Sojern Guest Marketing Suite
5.0 (4 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Olga, Christian, Damien + 14 more experts recommend Sojern
Read RecommendationsSojern Guest Marketing Suite
Unranked in Hotel CRM & Email Marketing
Hotel CRM and Email Marketing
95% recommended by 154 hotels
Anantara Resorts, Leading Hotels of the World, Accor & 151 others
What is Sojern?
Founded in 2007 | Headquarters in San Francisco (United States) | 514 employees
Sojern Guest Marketing Suite is a comprehensive guest engagement platform designed specifically for the hospitality industry. It enables hotels and vacation rentals to interact with their guests effectively through email, SMS, and chat at various stages of their journey: pre-stay, mid-stay, and post-stay. The platform facilitates the creation of meaningful guest relationships by delivering consistent and relevant communications. This helps drive direct bookings, increase ancillary revenue, and build long-term loyalty. By integrating seamlessly into your current operations, the suite enhances your marketing efforts, ensuring a personalized experience for your guests.
Capabilities
Engage Guests In All Stages Of Their Stay
Engage Guests In All Stages Of Their Stay
Guest Marketing Suite allows you to easily and efficiently engage your guests pre-stay, mid-stay, and post-stay through email, SMS, and chat capabilities.
Build Long-Term Guest Loyalty
Build Long-Term Guest Loyalty
Create genuine guest relationships through consistent and relevant communications.
Increase Ancillary Revenue
Increase Ancillary Revenue
Promotional templates to quickly up-sell or cross-sell ancillary products
Drive Direct Bookings
Drive Direct Bookings
By communicating regularly with your guests before, during, and after their stay with you, you are building a genuine connection with them to increase their loyalty with you and help drive direct bookings in the future.
"Set It And Forget It" Functionality
"Set It And Forget It" Functionality
Automation that updates segments and sends guest communications based upon a clear set of rules for “set it and forget it” functionality
Unified Guest Profile and Segmentation
Unified Guest Profile and Segmentation
Data management for unified guest profile creation, list generation, and guest segmentation
Features
Marketing Automation
4/5 features
Template Builder
4/5 features
Guest Profiles
4/5 features
Segmentation
4/5 features
Privacy & Compliance
4/5 features
Data Management
4/5 features
Feedback & Surveys
4/5 features
Sojern Reviews Summary
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
5.0/5
Implementation
5.0/5
Recommended by
Achievements
This vendor's trending score is rising, Sojern Guest Marketing Suite is the #10 most trending product in the Hotel CRM & Email Marketing category (out of 62) and the #276 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreSojern has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
Sojern Pricing
Pricing Available By Request
Sojern has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Sojern Case Studies
Sojern doesn’t have any case studies available
References
"The thing that I like most about your offering is that you don’t make money if I don’t make money. How simple is that?!"
Sergio Serra
Area Director The Americas – Sales, Marketing & Business Development @
Banyan Tree Mayakoba
"When we first started working with Sojern, it was kind of a secret weapon we had. But a lot of hotels are working with Sojern now, and the proof is in the results!"
Dean Yamashita
Director of Sales & Marketing @
Hotel Indigo Los Angeles Downtown, an IHG Hotel
"When the opportunity came to work directly with Sojern, I thought, let’s see how it works going this route. Because it’s a pay for performance model, it was kind of a no brainer."
Manager @
Featured Customers
Popularity by Segment
Size
6 | X-Small (1-9 room)
7 | Small (10-24 room)
54 | Medium (25-74 room)
56 | Large (75-199 room)
30 | X-Large (200+ room)
Country
43 | United States of America
13 | Mexico
12 | Italy
7 | Thailand
6 | United Arab Emirates
5 | Spain
5 | Vietnam
4 | Greece
4 | Canada
3 | Portugal
3 | United Kingdom
3 | Bulgaria
3 | Japan
2 | Malta
2 | Germany
2 | Croatia
2 | Turks and Caicos Islands
2 | Malaysia
2 | Costa Rica
1 | Hungary
1 | Maldives
1 | Cambodia
1 | Ecuador
1 | Belize
1 | Kenya
1 | Indonesia
1 | Turkey
1 | China
1 | Laos
1 | Colombia
1 | Singapore
1 | France
1 | Romania
1 | Czech Republic
1 | Peru
1 | Virgin Islands, British
1 | Australia
Type
72 | Resorts
69 | Luxury Hotels
54 | Boutiques
53 | Branded Hotels
47 | Bed & Breakfast & Inns
45 | Limited Service & Budget Hotels
42 | Airport/Conference Hotels
39 | City Center Hotels
13 | Extended Stay & Serviced Apartments
9 | Motels
7 | Casinos
7 | Vacation Rentals & Villas
4 | Hostels
2 | RV Parks & Campgrounds
Region
60 | North America
40 | Europe
23 | Asia Pacific
7 | Middle East
5 | South America
4 | Central America
1 | Oceania
1 | Africa
Category
135 | Digital Marketing Agencies
17 | Hotel Metasearch Management Software
16 | Guest Messaging Software
4 | Hotel CRM & Email Marketing
1 | Reputation Management
More Products by Sojern
Hotelier Rating
Looking for specific info?
10
Boosting Visibility and Bookings for our Hotels
Marketing Manager from 50-74 room Boutique in Lima (Peru)
Verified
1 days ago
What I like most is their ability to offer highly personalized and data-driven marketing solutions. Their technology allows us to effectively segment audiences, ensuring that our ads reach travelers at the right time. Plus, it makes it easy to track campaign performance, which helps us adjust our strategies in real time.
Peru
Peru
Marketing Manager
Medium Hotel
10
Sojern the GOAT
Supervisor from 50-74 room Bed & Breakfast & Inn in Mammoth Lakes (United States of America)
Verified
1 months ago
Sojern's platform has significantly helped us reach and engage our ideal travel audience, leading to higher conversion rates. The platform stands out due to its advanced targeting capabilities, allowing us to pinpoint potential customers with remarkable precision. This has not only improved the efficiency of our marketing campaigns but also...
United States of America
United States of America
Supervisor
Medium Hotel
10
Sojern has helped us to growth our direct bookings with the campaigns currently in place.
DORM from 200 to 499 room City Center Hotel in Miami Beach (United States of America)
Verified
3 months ago
* easy reporting * support from our account manager * good ROI * good direct bookings production. Easy to use
United States of America
United States of America
DORM
X-Large Hotel
10
Very easy to reconcile and to monitor bookings.
Owner from 100 to 199 room Branded Hotel in Greenwood (United States of America)
Verified
12 months ago
All of it. It is very easy to reconcile and to monitor reservations. It also charges less commission and offers accurate billing.
United States of America
United States of America
Owner
Large Hotel
- 1
It looks like Sojern is not recommended by any hotels
Check out the top 10 most recommended Sojern alternativesExpert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Sojern offers a marketing platform that grants great visibility into travel demand and intelligence to make the most of a budget. Sojern provides data into how travel and business intertwine that helps users make data driven decisions and define the right strategy to attract travelers.
Showing all answers to: "What does this product or service do well?"
Sojern offers a marketing platform that grants great visibility into travel demand and intelligence to make the most of a budget. Sojern provides data into how travel and business intertwine that helps users make data driven decisions and define the right strategy to attract travelers.
Sojern as a company has been an amazing industry partner throughout our relationship and integration work with them. Their Guest Experience Solution (Venuelytics) is a top product and combined with Optii Service creates a fantastic and streamlined experience for guest and hotelier.
In our industry, driving direct booking is a constant battle were Sojern can play a huge role. Thanks to their range of solutions they help hoteliers to have a better visibility, driving more traffic to their website and allowing to work on loyalty.
Sojern's strength lies in its highly effective audience targeting capabilities. The platform enables precise and data-driven targeting, ensuring that your marketing efforts reach the right audience at the right time.
Sojern seamlessly integrates with various marketing channels, such as display advertising, video, and social media. This versatility allows businesses to create comprehensive, cross-channel marketing campaigns.
Sojern provides robust analytics and reporting tools that enable their clients to measure the performance of their marketing campaigns. They offer insights into traveler behavior, campaign effectiveness, and audience segmentation, helping brands optimize their strategies and make data-driven decisions. And more than that they have the know-how of how to maximize the audiences by objectives and help their customers get more ROI and direct business
Question:
What differentiates this product or service from the competition?
Answer:
Sojern allows users to understand how demand and supply interact as well as the intent based on historical and behavioral trends. Users can use data to make better decisions and the right moves with their budget.
Showing all answers to: "What differentiates this product or service from the competition?"
Sojern allows users to understand how demand and supply interact as well as the intent based on historical and behavioral trends. Users can use data to make better decisions and the right moves with their budget.
Powered by AI, and spans multiple products the Sojern Guest Experience Solution provides a great guest experience while opening up opportunities for additional services and revenue streams. Their guest messaging app can be customized and has 1000's of guest FAQ responses.
Innovative and performance driven, Sojern is a global player looking for the success of their customers. They will impact the so-important guest experience as the same time that they will impact the revenue generation and margins of hoteliers.
Sojern's specialization in the travel industry, precise audience targeting, multi-channel integration, dynamic creative optimization, global reach, robust data analytics, and ability to provide tailored solutions distinguish it from the competition. These qualities make Sojern a preferred choice for businesses seeking effective and efficient travel marketing solutions.
They are focused on travel and are marketing experts, allowing them to understand the industry's needs and use data to make intelligent and relevant decisions. This allows them to have a deep understanding of the unique challenges and dynamics of the travel market. They can provide tailored solutions that cater specifically to the needs of travel brands. Also, they have built strong partnerships with numerous travel data providers allowing them to access a vast amount of high-quality travel data, which they use to inform their targeting and advertising strategies and get more ROI for their customers. It's a unique technology base in data, market knowledge, and great professionals behind it.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
I would recommend contacting the Sojern team to better understand how they leverage travel intent, historical and behavioral data into their platform and how it data-driven decisions making and more captured business.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
I would recommend contacting the Sojern team to better understand how they leverage travel intent, historical and behavioral data into their platform and how it data-driven decisions making and more captured business.
See it in action, and speak to any hotelier using it. Pair it with Optii for powerful automation, data, and tracking. Early adopters of the two products and raving with the results from automating the entire workflow.
If building your own customer database, increasing your margins and driving some more revenue are a focus for you, Sojern can support you to achieve your goals. By understanding your needs and creating a tailored online marketing campaign, results will come alone.
Sojern's specialization in the travel sector sets it apart and provides a valuable advantage for hoteliers. It is a valuable resource that can help hoteliers optimize their marketing efforts and drive results. So, collaborate closely with their team, share your specific goals and challenges, and let their industry insights guide your marketing strategies for maximum impact.
Right now a lot is changing in digital marketing and platform as Google is making a decision that would affect this even more. It's important to have a partner that is ahead of all this and knows how to use it for their advantage. After I saw the product of Sojern I believe they have the know-how and the tools to make sure that money is not being left on the table. So my advice would be to do a demo of the product and allow true experts in travel marketing to help you with your strategy.
Recommended by
Olga Tolle-Rodrigues
Director, Global Alliances
@
IDeaS Revenue Solutions
Christian Ljungqvist
Director of Global Marketing
@
Optii
Damien Cazabonne
Senior Strategic Partnership Manager
@
Mews
Rosa Lopez
Director of Partnerships
@
SiteMinder
Mercedes Minghelli Vaini
Partnerships Manager
@
PUSHTech
Olga Tolle-Rodrigues
Director, Global Alliances
@
IDeaS Revenue Solutions
Christian Ljungqvist
Director of Global Marketing
@
Optii
Damien Cazabonne
Senior Strategic Partnership Manager
@
Mews
Rosa Lopez
Director of Partnerships
@
SiteMinder
Mercedes Minghelli Vaini
Partnerships Manager
@
PUSHTech
Markus Mueller
Managing Director
@
GauVendi
Fabricio Titiro
Director of Partnerships
@
Oracle Hospitality
Baskar Manivannan
Co-Founder & CEO
@
VenueLytics
Francis Garcia
VP Business Development
@
VenueLytics
Clement Denarie
Director of Strategic Partnerships and Alliances
@
Oaky
Mercedes Blanco
VP Strategic Partnership
@
The Hotels Network
Danushka Decker
Founder
@
RevPlus
Josh Beckwith
Managing Director, Global Strategic Accounts
@
Sojern
Alpa Patel
Founder & CEO
@
Spaceez
Romal Jayswal
CEO
@
Predictive Minds
James Bishop
Senior Director, Global Ecosystem
@
SiteMinder
Daniel Romero
Director of Communications
@
Paraty Tech
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Posts
Sojern
3 months ago
Sojern Now Available on Oracle Cloud Marketplace
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4 months ago
The Hotel Marketer’s Playbook: A Guide to Navigating the Marketing Funnel
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5 months ago
Sojern Expands its Guest Experience Solutions to Europe
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10 months ago
Sojern Reveals First Of Its Kind ‘State of Destination Marketing 2024 Report’
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1 year ago
Sojern Acquires VenueLytics to Bolster its Platform for the Hospitality Industry
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1 year ago
Sojern Announces Platform Enhancements to AI-Powered Audiences
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2 years ago
HSMAI To Honor Sojern With Silver Adrian Award For Outstanding Travel Marketing
Sojern
2 years ago
Sojern and Roiback Partner to Help Hoteliers Increase Direct Bookings and Profitability
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2 years ago
Managing Customer Expectations for Hotels and Attractions
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The Complete Guide to Hotel Metasearch
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Grupo Posadas Selects VenueLytics to Power their AI Digital Concierge Project
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Creating a Website That Converts: The Hotelier’s Guide to Direct Bookings Guide to Digital Marketing
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Sojern Integrations
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Support
Verified Support
Sojern has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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