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Marketing Services by DerbySoft
4.9 (8 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Marketing Services by DerbySoft
Unranked in Hotel Metasearch Management Software
Intelligent Marketing technology and services for brands to run efficient, cost-effective campaigns on global scale.
96% recommended by 13 hotels
What is DerbySoft?
Founded in 2002 | Headquarters in Dallas (United States) | 500 employees
Marketing Services by DerbySoft is a digital marketing platform tailored for the hotel industry. The solution leverages intelligent technologies to optimize your marketing budget, target audience, and channel selection.
AI summary reviews: The platform provides comprehensive summaries of customer reviews, enabling hotels to quickly identify trends and areas of improvement. This helps in enhancing guest experiences and increasing satisfaction.
AI summary recommendations: It offers actionable recommendations based on data analytics to help hotels make informed decisions on their marketing strategies, ensuring that efforts are both effective and efficient.
With DerbySoft, hotels can execute multi-channel campaigns that deliver results. Whether users manage campaigns in-house or rely on DerbySoft's expertise, the platform ensures smarter and more accurate marketing strategies. Trusted by over 150 hotel brands and digital marketing agencies, DerbySoft combines hotel industry knowledge with advanced technology to elevate digital marketing efforts, making it a valuable addition to current business operations focused on maximizing marketing ROI.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of DerbySoft products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
DerbySoft Reviews Analyzed: 0
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
DerbySoft Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by DerbySoft
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
DerbySoft's Provided Description:
"Simple marketing activity is not enough. To get the most from your budget; strategies, campaigns and decisions need to be smarter and more accurate. To achieve this we have built intelligent technologies that will optimise your budget, audience, channels and results; producing multi-channel campaigns that just work, in your hands or in ours. Digital marketing Hotel expertise, enhanced by intelligent technology trusted by over 150 hotel brands and digital marketing agencies."
FAQs
Marketing Services by DerbySoft Alternatives
Not sure if DerbySoft is right for your hotel? Here are similar Hotel Metasearch Management Software vendors that could be a good fit for your hotel:
Capabilities
DerbySoft doesn’t have any benefits or use cases available
Features
Services
4/5 features
Reporting & Analytics
4/5 features
Available Add-ons & Modules
DerbySoft Reviews Summary
Ease of Use
5.0/5
Customer Support
4.9/5
ROI
4.8/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, Marketing Services by DerbySoft is the #23 most trending product in the Hotel Metasearch Management Software category (out of 26) and the #1483 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreDerbySoft’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
DerbySoft Pricing
Pricing Available By Request
DerbySoft has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Hotelier Rating
Looking for specific info?
10
Easy-to-use and well performing
Digitak Marketing Manager from 100 to 199 room Boutique in Barcelona (Spain)
Verified
2 years ago
It's really easy to use platform once you can undestand the way it works thanks to the ability of your account manager, really kind and with a wide and deep knoledge of their tool. It is also a great technical support tool for medium and small businesses to enable major metasearch connections. You can choose different approaches for your ca...
Spain
Spain
Digitak Marketing Manager
Large Hotel
10
DerbySoft has developed specialized metasearch connectivity as well as a suite of metasearch reporting and management tools. Professional knowledgeable team with excellent implementation and support.
Chief Commercial Officer from 500+ room City Center Hotel in Newark-on-Trent (United Kingdom)
Verified
2 years ago
Product offering Professional advice Account Management Good MetaSearch knowledge and CPC/CPA models Flexibility Quick Implementation Helpful team. Suits our business needs and highly recommend for your digital, Google and meta requirements
United Kingdom
United Kingdom
Chief Commercial Officer
X-Large Hotel
9
Definitely recommend!
Digital Marketing Supervisor from 200 to 499 room Branded Hotel in Funchal (Portugal)
Verified
2 years ago
The support given by our Account, and all of the technical developments and attention given by the technicians. Very fast to operate and solve problems.
Portugal
Portugal
Digital Marketing Supervisor
X-Large Hotel
10
Easy-to-use platform with a professional team supporting our business needs
Director of Digital Marketing from 200 to 499 room Branded Hotel in Singapore (Singapore)
Verified
2 years ago
The reporting platform is easy to use. The product and service teams are flexible and understand the hospitality industry very well. Hence, they are able to consistently deliver results for our portfolio.
Singapore
Singapore
Director of Digital Marketing
X-Large Hotel
10
Derbysoft Metasearch Services
Director of Digital and CRM from 100 to 199 room Bed & Breakfast & Inn in London (United Kingdom)
Verified
2 years ago
To start with, our account manager! Thoroughly appreciate the bi-monthly meetings which help us understand the past month and strategies for future months. The platform is also very easy to navigate and build your own dashboards for various stakeholders.
United Kingdom
United Kingdom
Director of Digital and CRM
Large Hotel
10
Metasearch and ad optimization
Head of Performance Marketing from 200 to 499 room Branded Hotel in Stockholm (Sweden)
Verified
2 years ago
DerbySoft as a product is streamlinging all Metasearch activities and offerin a great overview through a dashboard and their optimization is outperforming previous solutions by far. The tool is intuitive and easy to use and training is included. As a hotel chain with nearly 300 hotels DerbySoft is a big help!However the best feature is hand...
Sweden
Sweden
Head of Performance Marketing
X-Large Hotel
10
It is really just the one stop service!
Senior Director of e-Commerce & Digital Advertising from 100 to 199 room Branded Hotel in Bangkok (Thailand)
Verified
2 years ago
Working with DerbySoft team since 2013 through many team generations from Shiang Hai, Singapore, Spain, as well as Japan team. Not have to admire much about the tech knowledge or meta solutions as very advanced and on top of things. The services and communications are the key of business success as we talk the same language and understandin...
Thailand
Thailand
Senior Director of e-Commerce & Digital Advertising
Large Hotel
10
Great product at a reasonable cost
Vice President of Revenue & Distribution from 500+ room Luxury Hotel in San Diego (United States of America)
Verified
8 years ago
The service from the team is excellent.
United States of America
United States of America
Vice President of Revenue & Distribution
X-Large Hotel
- 1
It looks like DerbySoft is not recommended by any hotels
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Support
Unverified
DerbySoft has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2025
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