Effortless AI-powered Online Reputation Management: Respond to reviews in no time
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Sojern Reputation Manager
5.0 (4 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Sojern Reputation Manager
Unranked in Reputation Management
Guest Surveys and Staff Collaboration Tools
95% recommended by 188 hotels
More than 50% of Sojern’s reviews come from United States.
What is Sojern?
Founded in 2007 | Headquarters in San Francisco (United States) | 514 employees
Sojern Reputation Manager is a comprehensive reputation and review management system tailored for the hospitality industry. It excels in generating guest feedback and enabling instant responses to both in-stay and online guest reviews. This platform allows hotels to implement a system of rules that escalates real-time issues to the appropriate staff member or manager, effectively transforming guest complaints into positive reviews. With the capability to manage and respond to reviews on over 100 OTA sites, Sojern Reputation Manager also incentivizes guests to share positive experiences online, thereby enhancing your Net Promoter Score (NPS) and overall guest satisfaction. Integrating this system into your hotel operations streamlines the feedback process, ensuring consistent guest satisfaction and a stellar reputation.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Sojern products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Sojern Reviews Analyzed: 0
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Sojern Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Sojern
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Sojern's Provided Description:
"Managing guest satisfaction and your hotel’s reputation are key to your property’s success. Reputation Manager lets you generate feedback from guests and instantly respond to both in-stay and online guest reviews. Create a system of rules to raise real-time issues to the right staff member or manager. Turn guest complaints into glowing reviews. Manage and respond to reviews on more than 100 OTA sites while encouraging sharing of positive online reviews from in-stay guests to increase your NPS."
FAQs
Capabilities
Manage and Respond to Reviews in One Place
Manage and Respond to Reviews in One Place
Manage and respond to reviews on more than 100 OTA sites while encouraging sharing of positive online reviews from in-stay guests to increase your NPS.
Automatically Escalate Real-time Issues
Automatically Escalate Real-time Issues
Create a system of rules to automatically raise real-time issues to the right staff member or manager for faster response and resolution.
Customizable In-Stay Surveys
Customizable In-Stay Surveys
Create customizable in-stay surveys to send to guests and understand their in-stay experience better.
Multi-Property Transparency
Multi-Property Transparency
Get visibility into reviews and guest feedback from all of your properties, in one location.
Sentiment Analysis of Customer Feedback
Sentiment Analysis of Customer Feedback
Get real-time reporting of sentiment from guest reviews so your staff can instantly respond if issues arise.
Features
Surveys & Feedback
4/5 features
Review Generation
4/5 features
Follow-up & Resolution
4/5 features
Reporting, Analytics & Insights
4/5 features
Channels
4/5 features
Admin & Settings
4/5 features
Q1 '26 Reputation Management Survey Insights
Is Sojern a good fit for your hotel?
Rank
Hotel size
Popular alternatives
#1
of 14
Mid-sized
97%
(272)
Medium hotels say that MARA Solutions' Reputation Management excels due to its intuitive interface, customizable AI-driven response suggestions, and efficient integration with key platforms. Verified HotelTechReport reviews frequently highlight its user-friendly design and significant time savings in managing guest feedback.
#1
of 10
Small
94%
(161)
Small hotels say that GuestRevu's Reputation Management ranks highly in verified HotelTechReport reviews due to its centralized review dashboard, helpful analytics for recognizing performance trends, and ease of integration with major travel platforms, which streamline guest feedback processes.
#1
of 7
Enterprise
92%
(80)
X Large hotels say that TrustYou's Reputation Management ranks highly in verified HotelTechReport reviews due to its effective multi-language support, AI-enhanced capability, and comprehensive dashboard. These features facilitate efficient response management and performance monitoring, crucial for X Large operations.
Mid-sized
97%
(272)
#1
of 14
Medium hotels say that MARA Solutions' Reputation Management excels due to its intuitive interface, customizable AI-driven response suggestions, and efficient integration with key platforms. Verified HotelTechReport reviews frequently highlight its user-friendly design and significant time savings in managing guest feedback.
Small
94%
(161)
#1
of 10
Small hotels say that GuestRevu's Reputation Management ranks highly in verified HotelTechReport reviews due to its centralized review dashboard, helpful analytics for recognizing performance trends, and ease of integration with major travel platforms, which streamline guest feedback processes.
Enterprise
92%
(80)
#1
of 7
X Large hotels say that TrustYou's Reputation Management ranks highly in verified HotelTechReport reviews due to its effective multi-language support, AI-enhanced capability, and comprehensive dashboard. These features facilitate efficient response management and performance monitoring, crucial for X Large operations.
Rank
Hotel type
Popular alternatives
#1
of 14
Luxury Hotels
95%
(201)
Luxury hotels say that GuestRevu's Reputation Management effectively consolidates guest feedback, offers intuitive analytics, and enhances guest satisfaction, according to verified HotelTechReport reviews. This aligns with Luxury needs for immediate issue resolution, comprehensive reporting, and fostering guest engagement.
#1
of 13
City Center Hotels
98%
(188)
City-Center-Hotel hotels say that MARA Solutions’ Reputation Management ranks highly due to its intuitive interface and efficient, AI-driven review response features. Verified HotelTechReport reviews highlight its time-saving capabilities, consistent communication, and user-friendly design as key strengths for hoteliers.
#1
of 12
Resorts
96%
(144)
Resort hotels say that GuestRevu's Reputation Management excels due to its user-friendly interface, real-time feedback notifications, and detailed analytics, as noted in verified HotelTechReport reviews. These features facilitate timely issue resolution and improvements, vital for enhancing guest experiences at resorts.
Luxury Hotels
95%
(201)
#1
of 14
Luxury hotels say that GuestRevu's Reputation Management effectively consolidates guest feedback, offers intuitive analytics, and enhances guest satisfaction, according to verified HotelTechReport reviews. This aligns with Luxury needs for immediate issue resolution, comprehensive reporting, and fostering guest engagement.
City Center Hotels
98%
(188)
#1
of 13
City-Center-Hotel hotels say that MARA Solutions’ Reputation Management ranks highly due to its intuitive interface and efficient, AI-driven review response features. Verified HotelTechReport reviews highlight its time-saving capabilities, consistent communication, and user-friendly design as key strengths for hoteliers.
Resorts
96%
(144)
#1
of 12
Resort hotels say that GuestRevu's Reputation Management excels due to its user-friendly interface, real-time feedback notifications, and detailed analytics, as noted in verified HotelTechReport reviews. These features facilitate timely issue resolution and improvements, vital for enhancing guest experiences at resorts.
Rank
Region
Popular alternatives
#1
of 13
Europe
97%
(417)
Europe hotels say that MARA Solutions' Reputation Management ranks highly due to its intuitive interface, efficient AI-generated responses, and comprehensive data insights. Verified HotelTechReport reviews highlight its ease of use, language translation capabilities, and time-saving features as key strengths for European properties.
#1
of 6
Asia Pacific
93%
(99)
Ap hotels say that TrustYou's Reputation Management ranks highly based on verified HotelTechReport reviews due to its user-friendly interface, comprehensive analysis of guest feedback across channels, and quick, responsive support, helping Ap hotels effectively manage and improve their online reputation.
#2
of 6
North America
86%
(56)
Na hotels say that TrustYou's Reputation Management is favored due to its user-friendly dashboard, efficient guest feedback management, and centralized platform, according to verified HotelTechReport reviews. These features help Na hotels efficiently monitor guest sentiment and improve overall service quality.
Europe
97%
(417)
#1
of 13
Europe hotels say that MARA Solutions' Reputation Management ranks highly due to its intuitive interface, efficient AI-generated responses, and comprehensive data insights. Verified HotelTechReport reviews highlight its ease of use, language translation capabilities, and time-saving features as key strengths for European properties.
Asia Pacific
93%
(99)
#1
of 6
Ap hotels say that TrustYou's Reputation Management ranks highly based on verified HotelTechReport reviews due to its user-friendly interface, comprehensive analysis of guest feedback across channels, and quick, responsive support, helping Ap hotels effectively manage and improve their online reputation.
North America
86%
(56)
#2
of 6
Na hotels say that TrustYou's Reputation Management is favored due to its user-friendly dashboard, efficient guest feedback management, and centralized platform, according to verified HotelTechReport reviews. These features help Na hotels efficiently monitor guest sentiment and improve overall service quality.
Rank
Country
Popular alternatives
#1
of 6
Germany
97%
(252)
De hotels say that MARA Solutions' Reputation Management ranks highly in verified HotelTechReport reviews due to its user-friendly interface, efficient AI-generated responses, and language translation capabilities. These features streamline operations, enhance guest interaction, and save substantial time for De hotels.
#2
of 5
United States
85%
(45)
Us hotels say that TrustYou's Reputation Management ranks highly due to its user-friendly dashboards, efficient data aggregation, and insightful guest sentiment analysis, according to verified HotelTechReport reviews. These strengths aid Us hotels in effectively managing their reputation and enhancing guest satisfaction.
#3
of 4
Italy
92%
(11)
It hotels say that TrustYou's Reputation Management ranks highly due to its integration capabilities and comprehensive dashboard, allowing easy control of online reputation and efficient competitor analysis. These strengths are evident from verified HotelTechReport reviews, indicating their importance to It hotels.
Germany
97%
(252)
#1
of 6
De hotels say that MARA Solutions' Reputation Management ranks highly in verified HotelTechReport reviews due to its user-friendly interface, efficient AI-generated responses, and language translation capabilities. These features streamline operations, enhance guest interaction, and save substantial time for De hotels.
United States
85%
(45)
#2
of 5
Us hotels say that TrustYou's Reputation Management ranks highly due to its user-friendly dashboards, efficient data aggregation, and insightful guest sentiment analysis, according to verified HotelTechReport reviews. These strengths aid Us hotels in effectively managing their reputation and enhancing guest satisfaction.
Italy
92%
(11)
#3
of 4
It hotels say that TrustYou's Reputation Management ranks highly due to its integration capabilities and comprehensive dashboard, allowing easy control of online reputation and efficient competitor analysis. These strengths are evident from verified HotelTechReport reviews, indicating their importance to It hotels.
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Sojern Reviews Summary
Ease of Use
4.5/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
4.5/5
Recommended by
Achievements
This vendor's trending score is rising, Sojern Reputation Manager is the #8 most trending product in the Reputation Management category (out of 62) and the #383 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreSojern has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
Sojern Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
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No matching results
Compare Sojern to Top Alternatives
AI-Powered Reputation Management (Review & Surveys) to Boost Guest Experience and Brand Reputation
Quickly and easily gather feedback from your guests and actively manage your online reputation
Want to find out if Sojern is the best fit for your hotel?
Tell us about your hotel’s location, room count, integrations and requirements and we’ll send a free custom list of recommended vendors.
Hotelier Rating
Looking for specific info?
10
#marketing #digital #SEO #PPC #advertising #social #services #acquisition #conversion #website
Director of Sales from 100 to 199 room Bed & Breakfast & Inn in Hanover (United States)
Verified
9 months ago
Excellent service and seamless process! This team truly values customer feedback. They #collect insights through every #survey, building strong #reputation. Highly recommend their dedication. #review
What really makes them stand out is their structured approach to listening and adapting. Instead of treating feedback as a formality, they vi...
United States
United States
Director of Sales
Large Hotel
10
Effortless Guest Marketing & Messaging: A Game Changer!
FD from 50-74 room Bed & Breakfast & Inn in Seaside (United States)
Verified
2 years ago
Our experience with this hotel marketing and guest messaging software has been overwhelmingly positive.
Connectivity: The seamless integration with our Property Management System (PMS) ensures smooth and efficient operations, eliminating the need for manual data entry and reducing the chance for errors. This connectivity allows us to manage...
United States
United States
FD
Mid-Sized Hotel
10
A Data-Driven Solution with Strong Support
Revenue Manager from 25-49 room Bed & Breakfast & Inn in Coxsackie (United States)
Verified
2 years ago
Sojern’s platform has proven to be a game-changer for our hotel’s digital marketing strategy. The data-driven approach to targeting prospective guests has not only improved our online visibility but also increased our direct bookings significantly. What stands out the most is their team’s proactive support. They don’t just offer a product;...
United States
United States
Revenue Manager
Small Hotel
10
Exc
Owner from 25-49 room Bed & Breakfast & Inn in South Lake Tahoe (United States)
Verified
2 years ago
Great way to manage guest satisfaction, allows the hotel to monitor feedback and instantly respond to the message. Get the guest message in seconds.
United States
United States
Owner
Small Hotel
- 1
It looks like Sojern is not recommended by any hotels
Check out the top 10 most recommended Sojern alternativesExpert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Sojern excels at helping hotels drive direct bookings through data-driven digital marketing. It uses real-time traveler intent data, metasearch advertising, retargeting, and multichannel campaigns to reach guests at the right moment in their planning journey. Their automated campaign management and strong reporting make it easy for hotels to run effective digital marketing without needing in-house expertise.
Showing all answers to: "What does this product or service do well?"
Sojern excels at helping hotels drive direct bookings through data-driven digital marketing. It uses real-time traveler intent data, metasearch advertising, retargeting, and multichannel campaigns to reach guests at the right moment in their planning journey. Their automated campaign management and strong reporting make it easy for hotels to run effective digital marketing without needing in-house expertise.
Venuelytics is an advanced suite of solutions focused on enhancing guest experience and driving higher revenue at properties all around the world.
What makes Venuelytics set apart from the pack is its innovative technology than is proven and with strong facts that support the value it bring. Venuelytics is fully integrated with the Oracle Hospitality Portfolio via the Oracle Hospitality Integrations Platform.
Question:
What differentiates this product or service from the competition?
Answer:
Sojern’s biggest advantage is its access to massive volumes of real-time travel intent data allowing hotels to target high-value travelers more efficiently. They also offer a unified platform covering search, social, metasearch, programmatic, and CRM, helping hotels consolidate marketing efforts under one roof.
Showing all answers to: "What differentiates this product or service from the competition?"
Sojern’s biggest advantage is its access to massive volumes of real-time travel intent data allowing hotels to target high-value travelers more efficiently. They also offer a unified platform covering search, social, metasearch, programmatic, and CRM, helping hotels consolidate marketing efforts under one roof.
Venuelytics offers a modern product that is fully integrated and that provides a great return in the investment. The team at Venuelytics is always looking at different way to continuously improve their product. Venuelytics is fully integrated with the Oracle Hospitality Portfolio via the Oracle Hospitality Integrations Platform.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Sojern’s algorithms perform best when they can blend your PMS and CRM data with their traveler intent signals. Hotels that fully lean into this collaboration typically see stronger targeting, more efficient ad spend, and a clear uplift in direct bookings and campaign ROI.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Sojern’s algorithms perform best when they can blend your PMS and CRM data with their traveler intent signals. Hotels that fully lean into this collaboration typically see stronger targeting, more efficient ad spend, and a clear uplift in direct bookings and campaign ROI.
Venuelytics is fully integrated with the Oracle Hospitality Portfolio via the Oracle Hospitality Integrations Platform and should be on any hoteliers short list when selecting new digital experience solutions.
Recommended by
Nadia Petropoulou
Director, Partnerships
@
Cloudbeds
Fabricio Titiro
Director of Partnerships
@
Oracle Hospitality
Nadia Petropoulou
Director, Partnerships
@
Cloudbeds
Fabricio Titiro
Director of Partnerships
@
Oracle Hospitality
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Support
Verified Support
Sojern has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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