Creating a differentiated guest experience is important for hotels because it helps them stand out from the competition and build a loyal customer base. It also helps them to create a unique and memorable experience for their guests, which can lead to increased customer satisfaction and repeat business. Additionally, a differentiated guest experience can help hotels to increase their revenue by providing guests with additional services and amenities that they may not be able to find elsewhere.
Hotel guest experience technology can help hotels create a differentiated guest experience in a variety of ways. For example, hotels can use technology to streamline the check-in process, allowing guests to check in quickly and easily. Hotels can also use technology to provide personalized services, such as providing guests with tailored recommendations for local attractions and restaurants. Additionally, hotels can use technology to provide guests with a more immersive experience, such as virtual reality tours of the hotel or interactive displays in the lobby. Finally, hotels can use technology to provide guests with a more connected experience, such as providing access to streaming services or allowing guests to control their room temperature and lighting from their mobile device.
1. Mobile Key Software
Let guests access their room with a digital key right from their mobile device
Mobile key software allows guests to use their mobile devices as a room key, eliminating the need for physical keys or keycards, which can help hotels create a unique and personalized guest experience. This software provides guests with a convenient and seamless way to access their rooms, personalized information, offers, and services, and self-service check-in and check-out capabilities. Additionally, it offers a secure and contactless way to access the rooms, and allows guests to leave feedback and reviews. This can help hotels understand how they are performing and make improvements accordingly. Overall, mobile key software can help hotels create a differentiated guest experience by providing guests with a convenient, personalized and secure way to access their rooms, check-in and check-out, and leave feedback and reviews.
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2. Contactless Check In Software
Provide guests with a seamless self checkin experience like airports and grocery stores
Contactless check-in software can help hotels create a differentiated guest experience by reducing or eliminating the need for guests to interact with hotel staff during check-in. This can lead to a more efficient and streamlined check-in process, as guests can complete the process using their own device, such as a smartphone or tablet. Additionally, contactless check-in can help to reduce the spread of infectious diseases, as guests will not have to handle paper documents or come into close contact with hotel staff. This can give guests a sense of added safety and security. Overall, contactless check-in can help to create a more convenient, efficient, and safe check-in experience for guests, which can help to differentiate a hotel from its competitors.
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3. Hotel Guest Room Tablets
Put your hotel's amenities and services at your guest's fingertips
Hotel guest room tablets can help hotels create a differentiated guest experience by providing guests with easy access to a wide range of information and services. These tablets can be used to access information about the hotel and its amenities, such as room service menus, local attractions, and transportation options. They can also be used to control various in-room systems, such as lighting, temperature, and entertainment. In addition, guests can use the tablets to communicate with hotel staff, such as requesting additional towels or room service. This can make it more convenient for guests to access information and services, and can help to create a more personalized and satisfying guest experience. Additionally, some hotel guest room tablets can also allow guests to access their room key and check-in/out without the need of going to the front desk, that can help to add a sense of more touchless experience. Overall, hotel guest room tablets can help hotels to create a more convenient, personalized, and efficient guest experience, which can help to differentiate a hotel from its competitors.
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4. Hotel Guest Apps
Create a mobile or web app to put your hotel's information and services as your guests' fingertips
Hotel guest apps can help hotels create a differentiated guest experience by providing guests with a convenient and personalized way to access information and services before, during, and after their stay. These apps can be used to make reservations, access special offers and promotions, and view details about their upcoming stay. They can also be used to check-in and check-out, receive room keys, and request hotel services such as room service or housekeeping. Additionally, some hotel apps can offer guests the option of self-service check-in, where guests can check-in from their own device, such as a smartphone or tablet, bypassing the need to interact with hotel staff during check-in process. This can help to create a more efficient and streamlined check-in process. Furthermore, guests can use the apps to rate and review the hotel after their stay, which can help to improve the guest experience in the future. Overall, hotel guest apps can help hotels to create a more convenient, personalized, and efficient guest experience, which can help to differentiate a hotel from its competitors.
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5. Guest Messaging Software
Help your guests find answers faster and communicate in their preferred medium, text messaging
Guest messaging software can help hotels create a differentiated guest experience by providing guests with an efficient and convenient way to communicate with hotel staff. This can include messaging through SMS, WhatsApp, WeChat or Facebook messenger, or through a chatbot integrated into the hotel's website or mobile app. With guest messaging software, guests can quickly and easily communicate with hotel staff for assistance with any aspect of their stay, such as requesting extra amenities, making special requests, or reporting issues. This can help to create a more personalized and responsive guest experience, as guests will have quick and easy access to the support they need. Additionally, guest messaging software can be integrated with other hotel systems, such as property management systems, which allows hotel staff to quickly and easily respond to guest inquiries, as well as track and resolve guest requests. This can help to create a more efficient and streamlined guest experience. Overall, guest messaging software can help hotels to create a more convenient, personalized, and responsive guest experience, which can help to differentiate a hotel from its competitors.
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6. Hotel CRM
Craft and execute your email marketing strategy with targeted campaigns that leverage rich guest profile information to create targeted revenue generating campaigns
Hotel CRM helps hotels create a differentiated guest experience by providing them with the tools to better understand their guests’ needs and preferences. This includes collecting data on past stays, preferences, and feedback, as well as providing personalized offers and services. By leveraging this data, hotels can create tailored experiences that meet the individual needs of their guests. This could include providing special offers, discounts, or upgrades, as well as personalized services such as room service, spa treatments, or concierge services. By creating a more personalized experience, hotels can build loyalty and increase customer satisfaction.
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7. Upselling Software
Find new revenue streams with tools to upsell room upgrades and ancillaries to drive incremental revenue for your hotel while improving the guest experience
Upselling software can assist hotels in providing guests with a unique experience in several ways. Upselling software can personalize the guest experience by analyzing booking and browsing behavior to provide personalized upsell recommendations. Hotels can provide added value to their guests by offering relevant and valuable upsells such as room upgrades and additional services. Upsell tools can simplify the upselling process for guests, creating a seamless and convenient experience. Finally, offering additional services and amenities can increase revenue per guest, which can be used to improve the guest experience, creating a positive cycle of improvement. By utilizing technology to improve the guest experience, hotels can differentiate themselves from the competition and attract loyal guests.
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8. Hospitality TV
Upgrade your in room entertainment offering for guests
Hospitality TV helps hotels create a differentiated guest experience by providing guests with access to a wide range of content, including movies, TV shows, music, and more. This content can be tailored to the specific needs of the hotel, allowing them to create a unique and personalized experience for their guests. Additionally, hospitality TV can be used to provide guests with information about the hotel, its amenities, and local attractions, as well as to promote special offers and discounts. By providing guests with access to a wide range of content, hotels can create a more engaging and enjoyable stay for their guests.
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Hotels that create a differentiated guest experience will outperform those who do not in the coming years by providing a unique and memorable experience for their guests. This could include offering personalized services, such as customizing the room to the guest’s preferences, providing unique amenities, and offering unique experiences that are tailored to the guest’s interests. Additionally, hotels that create a differentiated guest experience will be able to better leverage technology to provide a more seamless and efficient experience for their guests. This could include using mobile apps to allow guests to check-in and out, order room service, and access other services. Finally, hotels that create a differentiated guest experience will be able to better leverage data to better understand their guests’ needs and preferences, allowing them to provide a more tailored experience.
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