Maximize global demand, visibility, and bookings by swiftly adapting to market changes
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Popular in Marketing
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Turn guest data into action with personalized offers, targeted communication, and automated workflows.
Best Booking Engine of 2024
The eCommerce shopping cart for your hotel's website.
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Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
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SHR Central Reservation System (CRS)
4.6 (56 REVIEWS)
Ranked 4 (out of 44) in Hotel Reservations Systems
Empower your hotel with a user-centric reservation management system that works for you
95% recommended by 337 hotels
SHR Central Reservation System (CRS) Alternatives
Not sure if SHR Group is right for your hotel? Here are similar Hotel Reservations Systems vendors that could be a good fit for your hotel:
Capabilities
Chain & Hotel Group Management Features
Chain & Hotel Group Management Features
Simplify information management and maintain centralized control over multiple properties, all within a user-friendly system. Effortlessly add and update elements, such as room types, rates and add-ons, policies, and guest preferences. Ensure consistency and accuracy throughout your property portfolio, enhancing operational efficiency and delivering a seamless guest experience.
Direct Channels - Booking Engine and Voice Applications
Direct Channels - Booking Engine and Voice Applications
Our responsive booking engine offers a convenient shopping cart experience with numerous and flexible features. Voice application also uses real time offers and content directly from the CRS for on-property and outsourced call centers alike. All CRS products are natively designed for the unique needs of independents, multi-property and multi-chain clients.
Extensive Channel Distribution
Extensive Channel Distribution
CRS is your one place to manage rates, inventory, and reservations for all channels. Online Travel Agencies - Direct connections and strong partnerships with 12+ major agencies. Channel Managers: Close the hotel distribution gaps and provide great new ways to improve conversions and bookings. Primary Metasearch Sites: Connections to multiple partner sites & Google free booking links. Distribution APIs.: Expand the CRS’s reach with custom client or vendor integrations.
Reporting and Analytics
GDS Connectivity and Consortia Services
GDS Connectivity and Consortia Services
With direct connectivity to the GDSs, gain greater control and flexibility over the booking process. Enable agents to customize travel itineraries and make last-minute changes based on customer preferences. Consortia services offers the opportunity to submit bids to more than 20 consortias and TMCs with centralized program invoicing. SHR's dedicated team manages all RFPs on your behalf as well as data and rate management.
Selling Strategy Tools
Selling Strategy Tools
Efficiently manage rates and inventory across all channels with our robust pricing and availability tools. Centralize the control of rates and inventory, ensuring consistency and accuracy in a way that suits your property's business. Streamline operations and maximize revenue by effortlessly managing rates and availability across multiple channels, all from a single, user-friendly platform.
Features
Content Management
Pricing Rules
Distribution
Ecommerce
Integrations
Reporting
Admin
Call Center
Available Add-ons & Modules
Windsurfer Booking Engine
Booking EngineRecommended by
Achievements
This vendor's trending score is rising, SHR Central Reservation System (CRS) is the #8 most trending product in the Hotel Reservations Systems category (out of 44) and the #321 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreSHR Group’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseHoteliers voted SHR Group as the #2 Hotel Reservations Systems provider in the 2024 HotelTechAwards
Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the worldThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceHotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Pricing Available By Request
SHR Group has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Maximize global demand, visibility, and bookings by swiftly adapting to market changes
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Popularity by Segment
Size
11 | X-Small (1-9 room)
22 | Small (10-24 room)
164 | Medium (25-74 room)
305 | Large (75-199 room)
66 | X-Large (200+ room)
Country
362 | Ireland
91 | United Kingdom
63 | United States of America
7 | Germany
7 | South Africa
5 | India
4 | Australia
3 | Canada
3 | China
3 | Nepal
3 | Saudi Arabia
2 | Italy
2 | Philippines
1 | Oman
1 | Switzerland
1 | Austria
1 | Hungary
1 | Denmark
1 | Mexico
1 | Belgium
1 | New Zealand
1 | Egypt
1 | Jersey
1 | Norway
1 | Brazil
1 | Saint Lucia
Type
324 | Luxury Hotels
243 | Boutiques
196 | Bed & Breakfast & Inns
173 | Branded Hotels
154 | City Center Hotels
143 | Resorts
134 | Airport/Conference Hotels
103 | Limited Service & Budget Hotels
38 | RV Parks & Campgrounds
34 | Extended Stay & Serviced Apartments
17 | Casinos
12 | Hostels
10 | Motels
4 | Vacation Rentals & Villas
Region
469 | Europe
67 | North America
13 | Asia Pacific
7 | Africa
5 | Oceania
5 | Middle East
1 | South America
1 | Central America
Category
512 | Booking Engine
262 | Website Design
223 | Hotel Metasearch Management Software
223 | Digital Marketing Agencies
56 | Hotel Reservations Systems
30 | Hotel CRM & Email Marketing
17 | Revenue Management Systems
Hotelier Rating
Hoteliers like SHR for its robust distribution capabilities, ensuring up-to-date rates and inventory across third-party platforms. The personalized customer success support, often cited as one of the best in the industry, significantly helps streamline hotel operations. SHR's AI-driven booking engine attracts interest for its ability to customize user experiences, potentially boosting engagement and conversion rates. However, some users highlight the need for improvements in the back-end user experience, more extensive reporting options, and a fully cloud-based system to avoid downtime during upgrades.
AI-generated from the text of customer reviews
Looking for specific info?
A Reliable Partner: SHR/Allora
Director of Revenue Analysis & Strategy from 200 to 499 room Bed & Breakfast & Inn in Hanover (United States of America)
Best customer service in the business!
General Manager from 50-74 room Boutique in Madison (United States of America)
Excellent Customer Success Manager
Guest Services Manager from 25-49 room Boutique in Pittsfield (United States of America)
Best Support Team Out There
Area Revenue Manager from 75-99 room Boutique in Flushing (United States of America)
Great team to work with!
Systems Analyst II - Hospitality from 200 to 499 room Bed & Breakfast & Inn in Hollywood (United States of America)
SHR It helps us work flexibly
Revenue Assistant from 200 to 499 room Boutique in Riyadh (Saudi Arabia)
B2B sales manager
B2B Sales Manager from 200 to 499 room Bed & Breakfast & Inn in Copenhagen (Denmark)
Solid product suite with great support team
Corporate Director, Revenue from 100 to 199 room Boutique in Laguna Woods (United States of America)
Able to map rates across to OTA's, IBE, Wholesale partners, CRO for both lesiure and loyal casino guests
Distribution / Connectivity from 200 to 499 room Bed & Breakfast & Inn in Hollywood (United States of America)
SHR is a knowledgeable, responsive, and intuitive team.
Revenue Manager from 1 to 4 room Casino in Atlantic City (United States of America)