Amadeus – Guest Management
4.0 (8 REVIEWS)
HT Score
unranked
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Amadeus – Guest Management
Unranked in Hotel CRM & Email Marketing
Increase hotel guest loyalty and drive repeat business.
83% recommended by 157 hotels
Marriott, IHG Hotels, Pan Pacific Hotels & 154 others
More than 50% of Amadeus’s reviews come from United States of America.
Ratings Summary
Ease of Use
3.4/5
Customer Support
3.6/5
ROI
3.6/5
Implementation
3.5/5
Recommended by
Achievements
This vendor's trending score is rising, Amadeus – Guest Management is the #17 most trending product in the Hotel CRM & Email Marketing category (out of 60) and the #680 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreAmadeus’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceRecommended for
About Amadeus – Guest Management
Founded in 1987 | Headquarters in Madrid (Spain) | 14190 employees
Competition for hotel guests is more intense than ever. Understanding who your guests and prospects are and personalizing your communications with them dramatically improves your ability to build loyalty and drive repeat business – and edge out your competitors. Amadeus' Guest Management Solutions (GMS) is more than just a customer relationship management (CRM) tool, it offers a comprehensive suite of marketing automation tools to engage your hotel guests and drive incremental revenue. Target guests with the right message at the right time, even as their behaviors change, and seamlessly customize your outreach before, during and after their stay. Maximize the value of your guest data to continuously drive revenue and engagement for your hotel.
Amadeus doesn’t have any screenshots available
Capabilities
Amadeus doesn’t have any benefits or use cases available
Features
Marketing Automation
4/5 features
Template Builder
4/5 features
Guest Profiles
4/5 features
Segmentation
4/5 features
Privacy & Compliance
4/5 features
Data Management
4/5 features
Feedback & Surveys
4/5 features
Pricing
Pricing Available By Request
Amadeus has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Success Stories
Amadeus doesn’t have any case studies available
References
"Our partnership with Amadeus gave us the opportunity to test hotel ads for retargeting, which contributed to a 40% increase in bookings from Facebook Remarketing."
Nicole Weatherstone
Growth Marketing Manager @
Welk Resorts San Diego
"Since using Demand360, the Pace, Groups, and Segment & Channels reports have become great assets to help make decisions in my day-to-day work."
Doris Búcaro
Revenue Manager @
Hyatt Centric Guatemala City
"Demand360 has helped the hotel in seeing areas of opportunity. Before Demand360 the hotel didn't know if our pace was in line with where it should be, and Demand360 gives you that benchmark to make that decision on whether you're too built up or not built up enough."
Joseph Bustos
Director of Revenue @
YOTEL New York
"On iHotelier Booking Engine 4.0, we can run private offers to compete with the OTA’s loyalty programs. Since we started running private offers, it has become one of our top 3 rate plans booked on the website. Our private offers members list now exceeds 2,100 guests."
William Koo
Revenue Consultant @
Waikiki Resort Hotel
"People were Googling us, but because we had poor rate parity, they were not clicking on Brand.com as it did not have attractive rates. Having competitive rates increased the number of sessions to our website and subsequently massively increased our conversion rate. Today we are in parity and people are increasingly coming to our website."
Sarah Major-Bourgeois
Director of Distribution @
Groupe Germain Hôtels
"At the beginning, the change was a bit scary and the housekeeping staff were nervous about us being able to check on them everywhere, but now if they didn’t have it I think they’d panic! We all love it."
Martijn Drost
Head of Engineering and IT @
Sofitel Legend The Grand Amsterdam
"When a guest checks out, our housekeeping team is notified immediately, meaning they can be deployed to clear the rooms straight away. Before, all communication would have to be done over the phone which takes up a lot of time, but, because we have Amadeus Service Optimization, we can send live updates on the app which has made a big impact on the speed in which we can work."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai at Jaddaf Waterfront
"The fact that all departments can see where our room attendants are without having to track them down is absolutely priceless. Time is our currency and it’s all about productivity to make sure we’re turning the house as quickly as possible. With Amadeus Service Optimization, our managers don’t have to micromanage staff, which gives them more time to engage guests and complete room inspections to ensure quality."
Maria Cuevas
Director of Housekeeping @
Monarch Beach Resort
"Analyzing the trends through the system allows us to optimize staff scheduling so we can meet the demands of the day. We can also prioritize our work with minimal effort so we can respond quickly to guests and get right back to building maintenance. By leveraging the system we’ve prevented 24% more incidents from occurring because everyone has eyes on what work needs to be done, and our teams can easily strategize with housekeeping and other departments on important projects without impacting our guests."
Markus Krebs
Resort Manager @
Monarch Beach Resort
"Everybody can see within Amadeus Service Optimization what the status of a work ticket is, so you don’t need to call others to get information. If there’s a shift change, the incoming team member can track what’s been done already since the information is stored in one place."
Martijn Drost
Head of Engineering and IT @
Hotel Sofitel Legend The Grand Amsterdam
"I was so happy to see that the Palazzo Versace Dubai already had Amadeus Service Optimization when I started, otherwise, implementing it would have been the first thing I would have done! I have spent many years in the hotel industry before technology was so advanced and have found Amadeus Service Optimization has significantly improved the speed of communication and the handling of guest requests."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai at Jaddaf Waterfront
"Whether we’re improving operational efficiencies, data and reporting, or executing an event, Amadeus Sales & Event Management has been the solution to help us realize our goals and deliver the best guest experience we possibly can."
Kathy Magrane
Director of Sales Solutions and Systems @
Denihan Hospitality Group
"By leveraging the automation capabilities of Amadeus Sales & Event Management, our time is freed up to focus on building one-of-a-kind experiences for our guests that will keep them coming back!"
Alex Filiatrault
Regional Director of Sales, Marketing, and Revenue Management @
Silver Hotel Group
"With Amadeus Sales & Event Management, our communication as a team has improved since data and information is centralized. It’s eliminated any confusion as to the status of an event or contract and made the planning process much quicker."
Denise Cole
Director of Sales & Marketing @
Georgia International Convention center
"Amadeus Sales & Event Management – Advanced gives us more ability to track sales and keep on top of what’s going on. We are now able to track ROI on things like events and offers, which helps our staff to understand and manage their business better. It’s a real benefit for us."
Barbara Fulton
Group M&E Revenue Manager @
Valor Hospitality Partners
"Using Amadeus Sales & Event Management – Advanced with Sertifi has revolutionized the way we work. With access anytime, anywhere, our sales team can use it when they travel, and it’s allowed our convention services team the time to work directly alongside our customers. That’s really the entire goal, to create a better bond and provide better service for them."
Gavin Mealiffe
Vice President of Sales @
Tropicana @ Las Vegas (E)
"“I think APMA has proven its stability and its knowledge. If you look into other PMS systems they’re really just starting, so we wanted something more mature.”"
Liset Huisman-Bom
Director @
Hotel de Sterrenberg | Otterlo, Veluwe
""The global industry standard for managing and executing group events""
Adam Vonthethoff
General Manager – Food & Beverage @
Adelaide Oval
"[Amadeus] is the leading technology solution provider in hospitality..."
Daisy Wang
Deputy Manager @
Beijing International Hotel
"Our staff is able to get access to information whenever and wherever."
Shreyash Shah
Director of MICE Sales @
Royal Cliff Hotels Group
"HotSOS has been the most significant investment during renovation in improving work quality and enhancing the guest experience."
Francois Delahaye
General Manager & COO @
The Dorchester
"...the increase in productivity has already given us a return on this investment."
Beverly Amerine
Director of Sales and Marketing @
Crowne Plaza Hotel, Overland Park
"IHG is a brand and consumer driven company. We use insight to anticipate consumer trends and behaviour. We also have a long track record of investing in relevant technologies to support our brand promise and build a closer relationship with our guests. Partnering with Amadeus will help us continue to do just that."
Eric Pearson
Executive Vice President and Chief Information Officer @
Intercontinental Hotels Group
Featured Customers
Popularity by Segment
Size
4 | X-Small (1-9 room)
4 | Small (10-24 room)
12 | Medium (25-74 room)
58 | Large (75-199 room)
59 | X-Large (200+ room)
Country
112 | United States of America
11 | Mexico
6 | India
5 | Australia
5 | Thailand
5 | United Arab Emirates
4 | Canada
4 | Switzerland
4 | Philippines
3 | United Kingdom
3 | Netherlands
2 | Spain
2 | Belgium
2 | Poland
2 | Saudi Arabia
2 | Guatemala
2 | Belize
1 | Ireland
1 | Greece
1 | Pakistan
1 | Tunisia
1 | Mauritius
1 | Indonesia
1 | Morocco
1 | Venezuela
1 | Bahamas
1 | Japan
1 | Kenya
1 | Ethiopia
1 | Italy
1 | Cambodia
1 | Germany
1 | Romania
1 | Hong Kong
1 | Qatar
1 | China
1 | Puerto Rico
1 | Honduras
1 | Turkey
1 | Malta
1 | Czech Republic
Type
78 | Luxury Hotels
57 | Branded Hotels
31 | City Center Hotels
25 | Resorts
21 | Boutiques
19 | Airport/Conference Hotels
12 | Bed & Breakfast & Inns
9 | Hostels
9 | Limited Service & Budget Hotels
7 | Motels
5 | Extended Stay & Serviced Apartments
3 | Casinos
2 | Vacation Rentals & Villas
1 | RV Parks & Campgrounds
Region
127 | North America
23 | Europe
20 | Asia Pacific
10 | Middle East
5 | Oceania
5 | Africa
4 | South America
4 | Central America
Category
88 | Booking Engine
55 | Rate Shopping & Market Intelligence
46 | Hotel Reservations Systems
39 | Event Management Software
34 | Business Intelligence
31 | Staff Collaboration Tools
18 | Digital Marketing Agencies
8 | Hotel CRM & Email Marketing
6 | RFPs & Proposal Management Software
3 | Housekeeping Software
2 | Property Management Systems
More Products by Amadeus
Hotelier Rating
0
Lousy experience
Digital Marketing Manager from 500+ room Bed & Breakfast & Inn in Ciudad de México (Mexico)
Verified
2 years ago
the way of selling is strange, as soon as you hire the problems begins, 8 months for integration, many errors detected that were never solved.
Mexico
Mexico
Digital Marketing Manager
X-Large Hotel
10
One of the Best Technologies
DOMS from 200 to 499 room Resort in (Guatemala)
Verified
2 years ago
Easy to use CRS interface, complete analytics reporting for strategic decisions, Advance pricing engine to manage promotions and your revenue strategy. All in one connections for all channels including metasearch
Guatemala
Guatemala
DOMS
X-Large Hotel
8
Our marketing reach and knowledge of our guest/audience behavior has grown substantially
Revenue Admin from 200 to 499 room City Center Hotel in San Antonio (United States of America)
Verified
4 years ago
TravelClick's GMS is very much worth the effort of learning how to navigate the system. With this powerful database, our marketing reach and knowledge of our guest/audience behavior has grown substantially.
United States of America
United States of America
Revenue Admin
X-Large Hotel
10
Excellent product and tools
Director of Revenue from 200 to 499 room Airport/Conference Hotel in Antwerpen (Belgium)
Verified
4 years ago
All Travelclick systems are reliable and strong sources with very good integrations with other vendors and 3rd parties. Support services are professional and efficient.
Belgium
Belgium
Director of Revenue
X-Large Hotel
9
Swiss Digital Marketing Manager Review of TravelClick
Digital Marketing Manager from 100 to 199 room Airport/Conference Hotel in Basel (Switzerland)
Verified
5 years ago
Digital Marketing Agencies will be number one
Agency 360 and Rate 360 follow
Switzerland
Switzerland
Digital Marketing Manager
Large Hotel
8
Agency 360 provides you with the perfect target
Sales and Marketing from 200 to 499 room in Carolina (Puerto Rico)
Verified
5 years ago
Agency 360 provides you with the perfect target, also let you know about competition and positioning.
CRS need to have more bilingual staff, its a problem.
Rate 360, Is very effective
Great products, looking forward to our new website
Puerto Rico
Puerto Rico
Sales and Marketing
X-Large Hotel
4
TravelClick as an email provider is not the best choice
Director of Marketing from 5 to 9 room Extended Stay & Serviced Apartment in Sunnyvale (United States of America)
Verified
5 years ago
The widget is easy to use and photos are simple to add. Sending emails are pretty seamless once the list is loaded.
United States of America
United States of America
Director of Marketing
X-Small Hotel
8
I enjoy using Z-Direct to send out our email marketing because it allows for us to directly target customers based on specific information which results in a higher open rate.
Marketing & Social Media Manager from 200 to 499 room Airport/Conference Hotel in Auburn (United States of America)
Verified
6 years ago
I like that they link with our guest services system which provides detailed reservation information. Having this information allows us to target guests with specific information which results in higher open rates for our emails.
United States of America
United States of America
Marketing & Social Media Manager
X-Large Hotel
- 1
It looks like Amadeus is not recommended by any hotels
Check out the top 10 most recommended Amadeus alternativesExpert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
They are one of the most widely known and recognized task managers in the market. As such, they have a lot of expertise and their software has evolved all of these years to adapt to hotel's new needs.
Showing all answers to: "What does this product or service do well?"
They are one of the most widely known and recognized task managers in the market. As such, they have a lot of expertise and their software has evolved all of these years to adapt to hotel's new needs.
HotSOS provides a wonderful way for hoteliers to better service guests and improve overall satisfaction. Integrating with HotSOS has been a great experience, and gives hoteliers the ability to leverage INTELITY apps and tablets for guest requests, and then manage the tickets through the familiar HotSOS interface.
Question:
What differentiates this product or service from the competition?
Answer:
They are a very well known and established brand and they have been in the market for a long time. That means that they have already solved many of the main pain points which many task managers present. Also, they are very easy to integrate with.
Showing all answers to: "What differentiates this product or service from the competition?"
They are a very well known and established brand and they have been in the market for a long time. That means that they have already solved many of the main pain points which many task managers present. Also, they are very easy to integrate with.
Amadeus’s HotSOS is one of the most user-friendly, easy-to-use hospitality tools on the market. With their extensive service optimization solution, staff can ensure that everything is taken care of behind the scenes so guests have a great experience, and that’s what matters. We greatly value their partnership.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
I would say that it's hard to go wrong when choosing such a well and long established product in the market. They've been doing this for a long time and they have many customers. which means that they have a lot of expertise.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
I would say that it's hard to go wrong when choosing such a well and long established product in the market. They've been doing this for a long time and they have many customers. which means that they have a lot of expertise.
Doesn't require a ton of training and can have a huge impact on efficiency. Also does integrate with a lot of the big hospitality systems so you can connect ticketing with other systems on the property.
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Support
Unverified
Amadeus has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
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