The Guestbook

Ranked 1 (out of 15) in Loyalty Programs for Independents

Loyalty Programs for Independents

The Guestbook helps independent and boutique hotels drive direct bookings by leveraging the power of...

Ratings Snapshot

Certificate of Excellence
Read 119 reviews
97%
Recommend
HTR Score icon
HT SCORE
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Reviews Summary

Ranked #1 out of 15 in Loyalty Programs for Independents

Ease of Use
4.9/5
ROI
4.8/5
Implementation
4.8/5
Customer Support
4.9/5
Verified Customer Support

The Guestbook’s customer support processes haven’t yet been verified by Hotel Tech Report.

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Most popular for
  • Boutiques 46 verified reviews
    98%
  • Resorts 45 verified reviews
    97%
  • Luxury Hotels 26 verified reviews
    97%
  • Branded Hotels 16 verified reviews
    94%
  • City Center Hotels 10 verified reviews
    95%
  • Limited Service & Budget Hotels 7 verified reviews
    91%
  • Vacation Rentals & Villas 5 verified reviews
    98%
  • Casinos 5 verified reviews
    100%
  • Hostels 5 verified reviews
    96%
  • Extended Stay & Serviced Apartments 4 verified reviews
    93%
  • RV Parks & Campgrounds 3 verified reviews
    100%
  • Airport/Conference Hotels 3 verified reviews
    87%
  • Motels 2 verified reviews
    100%
  • Bed & Breakfast & Inns 1 verified reviews
    100%

The Guestbook Overview

The Guestbook Overview

With over 2 millions registered members and more than 750 partner hotels and resorts across 70+ countries, The Guestbook is at the forefront of independent travel innovation. Our company was founded on the belief that a direct relationship between hoteliers and their guests is more rewarding for everyone. Our cash back rewards program gives guests the freedom of three redemption options: 5% Cash B...

About The Guestbook View website

Founded in 2013 | Headquarters in West Hollywood United States | 45 employees

The Guestbook partners with independent hotels to increase net revenue through the power of cash back rewards.

Other Products by The Guestbook

1/2

Integrates with

  • Booking Engine
  • Property Management Systems
  • Hotel CRM & Email Marketing
Browse integrations (29 verified)

What customers love about The Guestbook

Like 97% recommend

Director of Sales, Marketing & Revenue

When evaluating a rewards program platform for our portfolio, we chose The Guestbook over others for a variety of reasons. The ease of use for our customers was one of the main keys. With so much information available an...

Director of Revenue Management

As an independent oceanfront beach resort, we are always seeking points of difference to stand out amongst the competition. We recently completed set up and initiation of the Guestbook Loyalty Program for Independents a...

VP of Hotel Marketing & Distribution

-Seamless integration and easy onboarding process -Flexible reward program to let guests redeem in three ways -Great way to drive direct bookings

Director of Sales & Revenue

Since joining the Guestbook, direct bookings have increased considerably. Guests always let us know they love the flexibility of a loyalty program that can either give you cash directly or use toward another stay. This i...

Read Reviews

Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

A fantastic set of products for independent hotels! We really like The Guestbooks product offering as their tools give the traveler the ability to choose how they want to use their cash rewards when booking direct at your property.

by Mark Oliver (GCommerce Solutions) on October 13, 2022

See more answers (4)
Question:

What differentiates this product or service from the competition?

Answer:

The offering is simple to understand, it allows hoteliers the ability to attract new guests by making your property stand out. You then can convince the customer to book through the offer and then retain them.

by Mark Oliver (GCommerce Solutions) on October 13, 2022

See more answers (4)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

A fantastic set of products for independent hotels! We really like The Guestbooks product offering as their tools give the traveler the ability to choose how they want to use their cash rewards when booking direct at your property. It allows hoteliers the ability to attract new guests by making your...

by Mark Oliver (GCommerce Solutions) on October 13, 2022

See more answers (4)
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+ 2 recommend
Recommended by

Features

Points & Redemption

4/5 features

Loyalty Program Customization

4/5 features

Other

2/2 features

Want to go behind the scenes and see how The Guestbook works?

Clients & references

References & testimonials

Testimonial avatar
We have seen that the Guestbook improves our booking engine's conversion rate. More direct bookings means we have a greater number of opportunities to deliver excellent guest experiences and foster l...
Eumi Koh Assistant General Manager at the The London West Hollywood at Beverly Hills
Testimonial avatar
Implementing the Guestbook has been great for our numbers-we've consistently seen month-over-month improvements in conversions and returns. We particularly appreciate how seamlessly the Guestbook ope...
Cindy Kim Director of Revenue Management at the The Wick, Hudson, a Tribute Portfolio Hotel

Featured partners

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Case studies

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The Guestbook doesn’t have any case studies available

Awards & Certifications

Active Markets

MARKETS SERVED
  • Central America
  • Antarctica
  • Oceania
  • North America
  • South America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa
VERIFIED MARKETS
  • United States of America
  • Mexico
  • United Kingdom
  • Canada
  • Dominican Republic
  • Saint Lucia
  • Bermuda
  • Aruba
  • Virgin Islands, U.S.

119 Verified The Guestbook Reviews

Likelihood to Recommend
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December 20, 2022

The Guestbook Review: Amazing company to work with.

Front Office Manager from Luxury Hotels in Burbank (United States of America)

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

Responsive team who is always available to walk through any questions we might have. Guest are happy with guestbook portal and navigating its features.

What do you dislike or think could be improved?

If we can add opera software integrations. We would like to be able to integrate guest information within opera to help our staff pin point our VIPs

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 15, 2022

The Guestbook Review: Great vendors. We have seen significant increase in bookings from this channel since went live.

DORM from Casinos in Las Vegas (United States of America)

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

Besides my market manager Gabby, what I like most about this system is how the hands off technology and easy production reporting. I also like the marketing affect.

What do you dislike or think could be improved?

At this time, I do not think there is anything that be added to improve this system. I love this product.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 14, 2022

The Guestbook Review: Loyalty Program

DOS from Luxury Hotels in New Orleans (United States of America)

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

I have been trying to work with the Guest Book for many years. I first became a user when I booked my own hotel stay. The hotel had many similarities the properties that I have worked for in my career. Th...

What do you dislike or think could be improved?

no suggestions just yet. I like the way it looks on our website. It's a great way to add in a loyalty program without trying to re-invent it.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 14, 2022

The Guestbook Review: Great option for independent hotel

Operations Manager from Boutiques in Boise (United States of America)

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

The Guestbook team makes it so easy for us to reward our guests. They know we don’t have time to setup or deal with a loyalty program, so they do it all for us. I’ve never had a guest complain and the...

What do you dislike or think could be improved?

I haven’t encountered anything that can be improved yet. The few issues we had turned out to be operator error and the GB support team was at the ready to walk me through it.

Customer Support
4
Ease of Use
5
Value for money
5
Implementation
5

December 14, 2022

The Guestbook Review: Easy and Effective

Director of Sales & Marketing from Resorts in Aspen (United States of America)

Recommend 9/10
Full blue star
Full blue star
Full blue star
Full blue star
Half blue star

What do you like most?

We enjoy working with Guest Book because it offers our guests the opportunity to accrue cash back rewards for booking direct and provides a loyalty program for our independent hotel. Conversion rates on o...

What do you dislike or think could be improved?

There is not much we would say needs to be improved. It might be useful to do A/B testing twice per year to see how effective the program is for different seasons.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 14, 2022

The Guestbook Review: Awesome Program & Great team to work with!

Reservations Manager from Luxury Hotels in Toronto (Canada)

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

Cash Rewards is awesome concept and has received a lot of support from our guests who are now looking to book direct with us more often than going to OTA websites. We also love the idea of instay cash red...

What do you dislike or think could be improved?

It will be awesome if the Guestbook Rewards can link with OPERA to automatically approve the guest cash back on reservations which have paid and checked out in our system. I am sure this is something they...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5
arrow review On Jan 27, 2023 Whitney . from The Guestbook replied:
 Thank you again, Omkar, for completing this review!  We are working with Don to implement the PMS re... 

Pricing

Freemium (hotel can trial for free)
30 day trial
Commission or Revenue Share
% of room upsell revenue

Recent News & Content

Popular The Guestbook Integrations

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