Digital Agency (Cendyn)

4.5 (52 REVIEWS)

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HT Score  
77 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
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Tiago, Miguel, Roger + 13 more experts recommend Cendyn

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Digital Agency (Cendyn)

4.5 (52 REVIEWS)

Ranked 6 (out of 118) in Digital Marketing Agencies

Work with the digital agency that revolutionized hotel e-commerce.

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More than 50% of Cendyn’s reviews come from United States of America.

Ratings Summary

4.5
Very Good
Ease of Use
4.6/5
Customer Support
4.6/5
ROI
4.5/5
Implementation
4.4/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Digital Agency (Cendyn) is the #7 most trending product in the Digital Marketing Agencies category (out of 118) and the #253 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

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Certified Support

Cendyn’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
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77 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
About Digital Agency (Cendyn)
Founded in 1996 | Headquarters in Boca Raton (United States) | 570 employees
We are a technology enabled service group focused on driving conversions and revenue through our expertise in hospitality. Our full-service, in-house agency delivers personalized multi-channel campaigns to showcase your brand and amplify your reach. Leverage your data and our industry-leading data integrations to drive demand and conversions across all your channels.

View website

Capabilities

Digital Strategy

Programmatic Pioneers

Metasearch

Paid Search

Social Media

Features

Website Development

4/5 features

SEO & Content

4/5 features

Paid Search & Digital Advertising

4/5 features

E-commerce

4/5 features

Reporting & Analytics

4/5 features

Pricing

Above Average

This product is priced higher than the average product in the category which is usually an indicator that it is a premium product with enhanced functionality designed for more complex operations and use cases and larger properties.

Cendyn Average Cendyn

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No matching results

2

Success Stories

31

References

50

Featured Customers

Popularity by Segment

Size

3 | X-Small (1-9 room)

4 | Small (10-24 room)

24 | Medium (25-74 room)

70 | Large (75-199 room)

115 | X-Large (200+ room)

Country

190 | United States of America

10 | Canada

6 | Spain

6 | United Kingdom

5 | Ireland

4 | Australia

4 | Italy

4 | France

4 | South Africa

3 | United Arab Emirates

3 | Mexico

3 | Bahrain

2 | Saudi Arabia

2 | Denmark

2 | India

2 | New Zealand

1 | Cyprus

1 | Switzerland

1 | Malaysia

1 | Bulgaria

1 | Singapore

1 | Grenada

1 | Greece

1 | Saint Lucia

1 | Dominica

1 | Sweden

1 | Barbados

1 | Dominican Republic

1 | Myanmar

1 | Belgium

1 | Germany

1 | Japan

1 | Bermuda

1 | Qatar

1 | Ghana

1 | Korea, South

Type

86 | Boutiques

73 | Resorts

52 | Luxury Hotels

38 | City Center Hotels

35 | Branded Hotels

29 | Casinos

16 | Bed & Breakfast & Inns

11 | Extended Stay & Serviced Apartments

10 | Limited Service & Budget Hotels

10 | Vacation Rentals & Villas

8 | Airport/Conference Hotels

7 | Hostels

7 | RV Parks & Campgrounds

6 | Motels

Region

203 | North America

34 | Europe

10 | Asia Pacific

6 | Oceania

6 | Middle East

6 | Central America

5 | Africa

Category

154 | Hotel Reservations Systems

137 | Booking Engine

52 | Digital Marketing Agencies

33 | Revenue Management Systems

18 | Business Intelligence

11 | RFPs & Proposal Management Software

5 | Website Design

5 | Hotel CRM & Email Marketing

3 | Group Sales Management Software

3 | Event Management Software

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Hotelier Rating

Excellent
190
Very Good
46
Average
27
Poor
10
Terrible
4

Property Size

  • X-Small (3)
  • Small (4)
  • Medium (24)
  • Large (70)
  • X-Large (115)

Country

  • United States of America
    United States of America
    (190)
  • Canada
    Canada
    (10)
  • Spain
    Spain
    (6)
  • United Kingdom
    United Kingdom
    (6)
  • Ireland
    Ireland
    (5)
  • Australia
    Australia
    (4)
  • Italy
    Italy
    (4)
  • France
    France
    (4)
  • South Africa
    South Africa
    (4)
  • United Arab Emirates
    United Arab Emirates
    (3)
  • Mexico
    Mexico
    (3)
  • Bahrain
    Bahrain
    (3)
  • Saudi Arabia
    Saudi Arabia
    (2)
  • Denmark
    Denmark
    (2)
  • India
    India
    (2)
  • New Zealand
    New Zealand
    (2)
  • Cyprus
    Cyprus
    (1)
  • Switzerland
    Switzerland
    (1)
  • Malaysia
    Malaysia
    (1)
  • Bulgaria
    Bulgaria
    (1)
  • Singapore
    Singapore
    (1)
  • Grenada
    Grenada
    (1)
  • Greece
    Greece
    (1)
  • Saint Lucia
    Saint Lucia
    (1)
  • Dominica
    Dominica
    (1)
  • Sweden
    Sweden
    (1)
  • Barbados
    Barbados
    (1)
  • Dominican Republic
    Dominican Republic
    (1)
  • Myanmar
    Myanmar
    (1)
  • Belgium
    Belgium
    (1)
  • Germany
    Germany
    (1)
  • Japan
    Japan
    (1)
  • Bermuda
    Bermuda
    (1)
  • Qatar
    Qatar
    (1)
  • Ghana
    Ghana
    (1)
  • Korea, South
    Korea, South
    (1)

Region

  • North America
    North America
    (203)
  • Europe
    Europe
    (34)
  • Asia Pacific
    Asia Pacific
    (10)
  • Oceania
    Oceania
    (6)
  • Middle East
    Middle East
    (6)
  • Central America
    Central America
    (6)
  • Africa
    Africa
    (5)
10

User friendly CRS/CRM

Complex Revenue Analyst from 100 to 199 room Boutique in New York (United States of America)

Verified
1 months ago
I would say I enjoy how straightforward the booking engine is. It does what it says and it's pretty self explanatory.
Country United States of America
Complex Revenue Analyst
Large Hotel
10

Anurag Badola was great help

Director Of Sales from 100 to 199 room Airport/Conference Hotel in Ruckersville (United States of America)

Verified
7 months ago
Anurag Badola made sure I had everything 100% before I got off the phone. I ALSO LIKED THE CALL BACK FEATURE.
Country United States of America
Director Of Sales
Large Hotel
10

Cendyn has a lot of great products to help deliver a great guest experience

Area Director of Revenue Management from 200 to 499 room Resort in Sunny Isles Beach (United States of America)

Verified
11 months ago
Based on my time/experience using the Cendyn booking engine I will say this product is simple to use. The tool is very dynamic with lots of options to customize your hotels rate strategy. The CRS is very user friendly and has great enhanced reports for data analytics. The are little to no connectivity issues or disruption of service. Over t...
Country United States of America
Area Director of Revenue Management
X-Large Hotel
10

A great experience!

Revenue Manager from 50-74 room Boutique in New York (United States of America)

Verified
12 months ago
Our Pegasus team is quick to assist us with any issues and is always ready to throw out ideas to improve bookings! Bouncing ideas off each other has greatly helped us in these unprecedented times!
Country United States of America
Revenue Manager
Medium Hotel
10

Cendyn is a strong and supporting product.

Regional Director of revenue from 100 to 199 room Boutique in New York (United States of America)

Verified
12 months ago
1. Booking engine layout definitely helps with improving conversions. 2. The CRS has several features that you can have fun with in creating selective strategies. The reporting suite spits out meaningful data for you to assess your strategies. Changes made here are seamless updated on the front end. They will incorporate your ideas if you a...
Country United States of America
Regional Director of revenue
Large Hotel
9

Great Company with Great Software

VP of Marketing from 200 to 499 room Boutique in Miami Beach (United States of America)

Verified
2 years ago
We have seen the great success with using the Pegasus booking engine. It is super easy to use and integrates well with most third party platforms. The new look they came out with is fantastic and i can't wait to see even stronger results.
Country United States of America
VP of Marketing
X-Large Hotel
10

Everything has been great. We receive fast and concise responses.

Revenue Manager from 100 to 199 room Boutique in Key West (United States of America)

Verified
2 years ago
We receive fast and reliable support on a regular basis. We are kept up to date on the newest updates and innovations. The interface is very easy to use and we rarely have connectivity issues.
Country United States of America
Revenue Manager
Large Hotel
10

Excellent CRS option for hotels to select

SVP of Revenue Management from 25-49 room Bed & Breakfast & Inn in Greenport (United States of America)

Verified
2 years ago
The Pegasus products continue to offer hotels valuable digital services geared towards improving the direct booking mix. Favorable rate matches and optimal digital marketing initiatives remain in place that allow a hotel to peak against the competition
Country United States of America
SVP of Revenue Management
Medium Hotel
10

eInsight CRM

Sales & Marketing Coordinator from 200 to 499 room Luxury Hotel in Santa Monica (United States of America)

Verified
2 years ago
Helps us easily measure the success of our CRM efforts with concrete data. We rely heavily on these reports every week to inform our property teams on what data capture categories they need to improve upon (capturing guest email, phone, zip code etc.).
Country United States of America
Sales & Marketing Coordinator
X-Large Hotel
8

The customer service is awesome, always there to help

Director of Sales and Marketing from 200 to 499 room Resort in Galena (United States of America)

Verified
3 years ago
Very easy product to use. Very intuitive in most cases and the customer service is great and they are always there to help when you need it.
Country United States of America
Director of Sales and Marketing
X-Large Hotel
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

As a dedicated tech partner for the CRM solution tailored to the unique needs of the hotel industry, I am pleased to provide a comprehensive recommendation highlighting the product's exceptional strengths and capabilities. The CRM product excels in numerous aspects, proving to be an invaluable asset for hotels seeking to elevate their guest experiences and streamline their operations. One of the standout features of this solution is its unmatched ability to centralize and manage guest data. Through intuitive interfaces and seamless integration with various hotel systems, it empowers establishments to maintain a comprehensive guest profile repository. This, in turn, enables personalized services, anticipating guest preferences and needs for an enhanced stay. Furthermore, the product seamlessly addresses the hotel industry's intricate booking and reservation processes. Its robust reservation management tools allow hotels to efficiently handle bookings, room assignments, and modifications, ensuring a smooth check-in and check-out process. This not only optimizes guest satisfaction but also boosts operational efficiency, reducing manual errors and delays. In the realm of marketing and guest engagement, the CRM solution truly shines. Its advanced analytics capabilities provide deep insights into guest behavior and preferences, enabling hotels to tailor marketing campaigns and loyalty programs effectively. The product's automated communication features, including personalized emails and notifications, foster guest engagement even before their arrival, creating a sense of anticipation and building lasting relationships. In conclusion, the CRM solution designed for the hotel industry demonstrates excellence across guest data management, reservation processes, marketing, and customer support. Its capacity to enhance guest experiences while optimizing hotel operations positions it as a must-have tool for hotels seeking to thrive in a competitive market. With its user-friendly interfaces, adaptability, and dedication to innovation, this CRM product truly stands out as a game-changer for the hospitality sector.

Question:

What differentiates this product or service from the competition?

Answer:

The CRM's versatility is worth highlighting as well. It caters to a spectrum of hotel types and sizes, adapting its features to accommodate boutique inns, luxury resorts, and everything in between. Its modular design allows for easy customization, ensuring that the product aligns seamlessly with each hotel's unique operational workflows and branding. Lastly, the product's commitment to continuous innovation and customer support stands out. Regular updates and enhancements based on industry trends and feedback demonstrate its dedication to staying ahead of the curve. The responsive customer support team further reinforces the product's reliability, providing timely assistance and resolving queries to ensure uninterrupted operations.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Having had the privilege of working closely with this exceptional CRM solution tailored for the hotel industry, I am thrilled to offer a piece of advice to any discerning hotelier who is contemplating the integration of this product into their operations. My recommendation is straightforward yet profound: Embrace the transformative potential of data-driven decision-making. As you consider adopting this CRM solution, recognize the invaluable insights it offers into guest preferences, behaviors, and market trends. By leveraging the wealth of data this product gathers and analyzes, you can tailor your services to exceed guest expectations and enhance operational efficiency. In a competitive landscape where personalization is paramount, my advice is to fully harness the power of guest profiles and analytics. By comprehending your guests on a deeper level, you can anticipate their needs, offer tailored recommendations, and provide memorable experiences that foster loyalty. This CRM's ability to consolidate and analyze guest data is a cornerstone of its strength – use it to your advantage. Moreover, recognize that successful implementation is a collaborative effort. Engage your team in exploring the features and functionalities of the CRM, and encourage them to embrace the new possibilities it brings. By fostering a culture of adaptability and ongoing learning, you ensure that your staff maximizes the benefits of this solution, ultimately reflecting positively on guest satisfaction. In the ever-evolving hospitality landscape, my advice is to view this CRM not merely as a technology but as a strategic partner. Stay curious and open-minded about its capabilities, and actively seek ways to integrate it into every facet of your operations, from reservations to guest engagement to marketing. As you do so, you'll discover how it can empower your hotel to stand out, enhance guest experiences, and drive growth. In conclusion, the advice I offer to fellow hot

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 13 recommend
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Are you a consultant or vendor that recommends Cendyn? Leave a recommendation

Posts

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Cendyn Doubles Down on the Future of CRM with Strategic Acquisition of PUSHTech

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3 months ago

Cendyn Reinforces Commitment to Driving Profitable Revenue Through WIHP Acquisition

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TIME Hotels leverages Cendyn's integrated product suite to transform the guest experience

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What hoteliers need to know about the end of Universal Analytics and the switch to Google Analytics 4

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eCommerce trends shaping today’s guest expectations

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Why the CRS should be the source of truth for rate management

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Top tips for helping your hotel stand out this wedding season

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6 months ago

Rotana leverages Cendyn CRS to drive loyalty and demand across their distribution channels

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7 months ago

Cendyn Announces Senior Leadership Team Expansion

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A Guide to Capture More B2B Business for Your Hotel

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A Guide to Driving Conversions on Your Website

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How to Win Direct Bookings from Metasearch

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Top Tactics to Drive Direct Bookings

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8 months ago

Cendyn Launches eInsight Sales, The First Fully Integrated Sales & Marketing CRM Platform for Hospitality

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9 months ago

7 Ways Casinos Can Leverage Digital Marketing to Drive Demand

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9 months ago

Website Design and UX Trends for 2023

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9 months ago

Rethinking the Hotel Tech Stack for Revenue Optimization

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Cendyn

10 months ago

Sarova Hotels and Resorts, Kenya selects Cendyn’s streamlined technology ecosystem

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Cendyn

1 year ago

Rethink Your Casino Revenue Strategy for a Total Revenue World

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Cendyn

1 year ago

SEO VS. SEM: Fundamentals of Search Engine Optimization and Marketing

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1 year ago

Hotel operator's checklist to master flawless check-in

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Cendyn

1 year ago

Guestrev is Getting a Makeover

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Cendyn

1 year ago

Hotelier's Guide to Navigating Group Sales

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Cendyn

1 year ago

Mastering Revenue Management With a Reduced Workforce

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1 year ago

Hotel Website Personalization Tactics to Boost Direct Bookings

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Cendyn

1 year ago

How to Revolutionize Hotel Operations with a Customer Data Platform

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Cendyn

1 year ago

Four Ways to Use a Customer Data Platform at Your Hotel

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1 year ago

The Complete Revenue Management Playbook for Casinos

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Cendyn

1 year ago

The Ultimate Guide to Conquering the 2023 Hotel Budgeting Season

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Cendyn

1 year ago

Digital Advertising Tips & Tricks for Your Hotel

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Cendyn

1 year ago

Supercharge Your Hotel's Digital Marketing with CRM Data

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Cendyn

1 year ago

7 Ways to Boost SEO Results for Your Hotel

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Cendyn

1 year ago

Cendyn Announces Acquisition of digitalhotelier

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Cendyn

1 year ago

Cendyn Names Subhobroto Biswas Managing Director & General Manager of India

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Cendyn

1 year ago

Cendyn Announces Partnership with OpenTable to Integrate Hotel Reservation and Dining Data into a Unified Guest Profile

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Cendyn

1 year ago

Top RMS Reports Every Hotel Revenue Manager needs to know

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Cendyn

1 year ago

Cendyn Launches the Cendyn Hospitality Cloud for Hoteliers Looking to Drive Direct Bookings

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1 year ago

6 Easy Ways to Spruce Up Your Hotel’s Website

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1 year ago

7 Smart Ways to Generate Non-Room Revenue and Boost Loyalty

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Cendyn

1 year ago

Cendyn and Pegasus Complete Merger

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2 years ago

Cendyn and Pegasus to Merge

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Cendyn

2 years ago

Coco Collection Selects Cendyn to Power their CRM and Loyalty Programs

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2 years ago

Worldline Partners with Cendyn to Enhance Online Payment Capabilities in the Hospitality Industry

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2 years ago

Cendyn Partners with Oaky to Create an Unparalleled Experience for Hotel Guests

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2 years ago

NextGuest Merges with Cendyn - Creates the Largest Scalable CRM & Digital Marketing Provider for the Hospitality Industry

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3 years ago

Cendyn Announces Next-Generation Customer Data Platform, Starling

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3 years ago

10 New Creative Room Types to Boost Revenue

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3 years ago

Audiences: The Most Powerful Segmentation in Hospitality

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Integrations

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Support

Unverified

Cendyn has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

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Response Time

Less than a day

Recommended

89%

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