100
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Oaky

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The commission-free and personalised pre-stay upsell platform for hotels to maximise profit and enhance the guest experience.

  • Based in Amsterdam, NH
  • Founded in 2013
  • 16 employees on LinkedIn

Company Description

Let Oaky work for you – Become an expert at modern Upselling. With a high conversion, Oaky puts your arriving guests in control of taking offers that both drive revenue and enhance their experience. Using the online dashboard, Hoteliers add new guest-facing deals in just one minute. Real-time revenue reports help Revenue Managers maximize profit. Use Oaky to: ✓ Increase TRevPar ✓ Sell more room upgrades ✓ Enhance your guest experience ✓ Safely remove upsell from the booking engine

read more

Let Oaky work for you – Become an expert at modern Upselling. With a high conversion, Oaky puts your arriving guests in control of taking offers that both drive revenue and enhance their experience. Using the online dashboard, Hoteliers add new guest-facing deals in just one minute. Real-time revenue reports help Revenue Managers maximize profit. Use Oaky to: ✓ Increase TRevPar ✓ Sell more room upgrades ✓ Enhance your guest experience ✓ Safely remove upsell from the booking engine

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Oaky Ratings Summary

Recommend to a friend
92%
+9% above category avg.
Number of Employees 16 69% vs. category avg
Years in Business 5 48% vs. category avg
Ranked 1st in
Oaky vs. Category Average
-1% 4.7 Ease of Use
+9% 4.8 ROI
N/A 4.8 Support
N/A 4.4 Onboarding

User Reviews

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Oaky

Reviewed on01/19/2018

THE REVIEW

"Superior Innovations and Simplistic Delivery"

"Superior Innovations and Simplistic Delivery"

Pros

- Oaky is a new and small company providing a leading software that has nearly doubled our current up-selling revenue. They are approachable and constantly taking feedback to improve the product.

- At the core is improving conversion on the emails they send out which is key to delivering revenue to hotels. It's significantly cheaper than any other system we've seen or used and to set it up is fast and users find it intuitive to use so there is very little need for training.


Cons

The reporting and analysis provision back to the hotels could be improved. It would be great to see the ability to export raw data out to support further development for the hotels


  • Likelihood to Recommend
    5/5
  • Return on Investment (ROI)
    5/5
  • Customer Service
    5/5
  • Ease of Use
    5/5
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Oaky

Reviewed on19/01/2018

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Reference Customers

Enhance the guest experience and create extra revenue at the same time. The feedback we get from guests is always very positive.
Gaby Maaswinkel Commercial Development Manager Radisson Blu Hotel, Amsterdam
Oaky is the best sales person of my team.
Jesper Lauersen General Manager Amrath Amsterdam

Case Studies & News

  1. Oaky featured on Emerce: Oaky: Satisfied guests and higher sales for hotels Read more
  2. Why saving the planet with Free Pizza is the modern way of upselling Read more
  3. How Oaky and Mews are transforming the way hotels upsell and serve their Millennial travellers Read more

Product Overview

What is the product or service they provide?

Let Oaky work for you – Become an expert at modern Upselling. With a high conversion, Oaky puts your arriving guests in control of taking offers that both drive revenue and enhance their experience. Using the online dashboard, Hoteliers add new guest-facing deals in just one minute. Real-time revenue reports help Revenue Managers maximize profit. Use Oaky to: ✓ Increase TRevPar ✓ Sell more room upgrades ✓ Enhance your guest experience ✓ Safely remove upsell from the booking engine

read more

Let Oaky work for you – Become an expert at modern Upselling. With a high conversion, Oaky puts your arriving guests in control of taking offers that both drive revenue and enhance their experience. Using the online dashboard, Hoteliers add new guest-facing deals in just one minute. Real-time revenue reports help Revenue Managers maximize profit. Use Oaky to: ✓ Increase TRevPar ✓ Sell more room upgrades ✓ Enhance your guest experience ✓ Safely remove upsell from the booking engine

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What makes them unique?

Become a leader in upselling with Oaky’s optimized pre-stay emails (83% open rate) for high conversion of room upgrades and services (13% deal conversion). Put your guests in control of designing their stay, by offering room upgrades, in-house services, and external services from one beautifully branded web application that is optimized for all devices. Use your online dashboard to flexibly add/edit new guest-facing deals including personalization and optimization.

read more

Become a leader in upselling with Oaky’s optimized pre-stay emails (83% open rate) for high conversion of room upgrades and services (13% deal conversion). Put your guests in control of designing their stay, by offering room upgrades, in-house services, and external services from one beautifully branded web application that is optimized for all devices. Use your online dashboard to flexibly add/edit new guest-facing deals including personalization and optimization.

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What types of hotels do they service?
  • Brand
  • Independent
What is the core value proposition?
What markets do they serve?

North America, South America, Europe, Asia Pacific, Middle East, Africa

Pricing
Freemium (hotel can trial for free)
One time upfront purchase (flat rate)
One time upfront purchase (per room)
Implementation fee
Monthly subscription (Flat)
Monthly subscription (/room/month)
Monthly service fee
Commission or Revenue Share

Popular Merchandising/Upselling Features

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Nor1

Santa Clara, CA
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Upsell Guru

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Denver, Colorado
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Implementation

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4.4
Set-up timeline: 2-4 weeks Implementation process: 1. Oaky Customer Success Manager: Builds your Oaky 2. Oaky: Connect to your PMS/Channel Manager 3. Hotel: Self-service set-up with quick customization (Premium set-up available) 4. Oaky + Hotel: 1 hour online training 5. Go live!
read more
Set-up timeline: 2-4 weeks Implementation process: 1. Oaky Customer Success Manager: Builds your Oaky 2. Oaky: Connect to your PMS/Channel Manager 3. Hotel: Self-service set-up with quick customization (Premium set-up available) 4. Oaky + Hotel: 1 hour online training 5. Go live! less

Support

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4.8
  • Customer success meetings Quarterly
  • Approximate # of hotels per support rep <10
  • Updates Automatic updates via cloud
  • 24/7 support Live chat, Phone, Email

Frequently Asked Question

  • How does Oaky work?

    Oaky connects to your PMS or channel manager to automatically receive information of your arriving guests. Using that information, Oaky sends personalized emails at optimal times in the pre-stay guest journey. From the e-mails, guests have 1-click access to your hotels branded web app. From there they design their stay by taking upgrades and services that both drive revenue and enhance their guest experience.

  • What is their business model?

    Oaky is commission-free upsell. We charge a monthly subscription of €1/room starting at €100/month. We do this to help our hotels: 1) Maximize profit per guest, and 2) Be able to offer all types of services to enhance the guest experience.

  • How is Oaky different than a traditional upsell providers?

    Traditional upselling has always been driven by high commissions. As a result, hoteliers have been hindered in their creativity to enhance the guest experience. “I’d love to offer services with a lower margin too, but I can’t if my upsell partner charges a 20% commission.” concluded a GM to me last week. With today’s traveller expecting a personalized experience, upselling is not about nickel-and-diming anymore. It’s about putting the guest in control of taking any deal or service that the hotel wants to offer. Along with this new freedom – hoteliers can make their guests laugh, smile and create a buzz around their brand even before check-in.

  • What types of upsells typically drive the most revenue for hotels?

    This differs greatly per hotel, and their guest-segments. It’s about offering deals and services that add value to their guests. Overall the best selling deals in 2016 were Breakfast, Parking and 3rd party services like Museum Tickets.

  • What types of hotels can benefit most from Oaky and why?

    1. Hoteliers that wish to increase direct bookings by removing upsell from the booking engine.
    2. Hoteliers that wish to improve their online review scores as a result of offering Upsell of services.
    3. Hotels that need support to sell in-house products.
    4. Hotels that want to stand out from their competition.

Post a Question

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Nor1

Santa Clara, CA
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Denver, Colorado
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Top Alternatives

Nor1

Santa Clara, CA
92 HT Score

Upsell Guru

Frankfurt am Main
73 HT Score

Stay Delightful

Denver, Colorado
73 HT Score