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Founded in 2010 | Headquarters in United Kingdom | 200 employees
FornovaCI (Competitive Intelligence) is a competitive intelligence platform designed for the hospitality industry. It enables hotels, clusters, and chains to perform detailed competitive analysis by providing comprehensive comp set data. This allows users to shape their pricing strategies effectively and make informed rate decisions. By upgrading to enterprise-grade rate shopping, hotels can increase their market share. The platform is valuable for understanding market performance, optimizing revenue management, and staying ahead of the competition through advanced data insights.
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This description was generated by AI which analyzed the following sources to summarize a description of Fornova products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Fornova's Provided Description:
"<p>Have a better understanding on how your hotel, cluster or chain is performing against the competition. Shape your pricing strategy and make informed rate decisions using the most advanced and comprehensive comp set data. Increase your market share by upgrading to enterprise-grade rate shopping.</p>"
This vendor's trending score is rising, FornovaCI (Competitive Intelligence) is the #19 most trending product in the Rate Shopping category (out of 36) and the #760 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Fornova has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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I believe that the tool is useful but they really need to focus on more customer support and success. I believe that the tool offers valuable features and has the potential to greatly benefit businesses in managing their operations more efficiently. However, to fully realize this potential and ensure a positive user experience, Fornova must prioritize improving their customer support and success teams. Providing timely, responsive, and proactive assistance is essential for helping customers navigate the platform, address issues promptly, and maximize the value of the service. Strengthening this area would not only enhance user satisfaction but also build stronger, long-term relationships with their clients.
What do you dislike or think could be improved?
Our experience with Fornova has been disappointing, mainly due to poor communication from the customer success team. After signing up for a free trial, we were left waiting for weeks without any updates or support. This lack of follow-up makes the free trial feel ineffective and leaves potential customers frustrated. If Fornova cannot provide timely support, they should reconsider offering free trials that lead to long periods of inactivity. Improving communication and providing prompt assistance would significantly enhance the user experience and build trust with potential clients.
0.0
Terrible
Ease of Use
4.0/5
Customer Support
1.0/5
ROI
4.0/5
Implementation
1.0/5
I believe that the tool is useful but they really need to focus on more customer support and success. I believe that the tool offers valuable features and has the potential to greatly benefit businesses in managing their operations more efficiently. However, to fully realize this potential and ensure a positive user experience, Fornova must...
The Tool is itself is the most sophisticated tool I have seen in the rate parity space, it allows my team to conduct in-depth investigation and pinpoint widespread issues that need to be addressed. The Fornova team are experts in their field and are receptive to feedback and changes. They truly act as business partners when facing complex problems.
What do you dislike or think could be improved?
Working with larger data sets and applying multiple filters seems to delay report generation slightly but the Fornova Team a re currently working on this and I expect they'll find a solution (like they do with everything raised to them)
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5
The Tool is itself is the most sophisticated tool I have seen in the rate parity space, it allows my team to conduct in-depth investigation and pinpoint widespread issues that need to be addressed. The Fornova team are experts in their field and are receptive to feedback and changes. They truly act as business partners when facing complex p...
Good experience of Market Intelligence tool. The tool provides our hotels with insights and reliable automations. Our account manager, Pushpa Rana is doing excellent job providing support, not just for the corporate level but to our hotels and resorts globally.
What do you dislike or think could be improved?
I would be great if there is an integration to visualize perceived rate of a hotel using historical data and social listing AI(s).
5.0
Excellent
Ease of Use
4.0/5
Customer Support
5.0/5
ROI
4.0/5
Implementation
3.0/5
Good experience of Market Intelligence tool. The tool provides our hotels with insights and reliable automations. Our account manager, Pushpa Rana is doing excellent job providing support, not just for the corporate level but to our hotels and resorts globally.
Graphics and dashboards are very easy to understand, we have forgotten manually searches and unnecessary screenshots to compare our rates with other partners
Otas leader
from
500+ room
Casino
in
Farallon
(Panama)
Quick access through the dashboards Identify POS campaigns taking for Otas and trends behaviorConstant support from the fornova team to use the tool
What do you dislike or think could be improved?
Sometimes the compare rates are not final prices reducing the total scores, In our case due the currency fluctation and pages in differents POS is very diffficult to find o resolve "lose" cases when this happen
4.0
Very Good
Ease of Use
3.0/5
Customer Support
5.0/5
ROI
4.0/5
Implementation
5.0/5
Quick access through the dashboards Identify POS campaigns taking for Otas and trends behaviorConstant support from the fornova team to use the tool
The rate shopper is a great help to check your competitor. As well the rate parity tool is helping a lot about issues. So the Hotel can make sure there is no undercutting with other partners.
What do you dislike or think could be improved?
Easier overview, maybe german as another language. Some free workshops about rate shopping, business intelligence, how to deal with pricing issues.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5
The rate shopper is a great help to check your competitor. As well the rate parity tool is helping a lot about issues. So the Hotel can make sure there is no undercutting with other partners.
Fornova is an amazing tool to monitor rate parity but also technical issues. We also have the best service from our Enterprise Customer Success Manager : Olivier Budin. He gave us inestimable advice and insights. We love how we can store all of our own test bookings data and see which OTA is our worst offender. The distribution intelligence is very user friendly and very intuitive.
What do you dislike or think could be improved?
- Fornova Customer Success support needs improvement on the analyse of our requests.- Competitive Intelligence is still a work in progress but is not as user friendly and intuitive as the Distribution Intelligence.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
3.0/5
ROI
5.0/5
Implementation
5.0/5
Fornova is an amazing tool to monitor rate parity but also technical issues. We also have the best service from our Enterprise Customer Success Manager : Olivier Budin. He gave us inestimable advice and insights. We love how we can store all of our own test bookings data and see which OTA is our worst offender. The distribution intelligence...
Fornova is a great tool to monitor how you distribute your rates across the channels you are and arent directly working with. This way you can easily see how your rates are being distributed further to other thrid party platforms and if they keep the uploaded rates. You have loads of possibilities like getting screenshots, test bookings, and so on.
What do you dislike or think could be improved?
Even if there are ways to improve, Fornova is a great partner that takes development requests very serious and is working on it with high priority.
5.0
Excellent
Ease of Use
4.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5
Fornova is a great tool to monitor how you distribute your rates across the channels you are and arent directly working with. This way you can easily see how your rates are being distributed further to other thrid party platforms and if they keep the uploaded rates. You have loads of possibilities like getting screenshots, test bookings, an...
FornovaCI rate shopper is essential for hospitality, as it allows real-time comparison of prices across various sources, POS’s and LOS’s. The tool provides insights into rates, ranking, promotions and market trends, helping businesses make informed decisions based on the current demand. It helps optimize pricing strategies, stay competitive, and adapt to market trends. FornovaCI is a valuable tool for efficient decision-making, enabling businesses to maximize revenue and enhance overall competitiveness. FornovaCI is an intuitive tool providing a user-friendly interface and is versatile in generating a variety of reports.
Showing all answers to:
"What does this product or service do well?"
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
December 7, 2023,
John Lingos-Webb
heard from clients about
Fornova
FornovaCI rate shopper is essential for hospitality, as it allows real-time comparison of prices across various sources, POS’s and LOS’s. The tool provides insights into rates, ranking, promotions and market trends, helping businesses make informed decisions based on the current demand. It helps optimize pricing strategies, stay competitive, and adapt to market trends. FornovaCI is a valuable tool for efficient decision-making, enabling businesses to maximize revenue and enhance overall competitiveness. FornovaCI is an intuitive tool providing a user-friendly interface and is versatile in generating a variety of reports.
Jorge Manas
Revenue Management Director
@
ZEN Rooms
June 16, 2021,
Jorge Manas
has tried
Fornova
We've been using Fornova for the last year and their products are best-in-class.
Fornova rate shopper gives us the exact data we need to make accurate pricing decisions.
Having the option to use it both in desktop and mobile makes the experience better. Easy to make decisions in the office and on the go.
Question:
What differentiates this product or service from the competition?
Answer:
The FornovaCI rate shopper stands out in the market by delivering dependable data comparison through analyzing net, total, and shown rates. It allows the flexibility of choosing multiple POSs for comparison and supports unlimited LOSs. Additionally, the tool offers real-time comparisons of active promotions and provides valuable and significant insights.
Showing all answers to:
"What differentiates this product or service from the competition?"
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
December 7, 2023,
John Lingos-Webb
heard from clients about
Fornova
The FornovaCI rate shopper stands out in the market by delivering dependable data comparison through analyzing net, total, and shown rates. It allows the flexibility of choosing multiple POSs for comparison and supports unlimited LOSs. Additionally, the tool offers real-time comparisons of active promotions and provides valuable and significant insights.
Jorge Manas
Revenue Management Director
@
ZEN Rooms
June 16, 2021,
Jorge Manas
has tried
Fornova
Fornova is the most accurate Rate Intelligence tool that we've ever used.
Their support team is very approachable and are constantly updating their products. They have also taken our feedback and updated their software to match many of our requirements, at a fast pace.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
My advice to a hotelier considering the FornovaCI rate shopper would be to leverage its comprehensive data comparison features to tailor pricing strategies effectively. Explore the flexibility it offers in choosing multiple POS's and accommodating unlimited LOS's. Additionally, capitalize on the real-time active promotions comparison to gain valuable insights for strategic decision-making in a dynamic market.
Showing all answers to:
"Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
December 7, 2023,
John Lingos-Webb
heard from clients about
Fornova
My advice to a hotelier considering the FornovaCI rate shopper would be to leverage its comprehensive data comparison features to tailor pricing strategies effectively. Explore the flexibility it offers in choosing multiple POS's and accommodating unlimited LOS's. Additionally, capitalize on the real-time active promotions comparison to gain valuable insights for strategic decision-making in a dynamic market.
Jorge Manas
Revenue Management Director
@
ZEN Rooms
June 16, 2021,
Jorge Manas
has tried
Fornova
It's definitely a great product, give it a go. I have suggested a couple of improvements to the Fornova team that should come up in the next few months. During their first version, the product would lag for a few seconds on the analytics page. But, during the last few months, it's been running fast and smooth.
+ 0
recommend
Recommended by
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
Jorge Manas
Revenue Management Director
@
ZEN Rooms
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
Jorge Manas
Revenue Management Director
@
ZEN Rooms
Fornova has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
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Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.
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Response Time
Less than a day
Recommended
91%
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