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Sojern Guest Marketing Suite
5.0 (6 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Olga, Christian, Damien + 14 more experts recommend Sojern
Read RecommendationsSojern Guest Marketing Suite
Unranked in Hotel CRM & Email Marketing
Hotel CRM and Email Marketing
95% recommended by 168 hotels
Anantara Resorts, Leading Hotels of the World, Accor & 165 others
What is Sojern?
Founded in 2007 | Headquarters in San Francisco (United States) | 514 employees
Sojern Guest Marketing Suite is a comprehensive guest engagement platform designed specifically for the hospitality industry. It enables hotels and vacation rentals to interact with their guests effectively through email, SMS, and chat at various stages of their journey: pre-stay, mid-stay, and post-stay. The platform facilitates the creation of meaningful guest relationships by delivering consistent and relevant communications. This helps drive direct bookings, increase ancillary revenue, and build long-term loyalty. By integrating seamlessly into your current operations, the suite enhances your marketing efforts, ensuring a personalized experience for your guests.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Sojern products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Sojern Reviews Analyzed: 0
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Sojern Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Sojern
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Sojern's Provided Description:
"Guest Marketing Suite allows you to easily and efficiently engage your guests pre-stay, mid-stay, and post-stay through email, SMS, and chat capabilities. Create genuine guest relationships through consistent and relevant communications to help you drive direct bookings, increase ancillary revenue, and build long-term loyalty."
FAQs
Capabilities
Engage Guests In All Stages Of Their Stay
Engage Guests In All Stages Of Their Stay
Guest Marketing Suite allows you to easily and efficiently engage your guests pre-stay, mid-stay, and post-stay through email, SMS, and chat capabilities.
Build Long-Term Guest Loyalty
Build Long-Term Guest Loyalty
Create genuine guest relationships through consistent and relevant communications.
Increase Ancillary Revenue
Increase Ancillary Revenue
Promotional templates to quickly up-sell or cross-sell ancillary products
Drive Direct Bookings
Drive Direct Bookings
By communicating regularly with your guests before, during, and after their stay with you, you are building a genuine connection with them to increase their loyalty with you and help drive direct bookings in the future.
"Set It And Forget It" Functionality
"Set It And Forget It" Functionality
Automation that updates segments and sends guest communications based upon a clear set of rules for “set it and forget it” functionality
Unified Guest Profile and Segmentation
Unified Guest Profile and Segmentation
Data management for unified guest profile creation, list generation, and guest segmentation
Features
Marketing Automation
4/5 features
Template Builder
4/5 features
Guest Profiles
4/5 features
Segmentation
4/5 features
Privacy & Compliance
4/5 features
Data Management
4/5 features
Feedback & Surveys
4/5 features
Sojern Reviews Summary
Ease of Use
4.5/5
Customer Support
4.8/5
ROI
5.0/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, Sojern Guest Marketing Suite is the #9 most trending product in the Hotel CRM & Email Marketing category (out of 66) and the #200 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreSojern has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
Sojern Pricing
Below Average
This product is priced lower than the average product in the category which is usually an indicator that is is a budget product with fewer features that is designed for smaller properties and simpler use cases.
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Sojern Case Studies
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References
"“Working with Sojern has been a fantastic experience. Their email marketing campaigns have been a game-changer, helping us reach the right audience and drive more bookings. The process is seamless, the reporting is clear, and the results speak for themselves.”"
Nicole Williams
VP Sales and Marketing @
Daryon Hotels International - Hotel Management Company
"The thing that I like most about your offering is that you don’t make money if I don’t make money. How simple is that?!"
Sergio Serra
Area Director The Americas – Sales, Marketing & Business Development @
Banyan Tree Mayakoba
"When we first started working with Sojern, it was kind of a secret weapon we had. But a lot of hotels are working with Sojern now, and the proof is in the results!"
Dean Yamashita
Director of Sales & Marketing @
Hotel Indigo Los Angeles Downtown, an IHG Hotel
"When the opportunity came to work directly with Sojern, I thought, let’s see how it works going this route. Because it’s a pay for performance model, it was kind of a no brainer."
Manager @
Featured Customers
More Products by Sojern
Hotelier Rating
Looking for specific info?
10
Effortless Guest Marketing & Messaging: A Game Changer!
FD from 50-74 room Boutique in Seaside (United States of America)
Verified
5 months ago
Our experience with this hotel marketing and guest messaging software has been overwhelmingly positive.
Connectivity: The seamless integration with our Property Management System (PMS) ensures smooth and efficient operations, eliminating the need for manual data entry and reducing the chance for errors. This connectivity allows us to manage...
United States of America
United States of America
FD
Medium Hotel
10
A Data-Driven Solution with Strong Support
Revenue Manager from 25-49 room Bed & Breakfast & Inn in Coxsackie (United States of America)
Verified
5 months ago
Sojern’s platform has proven to be a game-changer for our hotel’s digital marketing strategy. The data-driven approach to targeting prospective guests has not only improved our online visibility but also increased our direct bookings significantly. What stands out the most is their team’s proactive support. They don’t just offer a product;...
United States of America
United States of America
Revenue Manager
Medium Hotel
10
Boosting Visibility and Bookings for our Hotels
Marketing Manager from 50-74 room Boutique in Lima (Peru)
Verified
5 months ago
What I like most is their ability to offer highly personalized and data-driven marketing solutions. Their technology allows us to effectively segment audiences, ensuring that our ads reach travelers at the right time. Plus, it makes it easy to track campaign performance, which helps us adjust our strategies in real time.
Peru
Peru
Marketing Manager
Medium Hotel
10
Sojern the GOAT
Supervisor from 50-74 room Bed & Breakfast & Inn in Mammoth Lakes (United States of America)
Verified
7 months ago
Sojern's platform has significantly helped us reach and engage our ideal travel audience, leading to higher conversion rates. The platform stands out due to its advanced targeting capabilities, allowing us to pinpoint potential customers with remarkable precision. This has not only improved the efficiency of our marketing campaigns but also...
United States of America
United States of America
Supervisor
Medium Hotel
10
Sojern has helped us to growth our direct bookings with the campaigns currently in place.
DORM from 200 to 499 room City Center Hotel in Miami Beach (United States of America)
Verified
9 months ago
* easy reporting * support from our account manager * good ROI * good direct bookings production. Easy to use
United States of America
United States of America
DORM
X-Large Hotel
10
Very easy to reconcile and to monitor bookings.
Owner from 100 to 199 room Branded Hotel in Greenwood (United States of America)
Verified
18 months ago
All of it. It is very easy to reconcile and to monitor reservations. It also charges less commission and offers accurate billing.
United States of America
United States of America
Owner
Large Hotel
- 1
It looks like Sojern is not recommended by any hotels
Check out the top 10 most recommended Sojern alternativesExpert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Sojern offers a marketing platform that grants great visibility into travel demand and intelligence to make the most of a budget. Sojern provides data into how travel and business intertwine that helps users make data driven decisions and define the right strategy to attract travelers.
Showing all answers to: "What does this product or service do well?"
Sojern offers a marketing platform that grants great visibility into travel demand and intelligence to make the most of a budget. Sojern provides data into how travel and business intertwine that helps users make data driven decisions and define the right strategy to attract travelers.
Sojern as a company has been an amazing industry partner throughout our relationship and integration work with them. Their Guest Experience Solution (Venuelytics) is a top product and combined with Optii Service creates a fantastic and streamlined experience for guest and hotelier.
In our industry, driving direct booking is a constant battle were Sojern can play a huge role. Thanks to their range of solutions they help hoteliers to have a better visibility, driving more traffic to their website and allowing to work on loyalty.
Sojern's strength lies in its highly effective audience targeting capabilities. The platform enables precise and data-driven targeting, ensuring that your marketing efforts reach the right audience at the right time.
Sojern seamlessly integrates with various marketing channels, such as display advertising, video, and social media. This versatility allows businesses to create comprehensive, cross-channel marketing campaigns.
Sojern provides robust analytics and reporting tools that enable their clients to measure the performance of their marketing campaigns. They offer insights into traveler behavior, campaign effectiveness, and audience segmentation, helping brands optimize their strategies and make data-driven decisions. And more than that they have the know-how of how to maximize the audiences by objectives and help their customers get more ROI and direct business
Question:
What differentiates this product or service from the competition?
Answer:
Sojern allows users to understand how demand and supply interact as well as the intent based on historical and behavioral trends. Users can use data to make better decisions and the right moves with their budget.
Showing all answers to: "What differentiates this product or service from the competition?"
Sojern allows users to understand how demand and supply interact as well as the intent based on historical and behavioral trends. Users can use data to make better decisions and the right moves with their budget.
Powered by AI, and spans multiple products the Sojern Guest Experience Solution provides a great guest experience while opening up opportunities for additional services and revenue streams. Their guest messaging app can be customized and has 1000's of guest FAQ responses.
Innovative and performance driven, Sojern is a global player looking for the success of their customers. They will impact the so-important guest experience as the same time that they will impact the revenue generation and margins of hoteliers.
Sojern's specialization in the travel industry, precise audience targeting, multi-channel integration, dynamic creative optimization, global reach, robust data analytics, and ability to provide tailored solutions distinguish it from the competition. These qualities make Sojern a preferred choice for businesses seeking effective and efficient travel marketing solutions.
They are focused on travel and are marketing experts, allowing them to understand the industry's needs and use data to make intelligent and relevant decisions. This allows them to have a deep understanding of the unique challenges and dynamics of the travel market. They can provide tailored solutions that cater specifically to the needs of travel brands. Also, they have built strong partnerships with numerous travel data providers allowing them to access a vast amount of high-quality travel data, which they use to inform their targeting and advertising strategies and get more ROI for their customers. It's a unique technology base in data, market knowledge, and great professionals behind it.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
I would recommend contacting the Sojern team to better understand how they leverage travel intent, historical and behavioral data into their platform and how it data-driven decisions making and more captured business.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
I would recommend contacting the Sojern team to better understand how they leverage travel intent, historical and behavioral data into their platform and how it data-driven decisions making and more captured business.
See it in action, and speak to any hotelier using it. Pair it with Optii for powerful automation, data, and tracking. Early adopters of the two products and raving with the results from automating the entire workflow.
If building your own customer database, increasing your margins and driving some more revenue are a focus for you, Sojern can support you to achieve your goals. By understanding your needs and creating a tailored online marketing campaign, results will come alone.
Sojern's specialization in the travel sector sets it apart and provides a valuable advantage for hoteliers. It is a valuable resource that can help hoteliers optimize their marketing efforts and drive results. So, collaborate closely with their team, share your specific goals and challenges, and let their industry insights guide your marketing strategies for maximum impact.
Right now a lot is changing in digital marketing and platform as Google is making a decision that would affect this even more. It's important to have a partner that is ahead of all this and knows how to use it for their advantage. After I saw the product of Sojern I believe they have the know-how and the tools to make sure that money is not being left on the table. So my advice would be to do a demo of the product and allow true experts in travel marketing to help you with your strategy.
Recommended by
Olga Tolle-Rodrigues
Director, Global Alliances
@
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Christian Ljungqvist
Director of Global Marketing
@
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Senior Strategic Partnership Manager
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Director of Partnerships
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Partnerships Manager
@
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Olga Tolle-Rodrigues
Director, Global Alliances
@
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Christian Ljungqvist
Director of Global Marketing
@
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Senior Strategic Partnership Manager
@
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Director of Partnerships
@
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Partnerships Manager
@
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Managing Director
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Director of Partnerships
@
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Baskar Manivannan
Co-Founder & CEO
@
VenueLytics
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VP Business Development
@
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Clement Denarie
Director of Strategic Partnerships and Alliances
@
Oaky
Mercedes Blanco
VP Strategic Partnership
@
The Hotels Network
Danushka Decker
Founder
@
RevPlus
Josh Beckwith
Managing Director, Global Strategic Accounts
@
Sojern
Alpa Patel
Founder & CEO
@
Spaceez
Romal Jayswal
CEO
@
Predictive Minds
James Bishop
Senior Director, Global Ecosystem
@
SiteMinder
Daniel Romero
Director of Communications
@
Paraty Tech
Are you a consultant or vendor that recommends Sojern?
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News
Sojern
2 weeks ago
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Sojern Expands its Guest Experience Solutions to Europe
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Sojern Reveals First Of Its Kind ‘State of Destination Marketing 2024 Report’
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1 year ago
Sojern Acquires VenueLytics to Bolster its Platform for the Hospitality Industry
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1 year ago
Sojern Announces Platform Enhancements to AI-Powered Audiences
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2 years ago
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Support
Verified Support
Sojern has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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