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Amadeus – RevenueStrategy360™ (Formerly Rate360®)
4.5 (46 REVIEWS)
HT Score
79 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Amadeus – RevenueStrategy360™ (Formerly Rate360®)
Ranked 6 (out of 71) in Business Intelligence
Improve Your Pricing Decisions with Forward-Looking Occupancy and Rate Data In One Platform
84% recommended by 178 hotels
Marriott, IHG Hotels, Pan Pacific Hotels & 175 others
Bell - AI powered product analyst
I analyzed all of Amadeus’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like TravelClick for its robust functionalities that streamline rate management, improve revenue strategies, and centralize market intelligence. The platform aids in making strategic decisions with its comprehensive analytics and reporting tools. Users appreciate the ease of use, consistent information, and holistic solution that integrates various marketing and booking engines under one platform. However, there are concerns over the system's UI aesthetics, user-friendliness, and the need for more innovative features in some modules. Ensuring faster response times and more effective account management could also significantly enhance customer satisfaction.
Marriott, IHG Hotels, Pan Pacific Hotels & 175 others
Read their reviewsWhat Types of Hotels Amadeus is Popular For
Size
8 | X-Small (1-9 room)
9 | Small (10-24 room)
23 | Mid-Sized (25-74 room)
71 | Large (75-199 room)
99 | X-Large (200+ room)
Country
110 | United States of America
11 | Mexico
7 | India
6 | Kenya
6 | United Kingdom
5 | Australia
5 | United Arab Emirates
4 | Philippines
4 | Canada
4 | Switzerland
4 | Thailand
4 | Netherlands
4 | Spain
3 | Portugal
3 | Pakistan
2 | China
2 | Belgium
2 | Poland
2 | Saudi Arabia
2 | Guatemala
1 | Tunisia
1 | Venezuela
1 | Ireland
1 | Cape Verde
1 | Morocco
1 | Ethiopia
1 | Japan
1 | Italy
1 | Indonesia
1 | Belize
1 | Malaysia
1 | Mozambique
1 | Cambodia
1 | Greece
1 | Germany
1 | Romania
1 | Qatar
1 | Honduras
1 | Turkey
1 | Malta
1 | Argentina
1 | Nigeria
Type
111 | Luxury Hotels
99 | Branded Hotels
78 | Airport/Conference Hotels
76 | City Center Hotels
75 | Boutiques
72 | Bed & Breakfast & Inns
58 | Resorts
37 | Limited Service & Budget Hotels
24 | Extended Stay & Serviced Apartments
12 | Hostels
9 | Motels
8 | Casinos
7 | Vacation Rentals & Villas
1 | RV Parks & Campgrounds
Region
125 | North America
31 | Europe
21 | Asia Pacific
12 | Middle East
12 | Africa
5 | Oceania
5 | South America
1 | Central America
Category
95 | Booking Engine
61 | Rate Shopping
51 | Hotel Reservations Software
46 | Business Intelligence
38 | Event Management Software
31 | Staff Collaboration Tools
25 | Digital Marketing Agencies
16 | RFPs & Proposal Management Software
10 | Hotel CRM & Email Marketing
4 | Property Management Systems
3 | Housekeeping Software
2 | Hotel Metasearch Management Software
2 | Website Design
Didn’t find what you were looking for?
What is Amadeus?
Founded in 1987 | Headquarters in Madrid (Spain) | 14190 employees
Amadeus – RevenueStrategy360™ (Formerly Rate360®) is a comprehensive revenue management system designed to empower hoteliers with data-driven revenue strategies. The platform centralizes market intelligence and provides robust functionalities to streamline rate management and improve revenue decisions. With access to 12 months of forward-looking occupancy data from over 35,000 hotels and 35 million short-term rental listings, it updates daily to deliver unparalleled visibility into competitive pricing. This integration of over 10 billion rates per month from 600+ sources allows hoteliers to optimize rates and maximize revenue effectively. With its comprehensive analytics and user-friendly reporting tools, RevenueStrategy360™ seamlessly fits into existing business operations, integrating various marketing and booking engines to offer a holistic solution for strategic decision-making.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Amadeus products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Amadeus Reviews Analyzed: 34
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Amadeus Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Amadeus
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Amadeus's Provided Description:
"RevenueStrategy360 empowers hoteliers to make data-driven revenue strategy decisions with occupancy and rate data as well as future forecasts of finalized occupancy in the market -- all together in a single platform. With 12 months of forward-looking, on-the-books occupancy data (updated daily) from more than 35,000 hotels, 35 million short-term rental listings, and more than 10 billion rates per month delivered directly from 600+ sources (OTAs, Metasearch, etc.), RevenueStrategy360 delivers unrivaled visibility into pricing competitiveness on any date in the past or a year into the future to optimize rates and maximize revenue."
FAQs
Capabilities
Amadeus doesn’t have any benefits or use cases available
Features
Analytics
4/5 features
Forecasting, Budgeting & Planning
4/5 features
Data Management
4/5 features
Collaboration
4/5 features
Amadeus Reviews Summary
Ease of Use
4.6/5
Customer Support
4.3/5
ROI
4.4/5
Implementation
4.4/5
Recommended by
Achievements
This vendor's trending score is rising, Amadeus – RevenueStrategy360™ (Formerly Rate360®) is the #5 most trending product in the Business Intelligence category (out of 71) and the #137 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreAmadeus’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Amadeus Pricing
Pricing Available By Request
Amadeus has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Amadeus Case Studies
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References
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Hayley Smith
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Roman Husock
Director of Rooms @
De L'Europe Amsterdam
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Moshe Cohen
Applications Trainer @
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Jorine Heutink
Executive Housekeeper @
Hotel Okura Amsterdam
"By adopting Delphi at most of our properties, Easton’s has been able to standardize the training and coaching of our sales force, enabling consistent lead processing and response. Delphi’s merge template feature enhances efficiency across the board. We encourage our sales force to fully utilize the system, which has notably increased our capacity to handle above-property leads."
Sarah Moniz
Executive Director of Sales @
Easton's Group of Hotels
"Our partnership with Amadeus gave us the opportunity to test hotel ads for retargeting, which contributed to a 40% increase in bookings from Facebook Remarketing."
Nicole Weatherstone
Growth Marketing Manager @
Hyatt Vacation Club At The Welk
"Since using Demand360, the Pace, Groups, and Segment & Channels reports have become great assets to help make decisions in my day-to-day work."
Doris Búcaro
Revenue Manager @
Hyatt Centric Guatemala City
"Demand360 has helped the hotel in seeing areas of opportunity. Before Demand360 the hotel didn't know if our pace was in line with where it should be, and Demand360 gives you that benchmark to make that decision on whether you're too built up or not built up enough."
Joseph Bustos
Director of Revenue @
YOTEL New York Times Square
"On iHotelier Booking Engine 4.0, we can run private offers to compete with the OTA’s loyalty programs. Since we started running private offers, it has become one of our top 3 rate plans booked on the website. Our private offers members list now exceeds 2,100 guests."
William Koo
Revenue Consultant @
Waikiki Resort Hotel
"People were Googling us, but because we had poor rate parity, they were not clicking on Brand.com as it did not have attractive rates. Having competitive rates increased the number of sessions to our website and subsequently massively increased our conversion rate. Today we are in parity and people are increasingly coming to our website."
Sarah Major-Bourgeois
Director of Distribution @
Hôtel Le Germain Montréal
"At the beginning, the change was a bit scary and the housekeeping staff were nervous about us being able to check on them everywhere, but now if they didn’t have it I think they’d panic! We all love it."
Martijn Drost
Head of Engineering and IT @
Sofitel Legend The Grand Amsterdam
"When a guest checks out, our housekeeping team is notified immediately, meaning they can be deployed to clear the rooms straight away. Before, all communication would have to be done over the phone which takes up a lot of time, but, because we have Amadeus Service Optimization, we can send live updates on the app which has made a big impact on the speed in which we can work."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai
"The fact that all departments can see where our room attendants are without having to track them down is absolutely priceless. Time is our currency and it’s all about productivity to make sure we’re turning the house as quickly as possible. With Amadeus Service Optimization, our managers don’t have to micromanage staff, which gives them more time to engage guests and complete room inspections to ensure quality."
Maria Cuevas
Director of Housekeeping @
Waldorf Astoria Monarch Beach
"Analyzing the trends through the system allows us to optimize staff scheduling so we can meet the demands of the day. We can also prioritize our work with minimal effort so we can respond quickly to guests and get right back to building maintenance. By leveraging the system we’ve prevented 24% more incidents from occurring because everyone has eyes on what work needs to be done, and our teams can easily strategize with housekeeping and other departments on important projects without impacting our guests."
Markus Krebs
Resort Manager @
Waldorf Astoria Monarch Beach
"Everybody can see within Amadeus Service Optimization what the status of a work ticket is, so you don’t need to call others to get information. If there’s a shift change, the incoming team member can track what’s been done already since the information is stored in one place."
Martijn Drost
Head of Engineering and IT @
Sofitel Legend The Grand Amsterdam
"I was so happy to see that the Palazzo Versace Dubai already had Amadeus Service Optimization when I started, otherwise, implementing it would have been the first thing I would have done! I have spent many years in the hotel industry before technology was so advanced and have found Amadeus Service Optimization has significantly improved the speed of communication and the handling of guest requests."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai
"Whether we’re improving operational efficiencies, data and reporting, or executing an event, Amadeus Sales & Event Management has been the solution to help us realize our goals and deliver the best guest experience we possibly can."
Kathy Magrane
Director of Sales Solutions and Systems @
Denihan Hospitality Group
"By leveraging the automation capabilities of Amadeus Sales & Event Management, our time is freed up to focus on building one-of-a-kind experiences for our guests that will keep them coming back!"
Alex Filiatrault
Regional Director of Sales, Marketing, and Revenue Management @
Silver Hotel Group
"With Amadeus Sales & Event Management, our communication as a team has improved since data and information is centralized. It’s eliminated any confusion as to the status of an event or contract and made the planning process much quicker."
Denise Cole
Director of Sales & Marketing @
Hilton Garden Inn Atlanta Airport/millenium Center
"Amadeus Sales & Event Management – Advanced gives us more ability to track sales and keep on top of what’s going on. We are now able to track ROI on things like events and offers, which helps our staff to understand and manage their business better. It’s a real benefit for us."
Barbara Fulton
Group M&E Revenue Manager @
Valor Hospitality Partners
"Using Amadeus Sales & Event Management – Advanced with Sertifi has revolutionized the way we work. With access anytime, anywhere, our sales team can use it when they travel, and it’s allowed our convention services team the time to work directly alongside our customers. That’s really the entire goal, to create a better bond and provide better service for them."
Gavin Mealiffe
Vice President of Sales @
Tropicana @ Las Vegas (E)
""The global industry standard for managing and executing group events""
Adam Vonthethoff
General Manager – Food & Beverage @
Oval Hotel
"[Amadeus] is the leading technology solution provider in hospitality..."
Daisy Wang
Deputy Manager @
Beijing International Hotel
"IHG is a brand and consumer driven company. We use insight to anticipate consumer trends and behaviour. We also have a long track record of investing in relevant technologies to support our brand promise and build a closer relationship with our guests. Partnering with Amadeus will help us continue to do just that."
Eric Pearson
Executive Vice President and Chief Information Officer @
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Featured Customers
More Products by Amadeus
Hotelier Rating
Looking for specific info?
10
Amadeus Analytics and Resources
Regional Director of Operations from 100 to 199 room Branded Hotel in San Jose (United States of America)
Verified
12 days ago
Their analytics help us determine our opportunities and allow us to quickly navigate easy to read reports and trending data. We value our partnership with Amadeus and know it plays a big part into how we develop and execute our sales strategies. They resources are are always available and super helpful with whatever questions we may have.
United States of America
United States of America
Regional Director of Operations
Large Hotel
10
Hesperia & Amadeus: A Partnership That Works
Head of Business Systems from 100 to 199 room Branded Hotel in Madrid (Spain)
Verified
15 days ago
We’ve been working with Amadeus for several years (CRS, GDS, GDS Marketing, Booking Engine, Metas, etc...), and it’s always a pleasure to collaborate with them. They really understand our business and where we’re headed, so we’ve always felt supported along the way. Our collaboration covers several products, adapting in different ways depen...
Spain
Spain
Head of Business Systems
Large Hotel
10
A Trusted Partner for Many Years!
Marketing Manager from 25-49 room City Center Hotel in Lisbon (Portugal)
Verified
21 days ago
We have been long-time clients of Amadeus TravelClick and value the partnership we have built over the years. Their booking engine has consistently proven to be a reliable, user-friendly solution that allows us to provide a seamless experience to our Guests while maximizing direct bookings and revenue. In addition, the business intelligence...
Portugal
Portugal
Marketing Manager
Mid-Sized Hotel
8
Amadeus makes our work easier and helps us reach more guests around the world.
Digital Campaign Manager from 200 to 499 room Boutique in Lisbon (Portugal)
Verified
22 days ago
It takes away a lot of the manual work and keeps our distribution running smoothly. We also get useful insights that make it easier to understand demand and adjust our strategy, which has led to better results with less effort.
Portugal
Portugal
Digital Campaign Manager
X-Large Hotel
10
Review
Commercial Director from 500+ room Bed & Breakfast & Inn in Kuala Lumpur (Malaysia)
Verified
26 days ago
Michelle is a highly experienced partner who not only shares in depth knowledge of the product available in Amadeus but also proposes the right tools tailored to our business needs.
What I appreciate most about her is her keen ability to deeply understand our unique challenges, proactively anticipate potential obstacles, and consistently o...
Malaysia
Malaysia
Commercial Director
X-Large Hotel
10
Love the data & analytics!
CDOS from 500+ room in Coralville (United States of America)
Verified
27 days ago
The evolution of the Agency 360 platform over the few years has made this product better than ever! We love the ability to filter data, date ranges, run reports & dive deep into prospective accounts.
United States of America
United States of America
CDOS
X-Large Hotel
8
I have enjoyed working with Trina, she's been very helpful in keeping me organized.
VP of Commercial Strategy from 100 to 199 room Bed & Breakfast & Inn in Milwaukee (United States of America)
Verified
28 days ago
Response time is wonderful with Trina, when I need a new subscription to Agency or Demand she's on top of it. Along with updating our hotel's incorrect information.
United States of America
United States of America
VP of Commercial Strategy
Large Hotel
10
Thank you - Ashiembi
Regional Director of Sales Operations, Africa from 100 to 199 room Branded Hotel in (United Kingdom)
Verified
28 days ago
Ashiembi has been wonderful to work with especially when it comes to new openings and support. He is reactive and his first hand approach has been great! Kindest,Brett Regional Director of Sales, Africa (Hilton)
United Kingdom
United Kingdom
Regional Director of Sales Operations, Africa
Large Hotel
8
Analytical insights
National Revenue Manager from 1 to 4 room Luxury Hotel in
Verified
29 days ago
10
Great Product
Director of Revenue Management from 200 to 499 room Branded Hotel in Nairobi (Kenya)
Verified
1 months ago
Simple and easy to understand to the hotel team when presenting the report internally when we have meetings on the market intelligence.
Kenya
Kenya
Director of Revenue Management
X-Large Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Most of Amadeus's products are user-friendly (easy to use) which makes it easy for hotel team to adapt and learn. Dynamic system functionalities - eg booking engine hv multi option to adapt to different needs.
Showing all answers to: "What does this product or service do well?"
Most of Amadeus's products are user-friendly (easy to use) which makes it easy for hotel team to adapt and learn. Dynamic system functionalities - eg booking engine hv multi option to adapt to different needs.
Question:
What differentiates this product or service from the competition?
Answer:
Apart from the easy to use and functionalities (with adequate updates), the differentiation is on the higher level of customer support through the team - some vendors rely heavily on self-service help/guide
Showing all answers to: "What differentiates this product or service from the competition?"
Apart from the easy to use and functionalities (with adequate updates), the differentiation is on the higher level of customer support through the team - some vendors rely heavily on self-service help/guide
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Consider the functionalities and ease of use (ease of implementation & user adoption), and that the product needs to be able to tailor to your business operations & needs - level of customer support given during & after implementation is important too.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Consider the functionalities and ease of use (ease of implementation & user adoption), and that the product needs to be able to tailor to your business operations & needs - level of customer support given during & after implementation is important too.
Recommended by
JESSICA THAM
Revenue Mangagement Consultant
@
Rev Logix
JESSICA THAM
Revenue Mangagement Consultant
@
Rev Logix
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Support
Unverified
Amadeus has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2025
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