no PMS or booking engine integration."
FAQs
Capabilities
Boost direct booking conversions
Boost direct booking conversions
Convert more website visitors into direct bookings with targeted pop-ups that highlight your hotel's exclusive offers and benefits throughout the booking journey.
Personalize guest marketing campaigns
Personalize guest marketing campaigns
Deliver relevant offers and messages based on guest profiles, travel dates, and browsing behavior to increase engagement and encourage bookings.
Target guests at key moments
Target guests at key moments
Control when and where promotional messages appear across your hotel website and booking engine to influence guests at critical decision points.
Create branded promotional pop-ups
Create branded promotional pop-ups
Design customized marketing campaigns using ready-made templates, branded colors, and fonts without coding or graphic design expertise.
Drive revenue through upselling
Drive revenue through upselling
Promote personalized upgrades, special offers, and additional services during the booking journey to encourage higher-value reservations and increase revenue.
Features
Conversion Boosters
4/5 features
Personalization
4/5 features
Offers & Promotions
4/5 features
Rate Monitoring & Parity
4/5 features
Messaging & Communication
4/5 features
Rewards & Loyalty
4/5 features
Analytics & Performance
4/5 features
Available Add-ons & Modules
Recovery: bring back guests who abandon bookings
Hotel CRM & Email Marketing
Guests who abandon your booking engine mid-reservation are not lost. Recovery brings them back with cart recovery and retargeting emails, reminding them of the room and dates they were looking at so they complete the booking on your website.
Campaigns: direct-booking promotions in minutes
Upselling Software
Launch personalised direct-booking promotions on your hotel website in minutes, and see the bookings and revenue each promotion brings in.
Q4 '26 Direct Booking Tools Survey Insights
Is 123compare.me a good fit for your hotel?
Rank
Hotel size
Popular alternatives
#1
of 12
Mid-sized
95%
(198)
Lighthouse is a top Direct Booking Tools pick among mid-sized hotels on HotelTechReport, praised for its ability to create personalized messages that effectively engage site visitors, which enhances direct bookings. One hotelier noted, "The pop-ups notify users for the latest promotion," significantly driving conversion.
Mid-sized
95%
(198)
#1
of 12
Lighthouse is a top Direct Booking Tools pick among mid-sized hotels on HotelTechReport, praised for its ability to create personalized messages that effectively engage site visitors, which enhances direct bookings. One hotelier noted, "The pop-ups notify users for the latest promotion," significantly driving conversion.
Rank
Hotel type
Popular alternatives
#1
of 10
Airport/Conference Hotels
96%
(119)
Lighthouse is a top Direct Booking Tools pick among conference hotels on HotelTechReport, praised for its capacity to deliver personalized messaging to enhance conversion rates. Hoteliers note it allows them to "direct the customer to book directly from the message," effectively engaging visitors.
#1
of 12
Bed & Breakfast & Inns
95%
(120)
Lighthouse is a top Direct Booking Tools pick among Bed-N-Breakfasts on HotelTechReport, with its ability to offer personalized messages based on visitor behavior significantly boosting direct bookings. Hoteliers appreciate the way it allows them to "communicate with potential guests at every stage of the booking."
#1
of 12
Boutique Hotels
95%
(214)
Lighthouse is a top Direct Booking Tools pick among boutique hotels on HotelTechReport, praised for its "high level of customization" that allows properties to create tailored messages for visitors, enhancing direct conversions. The user-friendly platform not only personalizes the customer experience but also offers effective tools for monitoring price parity against OTAs, which is crucial for maintaining competitive rates.
Airport/Conference Hotels
96%
(119)
#1
of 10
Lighthouse is a top Direct Booking Tools pick among conference hotels on HotelTechReport, praised for its capacity to deliver personalized messaging to enhance conversion rates. Hoteliers note it allows them to "direct the customer to book directly from the message," effectively engaging visitors.
Bed & Breakfast & Inns
95%
(120)
#1
of 12
Lighthouse is a top Direct Booking Tools pick among Bed-N-Breakfasts on HotelTechReport, with its ability to offer personalized messages based on visitor behavior significantly boosting direct bookings. Hoteliers appreciate the way it allows them to "communicate with potential guests at every stage of the booking."
Boutique Hotels
95%
(214)
#1
of 12
Lighthouse is a top Direct Booking Tools pick among boutique hotels on HotelTechReport, praised for its "high level of customization" that allows properties to create tailored messages for visitors, enhancing direct conversions. The user-friendly platform not only personalizes the customer experience but also offers effective tools for monitoring price parity against OTAs, which is crucial for maintaining competitive rates.
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What you'll get
Full rankings
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AI summaries and insights
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Price quote comparisons
Collect personalized quotes from multiple vendors and compare them side-by-side in a single click.
Free tech stack audit
Analyze your current hotel tech stack to identify gaps, redundancies, and optimization opportunities.
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123compare.me Reviews Summary
Ease of Use
4.4/5
Customer Support
4.9/5
ROI
4.7/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, 123Compare.me is the #5 most trending product in the Direct Booking Tools category (out of 58) and the #279 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn more123compare.me’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
123compare.me Pricing
Below Average
This product is priced lower than the average product in the category which is usually an indicator that is is a budget product with fewer features that is designed for smaller properties and simpler use cases.
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Enter your room count to get an instant price estimate for your property
No matching results
Compare 123compare.me to Top Alternatives
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Smart communication for hoteliers and guests. Simple. Automated. Profitable.
Want to find out if 123compare.me is the best fit for your hotel?
Tell us about your hotel’s location, room count, integrations and requirements and we’ll send a free custom list of recommended vendors.
Hotelier Rating
Looking for specific info?
10
Best tool to increase conversion
Marketing Director from 10 to 24 room RV Parks & Campground in Melides (Portugal)
Verified
3 years ago
Guests usually like to book on OTAs. Also, these agencies use strong promotions to make guests book on their websites. So, it is key to use all the tools available to us to increase sales on our website, and 123compare.me is one of the best tools to make this happen. We've used the comparative tool to show that pricing on our website is muc...
Portugal
Portugal
Marketing Director
Small Hotel
9
Good technological product and better customer service
from 100 to 199 room Boutique in Ca'n Picafort (Balearic Islands)
Verified
3 years ago
Well developed product and completely customizable. The human team is always willing to help and carry out the requested procedures quickly.
Balearic Islands
Balearic Islands
Large Hotel
10
Excellent
Sales from 5 to 9 room Bed & Breakfast & Inn in Palau-Saverdera (Spain)
Verified
4 years ago
Account manager designed for our account and results obtained throughtout the process. We could not be more satisfied with the increase of conversion achieved.
Spain
Spain
Sales
X-Small Hotel
9
Perfect Experience
Manager Marketing from 100 to 199 room Bed & Breakfast & Inn in Del Mar (United States)
Verified
6 years ago
The notice in disparities, and above all that the client sees that the own web has the best price and advantages to achieve an increase in direct sales.
United States
United States
Manager Marketing
Large Hotel
10
Improves consumer experience and boosts direct bookings
Commercial Department from 75-99 room Boutique in Palma de Mallorca (Balearic Islands)
Verified
6 years ago
Offers the guest the possibility of check the price in OTAS without leaving the Official Website and compare prices in real time
Balearic Islands
Balearic Islands
Commercial Department
Mid-Sized Hotel
10
Good option for the hotel homepage
Head of Sales & Marketing Department from 50-74 room Boutique in St.Petersburg (Russian Federation)
Verified
6 years ago
Our hotel is focused on direct bookings increase. 123Compare.me helps us to control our price (we can see if it is lower, equal, or higher than OTA) and motivates guests to book on our homepage (by showing advantages of direct bookings).
The tool is easy to use. Company managers are always ready to help (special thanks to Ekaterina, who spe...
Russian Federation
Russian Federation
Head of Sales & Marketing Department
Mid-Sized Hotel
8
La integración es muy rápida, y funcionalidad de comparador es ¡GENIAL!
Marketing Manager from 50-74 room Branded Hotel in San Sebastian de los Reyes (Spain)
Verified
7 years ago
La integración es muy rápida, y funcionalidad de comparador, nos a ayudado mucho con la conversión. También hay que tener muy en cuenta el sistema de capas de aviso para retención de clientes en las diferentes fases de la navegación.
Spain
Spain
Marketing Manager
Mid-Sized Hotel
9
Good value for money, Strait forward communication, Easy Java Script implem
Marketing Manager from 100 to 199 room Bed & Breakfast & Inn in El Arenal (Balearic Islands)
Verified
7 years ago
Good value for money, Strait forward communication, Easy Java Script implementation
Balearic Islands
Balearic Islands
Marketing Manager
Large Hotel
10
Review about 123 compare.me
Marketing Online from 100 to 199 room Bed & Breakfast & Inn in El Arenal (Balearic Islands)
Verified
7 years ago
The variety of the tool, all the features that allow us to include in our website and the ease of use.
Balearic Islands
Balearic Islands
Marketing Online
Large Hotel
9
This tool worked perfectly as advertised
E-commerce Director from 100 to 199 room City Center Hotel in Santa Ponsa (Balearic Islands)
Verified
7 years ago
This tool worked perfectly and it does all the functions advertised. It compares our web prices with the ones from Booking and Expedia, so customers visiting our website are certain that our prices are better. The 123Compare team in Spain is excellent and very supporting both setting up the tool and with the ongoing support.
Balearic Islands
Balearic Islands
E-commerce Director
Large Hotel
- 1
- 2
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
123Compare.me stands out in the hotel tech landscape for combining strong price/distribution control capabilities with tools to optimise direct booking conversion, all wrapped up in a relatively accessible and service‑oriented package. For hotels looking to strengthen their direct channel and ensure pricing integrity across multiple channels, this platform hits many of the right notes.
Showing all answers to: "What does this product or service do well?"
123Compare.me stands out in the hotel tech landscape for combining strong price/distribution control capabilities with tools to optimise direct booking conversion, all wrapped up in a relatively accessible and service‑oriented package. For hotels looking to strengthen their direct channel and ensure pricing integrity across multiple channels, this platform hits many of the right notes.
123compareme optimises many processes related to different strategic functionalities of the Direct channel booking and analysis tasks. Measuring booking patterns and visitors data, offering a price comparison and parity management plus helping hoteliers identify challenges in pricing across the different intermediaries and opportunities to overcome parity issues and find new ways of avoiding the impact on the hotel brand.
Great product with a great team behind it! Incredibly helpful tool giving hoteiers an easy to use platform to regain control of their clients and keep them from booking through a third party, saving costs and being able to create loyal customers
123Compare.me aids in enhancing hotel website conversions by crafting tools and services aimed at guiding visitors through the booking process. Tailored tools are strategically implemented to facilitate the guest's journey, thereby elevating the website's conversion rates and bolstering direct revenue.
123Compare.me stands out for its user-friendliness, comprehensive comparisons, transparency, time-saving features, customization options, regular updates, mobile accessibility, and unbiased recommendations. The product regularly updates its database to ensure that users have access to the most current and accurate information, making it a reliable source for comparisons.
Question:
What differentiates this product or service from the competition?
Answer:
Many tools stop at “showing you there’s a rate difference”. 123Compare goes a step further with continuous price monitoring across OTAs, bed‑banks and metasearch channels, rather than just seeing “we’re losing on price”, you get to see who, how often, and what to do about it.
Showing all answers to: "What differentiates this product or service from the competition?"
Many tools stop at “showing you there’s a rate difference”. 123Compare goes a step further with continuous price monitoring across OTAs, bed‑banks and metasearch channels, rather than just seeing “we’re losing on price”, you get to see who, how often, and what to do about it.
Definitely, having a tool that can help you immediately identify the consistency of your pricing across the different OTAs and action proactively and faster to change any unexpected and inconvenient selling price by matching your Direct channel price is a key feature. At the same time working with well know brands as well us independent properties allows hoteliers to feel understood no matter the type, size and nature of their product and business mix.
The team behind the product is top level, with Laia and Pau being absolute superstars, with lots of industry experience, very knowledgeable about the product, the problem it solves, the pain-points, and the kind of clients they have, adaptable and providing great value to their clients
123Compare.me stands out by revolutionizing hotel website conversions. Their tailored tools and services offer a seamless booking experience, including personalized messaging, unique widgets, and advanced analytics. With a focus on user-centric solutions and comprehensive support, they empower hotels to boost conversion rates and drive direct revenue.
Customization: 123Compare.me allows users to tailor their comparisons. This level of customization ensures that users get the information they need without sifting through irrelevant data. The product provides clear, concise, and transparent information about the compared items. This transparency aids users in making well-informed decisions.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Fully leverage the platform’s direct-booking optimization tools alongside its parity monitoring. Many hotels focus primarily on the rate-monitoring features — spotting OTAs that undercut their direct rates — but the real value comes when this insight is paired with the widgets, abandonment recovery flows, and on-site messaging that nudge guests to book directly.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Fully leverage the platform’s direct-booking optimization tools alongside its parity monitoring.
Many hotels focus primarily on the rate-monitoring features — spotting OTAs that undercut their direct rates — but the real value comes when this insight is paired with the widgets, abandonment recovery flows, and on-site messaging that nudge guests to book directly.
Dont miss the opportunity to see the product demo and let 123compareme advise on your current challenges and opportunities that they can help with in your specific business and product. They are very innovative and willing to adapt and bring more value to your properties.
It's important for hoteliers to lower their dependance to OTAs, in order to not only have access to their guests' data for future communications, but also to lower their costs as they would lay lower commissions. This is what 123compareme can help with.
123Compare.me is a game-changer for hotels! Their tools and services streamline booking processes, boost website conversions, and drive direct revenue. The personalized approach and innovative features make it a must-have for any hotelier seeking substantial growth
Based on my experience with 123Compare.me, hoteliers can leverage its user-friendly interface and customization options to tailor their comparisons to their specific needs. This will help them make well-informed decisions efficiently and save valuable time in the process.
+ 5
recommend
Recommended by
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SiteMinder
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Global Partner Manager
@
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Sales and revenue manager
@
RoomPriceGenie
James Rhind
Senior Business Development Representative
@
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Director of Partnerships
@
SiteMinder
James Bishop
Senior Director, Global Demand Partnerships
@
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Pau Ferret
Sales
@
Ubiqua
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Support
Unverified
123compare.me has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
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Help Center
Product Updates
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2026
This vendor is missing critical support info
This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.
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Ease of Use
0.0/5
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0.0/5
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