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Sorry, this functionality is only available for verified hoteliers
The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
Amadeus – Digital Media
4.4 (27 REVIEWS)
HT Score
81 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Amadeus – Digital Media
Ranked 6 (out of 125) in Digital Marketing Agencies
Grow direct bookings and drive more profitable demand by reducing reliance on OTAs
84% recommended by 182 hotels
Marriott, IHG Hotels, Pan Pacific Hotels & 179 others
Bell - AI powered product analyst
I analyzed all of Amadeus’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Amadeus is highly regarded in the hotel industry for its exceptional service quality, especially in digital marketing campaigns like Agency360. The platform is praised for its ability to increase online visibility, drive direct bookings, and improve guest engagement. By leveraging data-driven insights and a dedicated team, Amadeus helps hotels enhance their operational efficiency and boost revenue, making it an attractive solution for hoteliers looking to optimize their digital marketing efforts.
Marriott, IHG Hotels, Pan Pacific Hotels & 179 others
Read their reviewsWhat Types of Hotels Amadeus is Popular For
Size
8 | X-Small (1-9 room)
18 | Small (10-49 room)
27 | Mid-Sized (50-99 room)
134 | Large (100-499 room)
27 | X-Large (500+ room)
Country
111 | United States
11 | Mexico
7 | India
7 | Australia
6 | Kenya
6 | United Kingdom
5 | United Arab Emirates
4 | Spain
4 | Canada
4 | Netherlands
4 | Thailand
4 | Switzerland
4 | Philippines
3 | Portugal
3 | Pakistan
2 | Belgium
2 | Saudi Arabia
2 | Poland
2 | China
2 | Guatemala
2 | Nigeria
1 | Japan
1 | Indonesia
1 | Tunisia
1 | Ireland
1 | Morocco
1 | Venezuela
1 | Ethiopia
1 | Cape Verde
1 | Italy
1 | Belize
1 | Malaysia
1 | Mozambique
1 | Cambodia
1 | Greece
1 | Germany
1 | Romania
1 | Qatar
1 | Honduras
1 | Turkey
1 | Malta
1 | Argentina
Type
114 | Luxury Hotels
100 | Branded Hotels
86 | Airport/Conference Hotels
85 | City Center Hotels
82 | Boutique Hotels
75 | Bed & Breakfast & Inns
60 | Resorts
44 | Limited Service & Budget Hotels
27 | Extended Stay & Serviced Apartments
20 | Hostels
15 | Vacation Rentals & Villas
9 | Motels
8 | Casinos
3 | RV Parks & Campgrounds
Region
126 | North America
31 | Europe
21 | Asia Pacific
13 | Africa
12 | Middle East
7 | Oceania
5 | South America
1 | Central America
Category
95 | Booking Engine
57 | Rate Shopping
53 | Hotel Reservations Software
47 | Business Intelligence
38 | Event Management Software
31 | Staff Collaboration Tools
27 | Digital Marketing Agencies
16 | RFPs & Proposal Management Software
13 | Hotel CRM & Email Marketing
4 | Property Management Systems
3 | Housekeeping Software
3 | Website Design
2 | Hotel Metasearch Management Software
Didn’t find what you were looking for?
What is Amadeus?
Founded in 1987 | Headquarters in Madrid (Spain) | 14190 employees
Amadeus – Digital Media is a comprehensive digital marketing platform designed to enhance your hotel’s direct bookings through a strategic, omni-channel approach. This platform combines state-of-the-art Digital Media, Metasearch, and Search Engine Optimization (SEO) solutions to deliver personalized and persuasive marketing messages to potential travelers. It leverages advanced proprietary data and insights from key travel industry partners, ensuring that your marketing campaigns reach high-intent travelers at the optimal time and place. By seamlessly integrating these elements, Amadeus – Digital Media maximizes revenue opportunities and integrates smoothly into your existing business operations for increased efficiency and effectiveness.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Amadeus products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Amadeus Reviews Analyzed: 1
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Amadeus Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Amadeus
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Amadeus's Provided Description:
"Increase your direct bookings with omni-channel media strategies that anticipate and respond to the needs of your customers. Maximize your revenue opportunities with our seamless approach combining Digital Media, Metasearch and Search Engine Optimization (SEO) solutions to deliver targeted, persuasive messaging to high-intent travelers, at the right place, the right time, powered by industry leading proprietary data and our key travel industry partners."
FAQs
Capabilities
Amadeus doesn’t have any benefits or use cases available
Features
Website Development
4/5 features
SEO & Content
4/5 features
Paid Search & Digital Advertising
4/5 features
E-commerce
4/5 features
Reporting & Analytics
4/5 features
Email Marketing
4/5 features
Consulting Services
4/5 features
Social Media Management
4/5 features
Amadeus Reviews Summary
Ease of Use
4.5/5
Customer Support
4.4/5
ROI
4.3/5
Implementation
4.4/5
Recommended by
Achievements
This vendor's trending score is rising, Amadeus – Digital Media is the #5 most trending product in the Digital Marketing Agencies category (out of 125) and the #157 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreAmadeus’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Amadeus Pricing
Pricing Available By Request
Amadeus has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Amadeus Case Studies
Amadeus doesn’t have any case studies available
References
"We are quarter-on-quarter, year-on-year, 100% up on revenue, which is amazing for the venue and amazing for the team. Delphi has helped hugely with that visibility of reporting."
Hayley Smith
Head of Sales @
Silverstone Circuit
"I definitely could not do my job as effectively, or manage our property's assets, without having HotSOS."
Rudy Garcia
Director of Facility Services @
La Cantera Resort & Spa
"HotSOS has immensely helped our operation be much more efficient and customer-focused and is embraced by every level of our organization. We couldn't imagine our operation without it."
Roman Husock
Director of Rooms @
De L'Europe Amsterdam
"HotSOS delivers a real-time overview of room inventory, enabling room attendants to prioritize cleaning based on guest check-outs and arrivals. It allows supervisors to efficiently prioritize tasks without the need for direct communication with the room attendants, and identify areas for improvement, thus enhancing overall efficiency. It is a truly exceptional tool!"
Moshe Cohen
Applications Trainer @
"HotSOS is integral to the seamless operation of our business, and it has become indispensable in maintaining our high service level."
Jorine Heutink
Executive Housekeeper @
Hotel Okura Amsterdam
"By adopting Delphi at most of our properties, Easton’s has been able to standardize the training and coaching of our sales force, enabling consistent lead processing and response. Delphi’s merge template feature enhances efficiency across the board. We encourage our sales force to fully utilize the system, which has notably increased our capacity to handle above-property leads."
Sarah Moniz
Executive Director of Sales @
Easton's Group of Hotels
"Our partnership with Amadeus gave us the opportunity to test hotel ads for retargeting, which contributed to a 40% increase in bookings from Facebook Remarketing."
Nicole Weatherstone
Growth Marketing Manager @
Hyatt Vacation Club At The Welk
"Since using Demand360, the Pace, Groups, and Segment & Channels reports have become great assets to help make decisions in my day-to-day work."
Doris Búcaro
Revenue Manager @
Hyatt Centric Guatemala City
"Demand360 has helped the hotel in seeing areas of opportunity. Before Demand360 the hotel didn't know if our pace was in line with where it should be, and Demand360 gives you that benchmark to make that decision on whether you're too built up or not built up enough."
Joseph Bustos
Director of Revenue @
YOTEL New York Times Square
"On iHotelier Booking Engine 4.0, we can run private offers to compete with the OTA’s loyalty programs. Since we started running private offers, it has become one of our top 3 rate plans booked on the website. Our private offers members list now exceeds 2,100 guests."
William Koo
Revenue Consultant @
Waikiki Resort Hotel
"People were Googling us, but because we had poor rate parity, they were not clicking on Brand.com as it did not have attractive rates. Having competitive rates increased the number of sessions to our website and subsequently massively increased our conversion rate. Today we are in parity and people are increasingly coming to our website."
Sarah Major-Bourgeois
Director of Distribution @
Hôtel Le Germain Montréal
"At the beginning, the change was a bit scary and the housekeeping staff were nervous about us being able to check on them everywhere, but now if they didn’t have it I think they’d panic! We all love it."
Martijn Drost
Head of Engineering and IT @
Sofitel Legend The Grand Amsterdam
"When a guest checks out, our housekeeping team is notified immediately, meaning they can be deployed to clear the rooms straight away. Before, all communication would have to be done over the phone which takes up a lot of time, but, because we have Amadeus Service Optimization, we can send live updates on the app which has made a big impact on the speed in which we can work."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai
"The fact that all departments can see where our room attendants are without having to track them down is absolutely priceless. Time is our currency and it’s all about productivity to make sure we’re turning the house as quickly as possible. With Amadeus Service Optimization, our managers don’t have to micromanage staff, which gives them more time to engage guests and complete room inspections to ensure quality."
Maria Cuevas
Director of Housekeeping @
Waldorf Astoria Monarch Beach
"Analyzing the trends through the system allows us to optimize staff scheduling so we can meet the demands of the day. We can also prioritize our work with minimal effort so we can respond quickly to guests and get right back to building maintenance. By leveraging the system we’ve prevented 24% more incidents from occurring because everyone has eyes on what work needs to be done, and our teams can easily strategize with housekeeping and other departments on important projects without impacting our guests."
Markus Krebs
Resort Manager @
Waldorf Astoria Monarch Beach
"Everybody can see within Amadeus Service Optimization what the status of a work ticket is, so you don’t need to call others to get information. If there’s a shift change, the incoming team member can track what’s been done already since the information is stored in one place."
Martijn Drost
Head of Engineering and IT @
Sofitel Legend The Grand Amsterdam
"I was so happy to see that the Palazzo Versace Dubai already had Amadeus Service Optimization when I started, otherwise, implementing it would have been the first thing I would have done! I have spent many years in the hotel industry before technology was so advanced and have found Amadeus Service Optimization has significantly improved the speed of communication and the handling of guest requests."
Chandra Illanperuma
Director of Housekeeping @
Palazzo Versace Dubai
"Whether we’re improving operational efficiencies, data and reporting, or executing an event, Amadeus Sales & Event Management has been the solution to help us realize our goals and deliver the best guest experience we possibly can."
Kathy Magrane
Director of Sales Solutions and Systems @
Denihan Hospitality Group
"By leveraging the automation capabilities of Amadeus Sales & Event Management, our time is freed up to focus on building one-of-a-kind experiences for our guests that will keep them coming back!"
Alex Filiatrault
Regional Director of Sales, Marketing, and Revenue Management @
Silver Hotel Group
"With Amadeus Sales & Event Management, our communication as a team has improved since data and information is centralized. It’s eliminated any confusion as to the status of an event or contract and made the planning process much quicker."
Denise Cole
Director of Sales & Marketing @
Hilton Garden Inn Atlanta Airport/millenium Center
"Amadeus Sales & Event Management – Advanced gives us more ability to track sales and keep on top of what’s going on. We are now able to track ROI on things like events and offers, which helps our staff to understand and manage their business better. It’s a real benefit for us."
Barbara Fulton
Group M&E Revenue Manager @
Valor Hospitality Partners
"Using Amadeus Sales & Event Management – Advanced with Sertifi has revolutionized the way we work. With access anytime, anywhere, our sales team can use it when they travel, and it’s allowed our convention services team the time to work directly alongside our customers. That’s really the entire goal, to create a better bond and provide better service for them."
Gavin Mealiffe
Vice President of Sales @
Tropicana @ Las Vegas (E)
""The global industry standard for managing and executing group events""
Adam Vonthethoff
General Manager – Food & Beverage @
Oval Hotel
"[Amadeus] is the leading technology solution provider in hospitality..."
Daisy Wang
Deputy Manager @
Beijing International Hotel
"IHG is a brand and consumer driven company. We use insight to anticipate consumer trends and behaviour. We also have a long track record of investing in relevant technologies to support our brand promise and build a closer relationship with our guests. Partnering with Amadeus will help us continue to do just that."
Eric Pearson
Executive Vice President and Chief Information Officer @
Intercontinental Hotels Group
Featured Customers
More Products by Amadeus
Hotelier Rating
Looking for specific info?
10
Great Service and Results
Business Owner from 100 to 199 room Bed & Breakfast & Inn in Collingwood (Australia)
Verified
6 months ago
Team have a wonderful collaborative approach which has proven to deliver the hotel results over the long run. Highly recommend.
Australia
Australia
Business Owner
Large Hotel
10
Excellent Follow up and presentation
General Manager from 75-99 room City Center Hotel in Lagos (Nigeria)
Verified
7 months ago
Availability Consistently demonstrates strong presentation skills—appreciate the availability and engagement Demonstrates excellent presentation skills with clarity, confidence, and engagement. Always available and willing to contribute meaningfully during key discussions.
Nigeria
Nigeria
General Manager
Mid-Sized Hotel
10
Trusted Partner Since 2018
Resort Revenue Manager from 75-99 room Boutique in Loule (Portugal)
Verified
8 months ago
The bookingengine is intuitive and optimised for conversion, making it simple for guests to book directly while supporting upsell opportunities. Their hotel reservations and distribution tools streamline workflows and ensure efficiency across channels. On top of that, their marketing and SEO services have helped us boost acquisition and str...
Portugal
Portugal
Resort Revenue Manager
Mid-Sized Hotel
10
Effective Target GDS Advertising
Direct of Sales and Marketing from 200 to 499 room Bed & Breakfast & Inn in Irving (United States)
Verified
8 months ago
We have been very pleased with our results that are a result of a collaborative approach in building campaigns based on the business priorities and the functionality of the platform and adjusting to optimize results.
United States
United States
Direct of Sales and Marketing
Large Hotel
9
Very effective Digital Media services
Head of Digital Marketing from 500+ room Branded Hotel in
Verified
9 months ago
9
Outstanding professionalism and deep expertise across digital marketing solutions
Marketing Manager from 100 to 199 room Luxury Hotel in Marbella (Spain)
Verified
9 months ago
What I appreciate the most is the ability to develop a complete 360° strategy with Amadeus. Working with them across all digital marketing competencies allows us to create strong synergies, maximize available resources, and ultimately achieve higher performance and more impactful results.
Spain
Spain
Marketing Manager
Large Hotel
8
Amadeus makes our work easier and helps us reach more guests around the world.
Digital Campaign Manager from 200 to 499 room Boutique in Lisboa (Portugal)
Verified
9 months ago
It takes away a lot of the manual work and keeps our distribution running smoothly. We also get useful insights that make it easier to understand demand and adjust our strategy, which has led to better results with less effort.
Portugal
Portugal
Digital Campaign Manager
Large Hotel
10
Trusted partners for more than a decade.
Sales & Brand Director from 100 to 199 room Bed & Breakfast & Inn in Ibiza Town (Balearic Islands)
Verified
9 months ago
We greatly value Amadeus for their professionalism, exceptional service, and consistent support. Through our collaboration, we have achieved remarkable conversion and outstanding revenue performance. Their expertise and commitment make them a trusted partner in driving our continued success.
Balearic Islands
Balearic Islands
Sales & Brand Director
Large Hotel
9
Hotel review
Revenue Manager from 100 to 199 room Bed & Breakfast & Inn in Mombasa (Kenya)
Verified
9 months ago
Data and Insights. The date available on the platform is important for key decision making. The Insights are also useful.
Kenya
Kenya
Revenue Manager
Large Hotel
10
One of the Best Technologies
DOMS from 200 to 499 room Resort in Iztapa (Guatemala)
Verified
5 years ago
Easy to use CRS interface, complete analytics reporting for strategic decisions, Advance pricing engine to manage promotions and your revenue strategy. All in one connections for all channels including metasearch
Guatemala
Guatemala
DOMS
Large Hotel
- 1
- 2
- 3
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Most of Amadeus's products are user-friendly (easy to use) which makes it easy for hotel team to adapt and learn. Dynamic system functionalities - eg booking engine hv multi option to adapt to different needs.
Showing all answers to: "What does this product or service do well?"
Most of Amadeus's products are user-friendly (easy to use) which makes it easy for hotel team to adapt and learn. Dynamic system functionalities - eg booking engine hv multi option to adapt to different needs.
Question:
What differentiates this product or service from the competition?
Answer:
Apart from the easy to use and functionalities (with adequate updates), the differentiation is on the higher level of customer support through the team - some vendors rely heavily on self-service help/guide
Showing all answers to: "What differentiates this product or service from the competition?"
Apart from the easy to use and functionalities (with adequate updates), the differentiation is on the higher level of customer support through the team - some vendors rely heavily on self-service help/guide
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Consider the functionalities and ease of use (ease of implementation & user adoption), and that the product needs to be able to tailor to your business operations & needs - level of customer support given during & after implementation is important too.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Consider the functionalities and ease of use (ease of implementation & user adoption), and that the product needs to be able to tailor to your business operations & needs - level of customer support given during & after implementation is important too.
Recommended by
JESSICA THAM
Revenue Mangagement Consultant
@
Rev Logix
JESSICA THAM
Revenue Mangagement Consultant
@
Rev Logix
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Support
Unverified
Amadeus has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2026
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