Real-time rate intelligence from the industry's leading rate shopping and market intelligence solution
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FornovaCI (Competitive Intelligence)
4.6 (22 REVIEWS)
HT Score
0 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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FornovaCI (Competitive Intelligence)
Unranked in Rate Shopping
Upgrade to enterprise-grade rate shopping
91% recommended by 56 hotels
Fornova is popular in Thailand with 11 hoteliers leaving an average rating of 93%.
What is Fornova?
Founded in 2010 | Headquarters in United Kingdom | 200 employees
FornovaCI (Competitive Intelligence) is a competitive intelligence platform designed for the hospitality industry. It enables hotels, clusters, and chains to perform detailed competitive analysis by providing comprehensive comp set data. This allows users to shape their pricing strategies effectively and make informed rate decisions. By upgrading to enterprise-grade rate shopping, hotels can increase their market share. The platform is valuable for understanding market performance, optimizing revenue management, and staying ahead of the competition through advanced data insights.
Capabilities
Fornova doesn’t have any benefits or use cases available
Features
Competitor Tracking & Benchmarking
4/5 features
Parity Monitoring
4/5 features
Data Granularity
4/5 features
Performance Reporting & Analytics
4/5 features
Other
0/1 features
Fornova Reviews Summary
Ease of Use
4.5/5
Customer Support
4.6/5
ROI
4.5/5
Implementation
4.4/5
Recommended by
Achievements
This vendor's trending score is rising, FornovaCI (Competitive Intelligence) is the #11 most trending product in the Rate Shopping category (out of 34) and the #636 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreFornova’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
Fornova Pricing
Pricing Available By Request
Fornova has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Hotelier Rating
Looking for specific info?
0
Lack of communication within the customer success team
E-Commerce and Revenue Manager from 200 to 499 room Bed & Breakfast & Inn in Istanbul (Turkiye)
Verified
20 days ago
I believe that the tool is useful but they really need to focus on more customer support and success. I believe that the tool offers valuable features and has the potential to greatly benefit businesses in managing their operations more efficiently. However, to fully realize this potential and ensure a positive user experience, Fornova must...
Turkiye
Turkiye
E-Commerce and Revenue Manager
X-Large Hotel
10
Most sophisticated tool in this space
Manager, Distribution Compliance from 200 to 499 room Boutique in McLean (United States of America)
Verified
2 years ago
The Tool is itself is the most sophisticated tool I have seen in the rate parity space, it allows my team to conduct in-depth investigation and pinpoint widespread issues that need to be addressed. The Fornova team are experts in their field and are receptive to feedback and changes. They truly act as business partners when facing complex p...
United States of America
United States of America
Manager, Distribution Compliance
X-Large Hotel
7
fornova create something new about rate parity and daily health score
rdm from 75-99 room City Center Hotel in Bukittinggi (Indonesia)
Verified
2 years ago
Daily health score sent to each hotel and hotel knows the score and through out daily health score.
Indonesia
Indonesia
rdm
Large Hotel
10
Relevant technology stack complementing by Worldclass support
Distribution Director from 200 to 499 room Bed & Breakfast & Inn in Choeng Thale (Thailand)
Verified
2 years ago
Good experience of Market Intelligence tool. The tool provides our hotels with insights and reliable automations. Our account manager, Pushpa Rana is doing excellent job providing support, not just for the corporate level but to our hotels and resorts globally.
Thailand
Thailand
Distribution Director
X-Large Hotel
8
Graphics and dashboards are very easy to understand, we have forgotten manually searches and unnecessary screenshots to compare our rates with other partners
Otas leader from 1 to 4 room Casino in Farallon (Panama)
Verified
2 years ago
Quick access through the dashboards Identify POS campaigns taking for Otas and trends behaviorConstant support from the fornova team to use the tool
Panama
Panama
Otas leader
X-Small Hotel
7
Useful and practical
Revenue Manager from 100 to 199 room Limited Service & Budget Hotel in Montego Bay (Caribbean)
Verified
2 years ago
I really like the CI module to track compare my rate vs compset and also check forecast of pax and HSE to update current strategy.
Caribbean
Caribbean
Revenue Manager
Large Hotel
10
Good tool , making your daily business easier
Revenue from 1 to 4 room Limited Service & Budget Hotel in Interlaken (Switzerland)
Verified
2 years ago
The rate shopper is a great help to check your competitor. As well the rate parity tool is helping a lot about issues. So the Hotel can make sure there is no undercutting with other partners.
Switzerland
Switzerland
Revenue
X-Small Hotel
10
Fornova for the win!
Distribution Coordinator from 50-74 room Boutique in Quebec City (Canada)
Verified
2 years ago
Fornova is an amazing tool to monitor rate parity but also technical issues. We also have the best service from our Enterprise Customer Success Manager : Olivier Budin. He gave us inestimable advice and insights. We love how we can store all of our own test bookings data and see which OTA is our worst offender. The distribution intelligence...
Canada
Canada
Distribution Coordinator
Medium Hotel
10
Grate variety of offer with constent amelioration
Distribution & Negotiated Rates Intern from 500+ room Boutique in Montreal (Canada)
Verified
2 years ago
Allow to follow our rate parity and to catch offenders. Then we can save revenue and optimize our market shares.
Canada
Canada
Distribution & Negotiated Rates Intern
X-Large Hotel
10
Great tool for supporting your rate and parity strategy
Inventory& Distribution Manager from 1 to 4 room Boutique in Amsterdam (The Netherlands)
Verified
2 years ago
Fornova is a great tool to monitor how you distribute your rates across the channels you are and arent directly working with. This way you can easily see how your rates are being distributed further to other thrid party platforms and if they keep the uploaded rates. You have loads of possibilities like getting screenshots, test bookings, an...
The Netherlands
The Netherlands
Inventory& Distribution Manager
X-Small Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
FornovaCI rate shopper is essential for hospitality, as it allows real-time comparison of prices across various sources, POS’s and LOS’s. The tool provides insights into rates, ranking, promotions and market trends, helping businesses make informed decisions based on the current demand. It helps optimize pricing strategies, stay competitive, and adapt to market trends. FornovaCI is a valuable tool for efficient decision-making, enabling businesses to maximize revenue and enhance overall competitiveness. FornovaCI is an intuitive tool providing a user-friendly interface and is versatile in generating a variety of reports.
Showing all answers to: "What does this product or service do well?"
FornovaCI rate shopper is essential for hospitality, as it allows real-time comparison of prices across various sources, POS’s and LOS’s. The tool provides insights into rates, ranking, promotions and market trends, helping businesses make informed decisions based on the current demand. It helps optimize pricing strategies, stay competitive, and adapt to market trends. FornovaCI is a valuable tool for efficient decision-making, enabling businesses to maximize revenue and enhance overall competitiveness. FornovaCI is an intuitive tool providing a user-friendly interface and is versatile in generating a variety of reports.
Fornova Revenue Intelligence tool helps to export all the data of the property management system in real-time and creates a report with a click of a button. This data-driven revenue intelligence provided by Fornova helps hotels to optimize and increase revenue.
We've been using Fornova for the last year and their products are best-in-class.
Fornova rate shopper gives us the exact data we need to make accurate pricing decisions.
Having the option to use it both in desktop and mobile makes the experience better. Easy to make decisions in the office and on the go.
Question:
What differentiates this product or service from the competition?
Answer:
The FornovaCI rate shopper stands out in the market by delivering dependable data comparison through analyzing net, total, and shown rates. It allows the flexibility of choosing multiple POSs for comparison and supports unlimited LOSs. Additionally, the tool offers real-time comparisons of active promotions and provides valuable and significant insights.
Showing all answers to: "What differentiates this product or service from the competition?"
The FornovaCI rate shopper stands out in the market by delivering dependable data comparison through analyzing net, total, and shown rates. It allows the flexibility of choosing multiple POSs for comparison and supports unlimited LOSs. Additionally, the tool offers real-time comparisons of active promotions and provides valuable and significant insights.
Fornova RI’s cutting-edge technology offers the most updated Revenue Intelligence platform that helps hotels improve their ability to compete, align and make smarter decisions. Fornova’s integration with PMS exports data quickly and provides hotels with actionable insights. Their 24/7 customer support is one of the best-in-class.
Fornova is the most accurate Rate Intelligence tool that we've ever used.
Their support team is very approachable and are constantly updating their products. They have also taken our feedback and updated their software to match many of our requirements, at a fast pace.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
My advice to a hotelier considering the FornovaCI rate shopper would be to leverage its comprehensive data comparison features to tailor pricing strategies effectively. Explore the flexibility it offers in choosing multiple POS's and accommodating unlimited LOS's. Additionally, capitalize on the real-time active promotions comparison to gain valuable insights for strategic decision-making in a dynamic market.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
My advice to a hotelier considering the FornovaCI rate shopper would be to leverage its comprehensive data comparison features to tailor pricing strategies effectively. Explore the flexibility it offers in choosing multiple POS's and accommodating unlimited LOS's. Additionally, capitalize on the real-time active promotions comparison to gain valuable insights for strategic decision-making in a dynamic market.
Fornova integrates with hotel PMS and gets data from all the relevant sources and offers alerts & notifications, actionable insights in one unified view that enable better and faster decisions,
optimal data integrity and quality - no longer wasting time manually sourcing and verifying data.
It's definitely a great product, give it a go. I have suggested a couple of improvements to the Fornova team that should come up in the next few months. During their first version, the product would lag for a few seconds on the analytics page. But, during the last few months, it's been running fast and smooth.
Recommended by
John Lingos-Webb
Global Partnerships & Alliances
@
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Shantanu Tiwari
Manager Projects
@
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Jorge Manas
Revenue Management Director
@
ZEN Rooms
John Lingos-Webb
Global Partnerships & Alliances
@
Duetto
Shantanu Tiwari
Manager Projects
@
mycloud Hospitality
Jorge Manas
Revenue Management Director
@
ZEN Rooms
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This integration hasn’t been verified by Google yet.
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Support
Unverified
Fornova has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
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Product Updates
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2025
This vendor is missing critical support info
This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.
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