LIKE MAGIC

4.9 (26 REVIEWS)

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HT Score  
77 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
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Markus, Jean-Francois, Selina + 10 more experts recommend LIKE MAGIC

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Ranked 6 (out of 92) in Hotel Guest Apps

Guest Experience. Hotel Operations. Seamlessly Magical.

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Bell avatar Bell - AI powered product analyst

I analyzed all of LIKE MAGIC’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.

Hoteliers say

LikeMagic’s hotel guest app transforms guest interactions by integrating features like online check-in and an intelligent booking engine which streamline operations and enhance guest satisfaction. The app is praised for improving efficiency and increasing revenue through additional guest services. However, users miss certain features like custom branding and room upgrades, impacting their experience. The tool excels in automating processes, bolstering operational efficiency, and freeing hotel staff to focus on enhancing guest experiences.

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Schani Hotels, MM:NT, Stay Kooook & 26 others

Read their reviews

What Types of Hotels LIKE MAGIC is Popular For

Size

1 | X-Small (1-9 room)

12 | Small (10-49 room)

7 | Mid-Sized (50-99 room)

7 | Large (100-499 room)

Country

19 | Switzerland

4 | Germany

3 | Austria

2 | United Kingdom

1 | United States

1 | Australia

1 | Italy

Type

14 | Extended Stay & Serviced Apartments

10 | City Center Hotels

7 | Boutique Hotels

5 | Limited Service & Budget Hotels

3 | Bed & Breakfast & Inns

3 | Branded Hotels

3 | Airport/Conference Hotels

2 | Luxury Hotels

2 | Vacation Rentals & Villas

1 | Hostels

1 | Resorts

Region

29 | Europe

1 | North America

1 | Oceania

Category

29 | Contactless Check-in

26 | Hotel Guest Apps

16 | Staff Collaboration Tools

What is LIKE MAGIC?

Founded in 2023 | Headquarters in Zurich (Switzerland) | 20 employees
Like Magic is a guest experience management platform that enhances the entire guest journey from booking to post-stay. By integrating AI-powered tools, it provides personalized interactions through guests' preferred communication channels. This platform allows guests to receive instant AI-driven responses, explore upsell offerings, and access features like digital keys and a digital concierge for streamlined service requests and information. Like Magic enriches the guest experience, ensuring a stress-free and engaging stay that also enables hotels to increase revenue opportunities efficiently.

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Powered by AI

This description was generated by AI which analyzed the following sources to summarize a description of LIKE MAGIC products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

Verified expert recommendations

Description provided by LIKE MAGIC

FAQs

Capabilities

Mobile Support

Quality Experience

Effortless Book & Stay

Guest data all in one place

Features

Communication & Messaging

4/5 features

Content Management

4/5 features

Upselling

4/5 features

Request Management

4/5 features

Available Add-ons & Modules

Check-in

Contactless Check-in
Checkin

INCLUDED

Mobile Key

Hotel Keyless Entry Systems
Mobile Key

INCLUDED

Web App

Hotel Guest Apps
Guest app

INCLUDED

Mobile Ordering

Payments Processing Software
Payments

INCLUDED

Messaging

Guest Messaging Software
Message with guests

INCLUDED

LIKE MAGIC Reviews Summary

4.9
Excellent
Ease of Use
5.0/5
Customer Support
4.8/5
ROI
4.9/5
Implementation
4.8/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, LIKE MAGIC is the #6 most trending product in the Hotel Guest Apps category (out of 92) and the #374 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

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Certified Support

LIKE MAGIC’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
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77 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

LIKE MAGIC Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

LIKE MAGIC Average LIKE MAGIC

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No matching results

4

Success Stories

7

References

6

Featured Customers

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LIKE MAGIC Reviews

Hotelier Rating

Excellent
26
Very Good
0
Average
0
Poor
0
Terrible
0

Property Size

  • X-Small (1)
  • Small (10)
  • Mid-Sized (5)
  • Large (6)

Country

  • Switzerland
    Switzerland
    (17)
  • Austria
    Austria
    (3)
  • Germany
    Germany
    (3)
  • United Kingdom
    United Kingdom
    (1)
  • United States
    United States
    (1)
  • Australia
    Australia
    (1)

Region

  • North America
    North America
    (1)
  • Europe
    Europe
    (24)
  • Oceania
    Oceania
    (1)
10

Best hotel software

Manager from 50-74 room Airport/Conference Hotel in Dietikon (Switzerland)

Verified
5 months ago
Like Magic is the only software that covers everything. Efficient, uncomplicated, best support. Employees can be trained very quickly and it is a pleasure to work with them.
Country Switzerland
Manager
Mid-Sized Hotel
10

Best guest-journey we've used so far

CEO from 10 to 24 room in Rosenheim (Germany)

Verified
5 months ago
LikeMagic provides us with operational overviews and a near-to-perfect guest journey with online check-in, guest portal and IBE. It really enables us to do great things, increase revenues and through their integrations saves us a lot of time by providing AI capabilities and many more features.
Country Germany
CEO
Small Hotel
10

Smart and easy to use solution for our hotel group. Great user interface and back office interface for the staff.

Central Distribution Manager from 200 to 499 room City Center Hotel in Graz (Austria)

Verified
7 months ago
Support very fast acting and great customer success managers! Fast booking engine. Easy to use and very clear to understand.
Country Austria
Central Distribution Manager
Large Hotel
9

Progressive and innovative technology

Commercial Director from 200 to 499 room City Center Hotel in Graz (Austria)

Verified
7 months ago
All in one solution, Single source IBE + guest journey, No third party interfaces, Top Customer support, Reduced complexity, lower costs, faster implementation, more time to focus on what matters most: the guest.
Country Austria
Commercial Director
Large Hotel
10

A truly seamless platform

Digital Product Lead from 100 to 199 room Boutique in Sydney (Australia)

Verified
11 months ago
No other digital platform in the market has the features to deliver a seamless guest a team digital experience in one platform as LikeMagic does. LikeMagic understand hotels and care deeply about the experience they deliver. Key platforms features include: • Realtime integrations between booking & operational systems. • A purpose built ch...
Country Australia
Digital Product Lead
Large Hotel
10

Guest app and online check-in redefined

Head of Innovation & Services from 75-99 room Branded Hotel in Saas-Fee (Switzerland)

Verified
11 months ago
Everything essential for the guest is combined in a single interface. Before, during, and after their stay, guests always have the opportunity to interact with their booking, their profile, or directly with the hotel. This helps us and the guest greatly minimize manual effort.
Country Switzerland
Head of Innovation & Services
Mid-Sized Hotel
10

User friendly Platform

Deputy Leader from 10 to 24 room Extended Stay & Serviced Apartment in Unterseen (Switzerland)

Verified
12 months ago
Really impressed with how smooth everything was thanks to LikeMagic. No need to download anything—just clicked a link and could check in, unlock the room, and even message the hotel if I needed anything. Super easy to use and made the whole stay feel a lot more relaxed.
Country Switzerland
Deputy Leader
Small Hotel
10

Intelligent all-in-one solution for modern hospitality operations

Backoffice Teamleader from Extended Stay & Serviced Apartment in Horw (Switzerland)

Verified
12 months ago
I find the automation of everyday processes like check-in/check-out, housekeeping, and payment processing particularly helpful. Integration with existing PMS and access systems works seamlessly. The browser-based platform is intuitive and offers a modern user experience for both guests and employees.
Country Switzerland
Backoffice Teamleader
10

It is not only LikeMagic - it is Magic

Owner from 10 to 24 room Bed & Breakfast & Inn in Andermatt (Switzerland)

Verified
12 months ago
At Hotel Bergidyll, LikeMagic stands out because it combines all essential tools—guest management, operations, and analytics—into one simple system. Unlike other platforms, it integrates seamlessly with our existing setup and grows with us as needed. By automating repetitive tasks, our team can focus on what matters most: making guests feel...
Country Switzerland
Owner
Small Hotel
10

Magic happens

Hotel Operations Manager from Extended Stay & Serviced Apartment in Geneva (Switzerland)

Verified
12 months ago
Freedom that it gives you, you can manage your stay freely however you want. Very usuful for our clients as we don't have 24 hours reception.
Country Switzerland
Hotel Operations Manager
  • 1
  • 2
  • 3

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

LIKE MAGIC excels at creating a fully digital, seamless guest experience tailored for modern hospitality environments. Its platform unifies key operational functions — from check-in and access control to guest communication and payment — into one intuitive interface. As a partner, we particularly value LIKE MAGIC’s open integration approach, which enables smooth connectivity with systems like Häfele’s access control and door lock solutions. This makes it highly adaptable to both new-builds and retrofit projects, ultimately driving efficiency, service quality, and guest satisfaction.

Question:

What differentiates this product or service from the competition?

Answer:

What sets LIKE MAGIC apart is its truly integrated and guest-centric platform. Unlike many fragmented or siloed solutions, LIKE MAGIC consolidates the entire digital guest journey — from booking to check-out — into a single, intuitive system. Its strong focus on operational automation, real-time data flow, and customisable guest interfaces allows hoteliers to deliver a highly personalised experience while reducing the burden on staff. From a partner perspective, LIKE MAGIC’s open API infrastructure and hardware-agnostic approach make collaboration seamless — allowing us at Häfele to integrate our smart access solutions easily and reliably across a wide range of hospitality use cases.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Embrace the full potential of LIKE MAGIC by involving them early in your project planning — whether for a new build or a renovation. Their platform is not just a software solution, but a digital backbone that transforms how your team and your guests interact with the property. From our perspective at Häfele, the real value comes when you align your physical infrastructure (like access control) with LIKE MAGIC’s digital workflows. The earlier you engage, the more you can leverage their ability to simplify complexity, automate operations, and deliver a seamless guest experience that sets your property apart.

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Recommended by
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Jean-Francois Pauly Head of Project Solutions @ Häfele SE & Co KG
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Ralf Bonin COO @ Onsai GmbH
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Emanuele Cosomati Country Manager Hospitality @ SALTO Systems
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Jean-Francois Pauly Head of Project Solutions @ Häfele SE & Co KG
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Selina Wendl Senior Business Development Lead @ Apaleo
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Christian Biro Business Development Lead @ Apaleo
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Ralf Bonin COO @ Onsai GmbH
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Emanuele Cosomati Country Manager Hospitality @ SALTO Systems
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Livius Arnsmann Consultant @ Triptease
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Fabio Lo Curto Head of Business & Fields Development (Hospitality - New Verticals - Integrations) @ SALTO Systems AG
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Raphael Simcic Hotelier @ SUM Hospitality
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Tom Urbaenk CEO @ TAURUS Sicherheitstechnik GmbH
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Jason Noronha CEO @ D3x
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Yumiko Pagnoux Strategic Partner Manager @ Mews
Are you a consultant or vendor that recommends LIKE MAGIC? Leave a recommendation

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Hotel Keyless Entry Systems
FLEXIPASS Keyless Mobile Access

This integration hasn’t been verified by LIKE MAGIC yet.

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4SUITES
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93% recommended by 24 hotels

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Loopon

This integration hasn’t been verified by Loopon yet.

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Support

Unverified

LIKE MAGIC has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

View Support Certification

Help Center Product Updates
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2026

Learn more about the GCSC Certification

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Response Time

Less than a day

Recommended

99%

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This vendor has enabled Instant Connect to deliver fast follow-up to your request and same day price quotes.

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